Chapter 4 The External Environment

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Industry

A group of companies that provide similar products and services

eco-efficiency

Company actions that produce more useful goods and services while continuously reducing resource consumption and pollution

Remote Environment

Economic, Social, political, technological, and ecological factors that originate beyond and usually irrespective of, any single Firm's operating situation.

Operating Environment

Factors in the immediate competitive situation that affect a firm's success in acquiring needed resources

Barriers to Entry

The conditions that a firm must satisfy to enter an industry

Product Differentation

The extent to which customers perceive difference among products and services

External Environment

The factors beyond the control of the firm that influence its choice of direction and action, organizational structure, and internal processes

Industry Environment

The general conditions for competition that influence all businesses that provide similar products and services

Technological Forecasting

The quasi-science of anticipating environmental and competitive changes and estimating their importance to an organization's operations

Ecology

The relationship among human beings and other living things and the air, soil, and water that supports them

Economies of Scale

The savings that companies achieve because of increased volume

Pollution

Threats to life supporting ecology caused principally by human activities in an industrial society


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