Chapter 10 - Public Speaking

crescendo ending

a conclusion in which the speech builds to a zenith of power and intensity

dissolve ending

a conclusion that generates emotional appeal by fading step by step to a dramatic final statement

rhetorical question

a question that the audience answers mentally rather than out loud

preview statement

a statement in the introduction of a speech that identifies the main points to be discussed in the body

What is a preview statement? Why should you nearly always include a preview statement in the introduction of your speech?

a statement in the introduction of a speech that identifies the main points to be discussed in the body. they provide a smooth-lead-in to the body of the speech

What are four objectives of a speech introduction?

get the attention and interest of your audience, reveal the topic of your speech, establish your credibility and goodwill, and preview the body of the speech

What are four tips for preparing your conclusion?

keep an eye out for concluding material in research, conclude with a bang, don't be long-winded, and don't leave anything in your conclusion to chance

What are five tips for preparing your introduction?

keep it brief, be on the lookout for possible introductory materials as you do research, be certain in devising your intro, don't worry about the exact wording, and work out your introduction in detail

What are the major functions of a speech conclusion?

let the audience know you are ending the speech, and reinforce the audience's understanding of, or commitment to, the central idea

What are seven methods you can use in the introduction to get the attention and interest of your audience?

relate the topic to your audience, state the importance of your topic, startle the audience, arouse the curiosity of the audience, question the audience, begin with a quotation, and tell a story

What are four ways to reinforce the central idea when concluding your speech?

summarize your speech, end with a quote, make a dramatic statement, or refer to the introduction

credibility

the audience's perception of whether a speaker is qualified to speak on a given topic

goodwill

the audience's perception of whether the speaker has the best interests of the audience in mind

What are two ways you can signal the end of your speech?

through what you say and by your manner of delivery. crescendo ending or dissolve ending

Why is it important to establish your credibility at the beginning of your speech?

to be perceived as qualified by your listeners