CIS 3700 Final Exam Questions

Data

A transaction is any business event that generates ____________ worthy of being captured and stored in a database

Cross-selling

Amazon's recommender system is an example of ______

Drill-down

An __________ report displays a greater level of detail

Routine

As the CEO of Widget Inc., you get a monthly report on the percentage of orders going through e-commerce. This is a(n) ________ report.

Chili

Fishermen in ______ claim they earn about 25% more for their products by using Shellcatch.

Outsourcing

If a company acquires IT applications from outside contractors or external organizations, it is called

Batch processing

If your organization collects transactions and processes them at night, this is called ____.

Legacy

Information systems that have become outdated and no longer meet business needs are called _________ systems

4G

LTE is ______ cellular technology

Bar codes

RFID was developed to replace __________

Predictive

Rent the Runway (RTR) thinks traveling women in the next 5-10 years will arrive at their hotel rooms with only one small bag and will find their closets already filled with rented clothing from RTR. This is _______ analytics

GPS

Shellcatch uses ________ to document which types of fish they catch and where.

Location-based services

The Golden State Warriors use ___________ to improve service and deepen fan loyalty

Managers from each functional area

The IT steering committee is comprised of

Design

The deliverable of the system __________ phase is the set of technical system specifications

unstructured; strategic planning

You are the CEO of Widgets R Us. You know your widgets need to be more efficient and cost less, so you ask R&D to develop a plan. This is a(n) _____ task and a(n) ______ decision

Throughput

Your actual download speed is determined by _________.

Campaign management

__________ is NOT an important technology in analytical CRM systems

Market capitalization

__________ is the number of shares of the company's stock outstanding multiplied by the price per share of the stock

CRM; more

__________ systems are important because customers are _______ powerful than ever; these systems put the intimacy back into customer service

OLAP

involves slicing and dicing data, drilling down in the data, and rolling up data to greater summarization

Sales lead tracking

A ___________ system lists potential customers or customers who have purchased related products; that is, products similar to those that the salesperson is trying to sell to the customer

Up-selling

Esurance used the concept of ______ to get customers to add towing to their packages

semistructured

Every year, you have to give each of your employees a performance review and decide whether they have earned a raise. This is a(n) ________ decision.

Intelligence

Examination and answering the question "what is the problem" occur in the ______ phase of the IDC

DSS

Examples of _______ include sensitivity, what-if, and goal-seeking analyses

IS Strategic Plan

The ____________ is a set of long-range goals that describe the IT infrastructure and identify the major IT initiatives need to achieve the organization's goals

Security

The biggest problem with using wireless networks is __________

On-demand; SaaS

The concept of ________ is also known as utility computing or _______

Investigation

The first stage of the SDLC is _________.

Vanilla

You decide to change your business processes in order to implement SAP without making any changes to it. This is an example of the ________ approach to ERP implementation.

Best-of-breed

You decide to purchase SAP but modify it to handle your specific business processes. This is an example of the ______ approach to ERP implementation.

Passive RFID codes

You want to be able to track the pencils in your store because they seem to be disappearing. You would want to mark the pencils with ________.

Custom

You want to implement an ERP system, but you do not want to buy something from SAP or Oracle. Since you are building an ERP system from scratch, this is called a(n) ______ approach to ERP implementation.

Bundling

Your cable company sells you package deal with internet, phone, and TV. This is an example of _____

What-if

______ analysis attempts to predict the impact of changes in the assumptions (input data) on the proposed solution

ERP

______ is a disadvantage of ERP

Rocket Fuel

______ uses AI to predict the best ad to present to a given customer who is visiting a particular web page

SaaS

_______ is a cloud-based ERP system

Wi-Fi Direct

_________ is a substitute for Bluetooth

The applications software

_________ is a technical aspect of the IT architecture

Lifetime value

_________ is the customer's potential revenue stream over a number of years

Structured

___________ decisions deal with routine and repetitive problems

NFC(Near Field Communication)

___________ is a short-range wireless network.

SaaS

_____________ is a method of delivering software in which a vendor hosts the applications and provides them as a service to customers over a network, typically the internet

NPV

_____________ is a method to convert future values of benefits to their present-value equivalent by "discounting" them at the organization's cost of funds

Time

_____________ is an advantage of the buy option.

Descriptive

analytics answers the question "what has happened"

GEO

satellites have the longest orbital life.