ch. 3 quiz

_____ is the development and marketing of products designed to minimize negative effects on the physical environment or to improve the environment.

Green marketing

Which of the following best defines an organization's code of ethics?

It is a guideline to help marketing managers and other employees make better decisions.

Which of the following statements is an argument against corporate social responsibility?

Some analysts believe that a business should focus on making a profit and not environmental issues.

Josh believes that arson is wrong, but he commits arson by burning down a local meth lab. On the basis of this scenario, it can be said that Josh follows _____.

moral relativism

The greater the _____, the more likely it is that marketers will recognize a problem as unethical.

number of people affected by negative consequences

The pyramid of corporate social responsibility:

states that a business is expected to do what is right in addition to making profits.

The _____ was enacted because Congress was concerned about U.S. corporations' use of illegal payments and bribes in international business dealings.

Foreign Corrupt Practices Act (FCPA)

Which of the following statements is a difference between preconventional morality and conventional morality?

Preconventional morality is based on what will be immediately punished or rewarded, while conventional morality is based on whether a proposed action is legal. Correct. Preconventional morality is calculating, self-centered, and even selfish, based on what will be immediately punished or rewarded. Conventional morality is concerned only with whether a proposed action is legal and how it will be viewed by others.

Who among the following is most likely to recognize unethical actions?

Richard, who has noticed for the first time that a colleague has entered wrong financial data into the company balance sheet

The _____ is founded on the ability to predict the consequences of an action.

utilitarian ethical theory