Chapter 1: The Internet of Things
outbound logistics
distributes goods and services to customers
marketing and sales
promotes, prices, and sells products to customers
Neiman Marcus/Macys
Example of broad market and high cost firm
WalMart
Example of broad market and low cost firm
Tiffany & Co
Example of narrow market and high cost firm
Payless Shoes
Example of narrow market and low cost firm
competitive intelligence
The process of gathering information about the competitive environment to improve the company's ability to succeed
Buyer power, Supplier power, Threats of new entrants, Threats of substitute products or services, Rivalry among competitors
What are Porter's five forces?
broad differentiation, broad cost leadership, and focused strategy
What are the three generic business strategies?
narrow market and high cost firm (Tiff & Co)
Which of the generic strategies does Apple fit under?
competitive advantage
a feature of a product or service on which customers place a greater value than they do on similar offerings from competitors.
business strategy
a leadership plan that achieves a specific set of goals or objectives
business process
a standardized set of activities that accomplish a specific task, such as processing a customer's order.
The Internet of Things (IoT)
a world where interconnected, Internet-enabled devices or "things" can collect and share data without human intervention.
primary value activities
acquire raw materials and manufacture, deliver, market, sell, and provide afternoon sales services
inbound logistics
acquires raw materials and resources and distributes to manufacturing as required
technology development
applies MIS to processes to add value
Porter's three generic strategies
are generic business strategies that are neither organization nor industry specific and can be applied to any business, product, or service.
supply chain
consists of all parties involved, directly or indirectly, in obtaining raw materials or a product.
switching costs
costs that make customers reluctant to switch to another product or service
SWOT analysis
evaluates an organization's strengths, weaknesses, opportunities, and threats to identify significant influences that work for or against business strategies.
support value activities
include infrastructure, HRM, tech development, and procurement
firm infrastructure
includes the company format or departmental structures, environment, and systems
management information systems (MIS)
is a business function, like accounting and HR, which moves information about people, products, and processes across the company to facilitate decision making and problem solving
entry barrier
is a feature of a product or service that customers have come to expect, and entering competitors must offer the same for survival
threat of new entrants
is high when it is easy for new competitors to enter a market and low when there are significant entry barriers to joining a market
Threat of substitute products or services
is high when there are many alternatives to a product or service and low when there are few alternatives from which to choose.
Supplier power
is the supplier's ability to influence the prices they charge for supplies (including materials, labor, and services).
first mover advantage
occurs when a company can significantly increase its market share by being first with a new competitive advantage.
product differentiation
occurs when a company develops unique differences in its products or services with the intent to influence demand.
service
provides customer support after the sale of goods and services
human resource management
provides employee training, hiring, and compensation
procurement
purchases inputs such as raw materials, resources, equipment, and supplies
machine to machine (M2M)
refers to devices that connect directly to other devices.
loyalty programs
reward customers based on their spending
Buyer power
the ability of buyers to affect the price they must pay for an item.
operations
transforms raw materials or inputs into goods and services
value chain analysis
views a firm a series of business processes, each of which adds value to the product or service
information age
when infinite quantities of facts are widely available to anyone who can use a computer.