Ch. 2 Corporate Citizenship
Modification of the Economic model
Philanthropy Community Obligations Paternalism Motivation is to keep government at arm's length
Arguments Against CSR
- The classical economic view that business' only goal is the maximize profits for owners. - Business is not equipped to handle social activities. - It dilutes the primary purpose of business. - Businesses have too much power already. - It limits the ability to compete in a global marketplace.
Evolving meanings of CSR
1. Corporate social responsibility is seriously considering the impact of the company's actions on society. 2. The obligation of decision makers to take actions that protect and improve the welfare of society as a whole, along with their own interests. 3. Supposes that the corporation has economic and legal obligations as well as responsibilities to society that extend beyond these obligations.
Ethical Responsibility
Avoid questionable practices. Do what is right, fair, and just. Societal expectation expected
External pressures of corporate citizenship
Customers and Consumers Expectations in the communities Laws and Political Pressures
Philanthropic Responsibility
Be a good corporate citizen and give back. Societal expectation desired/expected
Economic Responsibility
Be profitable, maximize sales, minimize costs, societal expectation is required
Global Business Citizen
Business enterprise (including managers) that responsibly exercises its rights and implements its duties to individuals, stakeholders, and societies within and across national borders.
Fredrick's 3 CSR
CSR1 is accountability-focused CSR2 is responsibility-focused CSR3 is refers to corporate social rectitude
Responsiveness
Cannotes a dynamic, action-oriented condition
Corporate Citizenship
Collectively embrace a host of concepts related to CSR and seriously consider the impact of a company's actions on society.
Narrow View of corporate citizenship
Corporate community relations. Embraces the functions through which business internationally interacts with nonprofit organizations, citizen goups, and stakeholders at the community level
The CSR Equation
Economic + Legal + Ethical + Philanthropic = Total Corporate CSR
Responsibility
Implies a state or condition of having assumed an obligation
Benefits of corporate citizenship
Improved Employee Relations Improved customer relationships Improved business Performance Enhanced marketing efforts
Business for Social Responsibility (BSR)
Is a consulting business firm and global business network helping organizations to develop sustainable business strategies and solutions
Triple bottom line perspective
Key Spheres of sustainability by John Elkington are economic, social, and environmental The goal is corporate sustainability.
Global Corporate Citizenship
Multinational enterprises are expected to be good corporate citizens in the countries in which they do business. (Are expected to tailor initiatives to conform to cultural environment) Internatioanl academics and business people do research on and advocate CSR and corporate citizenship concepts
Legal Responsibility
Obey laws, adhere to regulations, societal expectation required
Corporate Social Responsibility
Seriously considering the impact of a company's actions on society. Requires the individual to consider their acts in terms of a whole social system and holds them responsible for the effects of their acts anywhere in that system.
Sethi's Three-Stage Schema
Social obligation social responsibility social responsiveness
Internal motivators of corporate citizenship
Traditions and values Reputation and image Business strategy Recruiting and retaining employees
Corporate Social Responsiveness
_________ emphasizes action and activity
Corporate Social Responsibility
_________ emphasizes obligation and accountability
Corporate Social Performance
_________ emphasizes outcomes and results
social intrapreneurship
firms are companies that did not have a specific social agenda as part of their initial information but later developed a highly visible social agenda or program
The Pyramid of CSR
highest-> economic, legal, ethics, philanthropic
Drivers of corporate citizenship
internal motivators and exteernal pressures
sustainability development
pattern of resource use that aims to meet human needs while preserving the environment so that these needs can be met not only in the present but also for the future generation
corporate sustainability
the goal of the triple bottom line approach
social entrepreneurship
to bring about social change or to reflect certain social values as a part o their organization character
community obligation
to improve and beautify and uplift were also evident
mainstream adapters
would include all other conventional businesses that have adopted, practiced and achieved some degree of excellence or recognition for socially responsible policies and practices.