Chapter #10 Consumer

In general, people from which of the following cultures have typically been shown to wait the most patiently while standing in a long line?

. Asian

A ________ includes a buyer, a seller, a product or service and other factors, such as how the physical environment makes one feel.

. consumption situation

A company who uses the home shopping party method is ________.

Amway and Mary Kay, Tupperware

________ is the conscious designing of retail space and its various dimensions to evoke certain eects in buyers.

Atmospherics

A coupon-dispensing machine in a grocery aisle and an employee handing out free samples of a new product are both examples of ________.

POP stimuli

A study found that women who engage in extensive information search and comparison shopping were most likely to select which of the following metaphors to express their perspective of time?

Time is a map.

A general attitude toward shopping is called ________.

shopping orientation

Hedonic shopping motives include ________.

thrill of the hunt, social experiences and interpersonal attraction

A typical antecedent state that a consumer might experience as he or she approaches the purchase environment is ________.

time pressure

A ________ includes a buyer, a seller, and a product or service and other factors.

consumption situation

A garage sale is an example of what is called ________.

lateral cycling

A ________ orientation dimension distinguishes between people who prefer to do one thing at a time and those who have multitasking time styles.

polychronic

Allison Chewie felt she was always pressed for time; she was feeling ________.

time poverty

Allen has a store that rents only formal wear to men, such as tuxedoes. Allen sells to a highly segmented market based on ________.

usage situation

In a(n) ________, consumers participate in the production of the products or services they buy.

activity store

A store environment that has been made to resemble a living room where customers can relax, hang out with friends, or even learn is referred to as a(n) ________

being space

Anna Jeter has a sudden urge she couldn't resist to buy a new purse; she was engaging in ________.

impulse buying

Innovative merchants have turned to retail theming to provide new ways to stimulate and encourage consumers during their shopping experience. A retailer that used a simulated outdoor environment (such as a shing pond with real sh) to attract outdoor enthusiasts to the retail store is using a ________ theme

landscape

According to the Issues Related to Purchase and Postpurchase Activities model presented in the text, the ________ includes the shopping experience, point-of-purchase stimuli, and sales interactions.

purchase environment