BCOM 5 Quiz

Talking through a communication challenge before trying to write it BEST illustrates​ ________. A. the journalistic approach B. mind mapping C. brainstorming D. a​ question-and-answer chain E. the​ storyteller's tour

the storyteller's tour

The process that helps ensure a business message is both effective and efficient is known as which of the​ following? A. Three-step writing process B. Journalistic approach C. Four-step writing process D. Business writing E. Discovery techniques

three-step writing process

In order to convey a business​ message, you decide to use a form of media that can convey complex ideas quickly and is less intimidating than long blocks of text. This illustrates which of the following types of​ media? A. Oral B. Spoken C. Written D. Electronic E. Visual

visual

Media is grouped into which one of the following​ categories? A. Subtextual B. Creative C. Verbatim D. Visual E. Contextual

visual

You are revising a message. In which of the following steps of the writing process are you​ engaged? A. Analyzing B. Planning C. Completing D. Composing E. Writing

Completing

Which of the following will MOST likely be a step in conducting an analysis of an​ audience? A. Identifying the primary audience B. Ignoring less influential audience members C. Ignoring audience composition D. Ignoring audience geographical distribution E. Ignoring audience size

Identifying the primary audience

Sundari works for a large accounting​ firm, and they are in the middle of tax season. This is the busiest time of the year for the firm. Sundari is frustrated with the software that the firm is using to prepare tax returns and is considering submitting a proposal to replace the existing tax software. What question should Sundari ask when deciding whether or not her message has a​ purpose? A. Are you being properly compensated for composing the​ message? B. Is your purpose​ realistic? C. Is the time​ right? D. Is your purpose acceptable to your​ organization? E. Will anything change as a result of your​ message?

Is the time right?

Quon is the Human Relations Manager at a large company and many employees are asking about the possibility of implementing a tuition reimbursement program.​ However, the company has recently undergone a series of financial setbacks. What question should Quon ask when deciding whether or not to propose implementing an employee tuition reimbursement​ program? A. Is your purpose​ realistic? B. Are you being properly compensated for composing the​ message? C. Is your purpose acceptable to your​ organization? D. Will anything change as a result of your​ message? E. Is the time​ right?

Is your purpose realistic?

You are composing a business message and are determining audience needs and obtaining the information you need to meet those needs. In which of the following steps of the writing process are you​ engaged? A. Composing B. Writing C. Completing D. Revising E. Planning

Planning

You are selecting the best medium for a message. In which of the following steps of the writing process are you​ engaged? A. Writing B. Planning C. Completing D. Composing E. Analyzing

Planning

Yasmen is developing an audience profile for her message. Which of the following is​ correct? A. The size and geographic distribution of the audience does not need to be analyzed. B. The composition of the audience does not need to be identified. C. The level of understanding of the audience does not need to be gauged. D. The primary audience needs to be identified. E. The audience reaction does not need to be forecasted.

The primary audience needs to be identified

Keran works for a company that does not purchase from suppliers committed to fair trade practices. Keran is considering sending a message concerning this practice to her company buyers but she does not think it will impact the decision as to whether or not to continue purchasing products from these suppliers. What question should Keran ask when deciding whether or not her message has a​ purpose? A. Is your purpose​ realistic? B. Are you being properly compensated for composing the​ message? C. Is your purpose acceptable to your​ organization? D. Will anything change as a result of your​ message? E. Is the time​ right?

Will anything change as a result of your message?

Jun is composing a message. He is choosing strong​ words, creating effective​ sentences, and developing coherent paragraphs. Which step of the writing process is Jun​ implementing? A. Writing B. Producing C. Analyzing D. Completing E. Planning

Writing

Which of the following is an advantage of​ oral, in-person​ communication? A. Allows for​ time-shifted consumption. B. Ability to always offer a​ permanent, verifiable record. C. Ability to convey complex ideas and relationships quickly. D. Ability to easily resolve misunderstandings and negotiate meanings. E. Allows for increased accessibility and openness in an organization through broader sharing.

ability to easily resolve misunderstandings and negotiate meanings

You have to deliver a message this week to a room of about a dozen​ people, and a message next week to​ 1,000 people. Between the two​ presentations, you alter and adjust the approach of your delivery. This illustrates which of the following steps to analyzing an​ audience? A. Understand audience expectations B. Identify your primary audience C. Determine audience size and geographic distribution D. Forecast probable audience reaction E. Determine audience composition

determine audience size and geographic distribution

Most routine business messages will follow the​ __________. A. media approach B. direct approach C. journalistic approach D. indirect approach E. writing approach

direct approach

Alan has been given a writing assignment that is extremely​ vague, and he has no idea how to get started. Alan might want to use which of the following​ techniques? A. The​ storyteller's tour B. Free writing C. A​ question-and-answer chain D. The journalistic approach E. Mind mapping

free writing

Before writing a business​ message, you decide to narrow your focus by writing everything that comes to mind on the topic for a set period of time. This scenario demonstrates which of the​ following? A. The writing process B. The journalistic approach C. Mind mapping D. Outlining E. Free writing

free writing

Which of the following is an advantage of written​ media? A. It cannot be used to avoid immediate interactions. B. It offers unlimited opportunities for timely feedback. C. It cannot be used to reach geographically disbursed audiences. D. It allows you to plan and control your message. E. It does not offer a​ permanent, verifiable record.

it allows you to plan and control your message

Which of the following is an advantage of visual​ media? A. It can convey complex ideas and relationships quickly. B. It requires some technical skills to create. C. It can require artistic skills to design. D. It is more difficult to transmit and store than simple textual messages. E. It can require more time to create than an equivalent amount of text.

it can convey complex ideas and relationships quickly

Which of the following is an advantage of written digital​ media? A. Messages cannot reach dispersed geographical audiences. B. Messages cannot be multimedia. C. Messages will not involve security risks. D. Messages cannot enable audience interaction. E. Messages get delivered quickly.

messages get delivered quickly

A graphic method used to generate and organize ideas is known as​ _______ A. mind mapping B. a​ question-and-answer chain C. the journalistic approach D. brainstorming E. the​ storyteller's tour

mind mapping

Bill is developing a message and has started by defining his purpose and developing a profile of his audience. Bill is now deciding on the best medium for his message. Bill is in the​ ____________ stage of the writing process. A. analyzing B. composing C. planning D. completing E. writing

planning

What you hope to accomplish with your message is known as a​ ________ purpose. A. general B. business C. specific D. message E. written

specific

Jessica is composing a​ message, and she is first attempting to organize the information by asking a series of questions relating to the​ who, what,​ when, where,​ why, and how aspects of the information. This technique is known as​ ______________ A. the journalistic approach B. the​ storyteller's tour C. mind mapping D. brainstorming E. a​ question-and-answer chain

the journalistic approach