Social Media Midterm Study

Pataasin ang iyong marka sa homework at exams ngayon gamit ang Quizwiz!

All of the following are potential benefits of blogging except

enhanced privacy

When twitter was first launched it was called...

Twttr

In order to add people from your contact lists as Friends on Facebook, you must first...

Type in your username and password for each account

Blogs were first called

Weblogs

Ad impressions are

When an ad is fetched from its source and is countable

Updating your status on Facebook allows you to share what's on your mind with...

Your friends list

Instagram allows people to use a wide variety of...

Photo filters

Twitter reached one million users in half the time that Facebook did.

False

A selfie is a photo one has taken of oneself.

Truth

Anyone with basic computer skills can manage a blog.

Truth

Business owners can have both a Facebook profile and Facebook page.

Truth

Direct messages are the only private forms of communication on Twitter.

Truth

Facebook was founded by a Harvard Student.

Truth

Hashtags serve to identify the topic of a given tweet.

Truth

Instagram has a more intuitive interface than Snapchat.

Truth

Many companies will accept a linked in profile instead of a resume

Truth

Snapchat can be used effectively by businesses.

Truth

Social media is a useful tool for job-seekers

Truth

Social media is helpful in maintaining interpersonal relationships.

Truth

Today, Snapchat has over 150 million users daily.

Truth

Users of Musical.ly are referred to as 'musers.'

Truth

What you post on Facebook can compromise your ability to become employed.

Truth

You can follow anyone on Twitter without the need to send a request.

Truth

Three examples of blogging platforms are...

Tumblr, Blogger, and WordPress

Many people speculate that Twitter is becoming popular amongst teens because...

Twitter is less popular among parents

Pinterest has gained a reputation for being

simple, clean, and positive

Direct messages on Twitter are limited to...

140 characters

People have been using social media to communicate since...

1978

How many blogs are there on Tumblr?

217 million

What percent of men say that they could not do without their cellphones?

32%

The percentage of Fortune 500 companies that have an active Facebook page is...

73% (go with the closest one to this: 80%

What percentage of people ages 15 and over report using at least one social media platform?

74%

The symbol included in a Twitter handle is...

@

What symbol distinguishes Facebook users who have connected their Smartphones to their Facebook accounts?

A mobile icon

A post on twitter cannot be as long as you want it to be.

A post on Twitter has a character limit of 140.

___________and___________ blogs have become a popular and useful trend among educators

Academic and Classroom

The only people who can join Facebook groups for schools are...

Anyone with a school or university email address

Some fear that the popularity of social networking may be...

Contributing to cyber bullying, Detracting from our real-life relationships, Inhibiting face-to-face communication (all of the above)

What's the biggest threat that social media poses to businesses?

Damage to brand reputation

Carousel ads only show one image.

False

Facebook and Twitter users are increasingly accessing the platform from their personal computers.

False

Facebook is the most visited site in the world

False

Following a company on LinkedIn is very similar to retweeting a funny tweet.

False

Once you delete a blog post, no one will have access to the deleted content.

False

Once you follow someone on Twitter, your tweets will automatically show up on their newsfeed.

False

Pinterest has gained a reputation for being among the most negative of social media platforms.

False

Social media platforms are the only types of social media on the Web.

False

The Facebook platform only allows you to update your status ten times per day.

False

You must receive an invitation in order to join Pinterest.

False

Some feel that Musical.ly could possibly be the next _______ for the social media world.

MTV

Snapchat is becoming a major player in the world of global and social media _________strategies.

Marketing

What portion of companies use social media to locate new employees?

Nearly all

How many people are active users of Facebook?

Over 1 billion

When posting on social media, only post things you wouldn't mind sharing with your...

Parents and potential employer

Professionals can use YouTube for all of the following purposes except...

Performing individual consultations

Facebook users between the ages of 18 and 29 report using Facebook for...

Personal Use

Blogs, Wikis, video sharing are all types of...

Social Media

Social media allows businesses to use which proven marketing principle?

Social Proof

One of the disadvantages of the screen barrier is that it can have a detrimental effect on...

The way we treat others

Social networking is the most popular online activity

truth

A Boston University study revealed that mass Facebook use stemmed from the 2 human needs of...

needing to belong and the need for self-presentation

Founder Mark Zuckerberg announced the new Facebook Timeline as...

"The story of your life"

The symbol included in a hashtag is...

#

An academic or professional blog would be especially useful in which of the following fields?

Information Technology

One of the key distinctions between Facebook and Twitter is its...

Speed

One of the most gratifying features of Facebook is...

Status updates

Which of the following features does not contribute to YouTube's identification as a social media platform?

The ability to watch videos

Which YouTube feature allows you to locate educational content?

The search Feature

Which of the following is not a potential goal for businesses who want to start or increase their Instagram presence?

decrease in product

When you click on the 'pin it' button, you'll see a(n) __________ appear in a separate window.

image

Before adding suggested Friends to your Friends list, you should...

look at their profile picture, scrutanize their profile carefully, and ensure that you know the person (all of the above)

Tweets are limited to this many characters...

140 characters

Snapchat users tend to be in the age range of

18-24

The only people you should share your social media account passwords with are...

Your parents

Musical.ly is similar to which other two sites?

Youtube and Vine


Kaugnay na mga set ng pag-aaral

Operations and Supply Chain Winter Session Test 1 Chapter 10

View Set

Program Evaluation and Review Technique (PERT)

View Set

CH. 4 SOCIAL ENGINEERING, PHYSICAL, AND PASSWORD ATTACKS

View Set

C. The Government of the Philippines in Transition

View Set

2020 Chapter 11 - Compensating Executives

View Set

Marketing Channels Chapter 17: Marketing Channels for Services

View Set

9.6 - Registration of Securities Under the Uniform Securities Act

View Set

Module 14: The Endocrine System: Thyroid Gland Hormones and Function

View Set