test 2

One problem with qualitative goals is that they

are difficult to measure and thus are not good indicators of success or failure

Which of the following statements about the recent trends in franchising is TRUE?

franchising is growing rapidly and is projected to account half of all retail sales

When a team is chosen for an important assignment the composition of the group will be noted by employees. It can indicate if the organization has

full structural integration

A gender related problem that many organizations face today is called

glass ceiling

Standing plans are ongoing plans that provide ______

guidance for activities performed repeatedly

When Eric selected Janine for the marketing position, he had a feeling that she would fit into the culture of the department. Eric used_______ to fill the position

intuition

A contingency plan

is developed after considering contingency events

Planning for too long or too short a time period __________

is inefficient and ineffective

Four general factors that contribute to the failure rate of small businesses. Which of the following is Not one of those factors

low startup costs

In which of the following industries are you LEAST likely to find a small business owner performing well due to a lack of economies of scale?

manufacturing

Using the Boston consulting Group matrix, SBUs are classified of the basis of?

market share and market growth rate

In what order should the following be developed?

mission strategic tactical operational

MNCs can exploit their advantages over domestic business. Which of the following is NOT an advantage?

multiple accounting systems

In environmental SWOT analysis, the external organizational position is analyzed according to its

opportunities and threats

Google wanted to compete more effectively against apple, so it offered to buy Motorola mobility. This is an example of a ______________

strategic

Fort Howard Paper Company has a cost saving manufacturing process that its competitors cannot imitate. Fort Howard Paper enjoys

a sustained competitive advantage

Google is a highly successful search engine site. It maintained that expertise and tried to expand into mobile devices. It used a _____ strategy.

analyzer

The glass ceiling applies to all minorities

false

The merging of analysis of internal and external factors influencing the organization's strategy is known as _______

SWOT analysis

_____May explain why publishers are more likely to publish a children's book by a recognizable celebrity like Katie Couric than to consider a beautifully illustrated and written book by an unknown author

bounded rationality

In which of the following decision making conditions is the decision maker aware of all the alternatives and able to assign probabilities to the costs and payoffs of each alternative?

certainty

The us government has never faltered on its debt payments, although it came close in august 2011. Investing in treasury bills is an example of

decision making under certainty

When the manager knows what the alternatives are and the probabilities associated with each alternative are guaranteed, the manager is experiencing

decision making under certainty

the key to making effective decisions under conditions of risk is to

determine the probabilities associated with each alternative as accurately as possible

Lyne is an extrovert. Kyle is an introvert. Lyne has been trying to "bring Kyle out of his shell" Kyle is happy the way he is and wishes she would demonstrate ________ for others

empathy

Four general factors contribute to the success rate of small businesses. Which of the following is NOT one of those factors?

empathy with customers

The first step for the entrepreneur in planning his or her business is to

engage in self analysis

If you make a decision that does not turn out as planned Warren Buffet advises "When you find yourself in a hole, stop digging" what behavioral influence on decision making does this attempt to prevent?

escalation of commitment

You tube was operating at a loss when Google bought it. Three years later it was still operating at a loss. Google may have experienced______?

escalation of commitment

A good reason to attempt to shift programmed decisions to non programmed decisions is because of decision fatigue

false

A small business can only have one owner

false

An emergent strategy is a plan chosen and implemented to support specific goals.

false

An international strategy in which the company attempts to combine the benefits of global scale effeciencies with the benefits and advantages of local responsiveness is called global strategy

false

Goals set for a new product launch are called

false

In MBO or management by objectives, goals are often less well defined giving managers and employees more flexibility to respond to changing conditions

false

Managers must be able to follow through with plans even if conditions change

false

Many decisions regarding basic operating systems and procedures and standard organizational transactions are non programmed decisions

false

Maria gets upset when Raj takes off every Hindu holiday especially when he has to miss important meetings. If she had her way he would be allowed to take only national holdays. Maria is showing a willingness to communicate with Raj about diversity

false

Problems that arise from diversity should not be handled with policies but rather on an individual basis

false

If the marketing department adopts a strategy calling for substantial test marketing , aggressive advertising campaigns, and inducing customer product trials. Which of the following business strategy is being used by the company as a whole?

prospector

Which of the strategy types in the Miles and Snow model avoids long term commitment to any single technology, is highly decentralized and has a propensity to take risk?

prospector

Companies should invest carefully and monitor closely a _______, which is a product that has a small share of a growing market

question mark

Dorothy Thompson heads the research and development laboraty at a small chemical company, because she is not a chemist, she feels uneasy setting goals for the research chemists, so she asks them to set their own goals. Thompson's area suffers from which

reluctance to establish goals

A _________ is an explicit statement that tells a manager what he or she can or cannot do

rule

Southwest Airlines gained access to the Atlanta market when it purchased Air Tran. This is an example of change in Southwest's

scope

In which of the following ventures would a small business operator be most effective?

services

CVS has more than 600 pharmacies with minute clinics in them. They are staffed with physician assistants. The plan to create a clinic is a _____ plan. It takes less than a year to carve the space out of existing floor plans

short range

Which of the following statements explains why small businesses are generally more effective than large companies in specialty retailing

specialty retailing relies on customization, which is not cost effective for large companies

Kraft food Inc offered to buy Cadbury, a confection and beverage company. Which advantage of related diversification could result from the merging of these two businesses?

synergy

An example of ____ would be when credit card and mortage dividions of banks often get their customers from the bank's commercial loan customers

synergy in related diversification

The _______ argument supports the idea that if managers work effectively with a diverse group the organization's as a whole will respond more effectively to its changing environment

systems flexibility

Starbuck's middle managers responsible for joint venture agreement with bookstores, hotels and airports work from a ________ plan

tactical

The strategic goal set forth by central ice machine company was to be the leading seller of ice machine replacement parts in the united states. As part of its _______ plan it set up distribution contracts with six manufacturers of refrigeration units

tactical

The mission statement should include all EXCEPT which of the following?

tactics

The GE business screen is an expansion of the ideas from

the BCG matrix

Many organizations develop a professional planning staff with overall responsibility for the planning process. Which of the following is not a reason for using a planning staff

the need to reduce coalition formation in the organization

Which of the following BEST example a single use plan

the plan to build and aquatic center for the 2012 olympics

Which of the following organizations would face the most difficulty in developing long range plans?

those with dynamic complex environments

Paula is an American working in a German company. She gets frustrated with the German tendency to really analyze decisions but is working to adjust. The company has been very successful for over 100 years, so paula is practicing

tolerance

An effective decision may be one that minimizes loss, expenses, or employee turnover

true

Decision making is perhaps the most basic and fundamental of all managerial activities

true

During the maturity stage of a product life cycle, sales volume for a product typically reaches its peak

true

Making decisions is with the essence of management

true

Once the alternatives have been identified, a decision maker must analyze each one

true

Operational plans tend to be narrowly focused, have relatively short time horizons and involve lower level managers

true

The BCG matrix evaluates an organization's various businesses to identify which ones offer high potential and which drain organizational resources

true

The business plan should describe the match between the entrepreneur's abilities and the requrements for producing and marketing a particular product or service

true

The concept of product life cycle can be used to choose which strategy is appropriate for a given product at a particular point in time?

true

The majority of people who will graduate in the US from college are women

true

When an employee comes to you with a feasibility evaluation of a decision alternative, he will give you information about how practical the alternative is for the organization

true

When the public relations department develops a crisis reaction plan to deal with the media it is developing a reaction plan

true

When problems are _______, managers must rely on _________ in order to develop unique solutions

unstructured non programmed and decision making

Operational plans specify the details of ________

what department performs which functional process to accomplish the goals

Using a single objective can result in unethical practices because managers ______.

will ignore other important parts of their jobs in order to look good on that one measure