Deca Exam #2

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4) Beth's Orchard sells fruit to Aaron's Fruit Warehouse, which then sells the fruit to a variety of local stores that sell to the final consumer. In this example, the fruit is following which channel of distribution?

Producer to wholesaler to retailer to consumer

93) A print advertisement's headline, graphics, signature, and copy should coordinate with one another so that the message

Is clear

16) Rashid's business always puts the customer first. All of the company's decisions are made to satisfy customer wants and needs. Rashid's company is using the __________ concept.

Marketing

54) An important part of a company's overall business plan is the __________ plan.

Marketing

59) An author might send a notice of copyright infringement when a business

Posts his/her written work on its website without permission.

43) Which of the following sources of data would be best for a marketer who is looking for trends and changes in his/her industry:

Trade journal

33) When DeShawn's teacher compliments his work on his group project, he's sure to give credit to the other group members who helped. DeShawn is showing

Transparency

9) Which of the following is most likely to be an example of passive listening:

Casually listening to a podcast

47) Which of the following sample designs draws data from the knowledge of experts:

Conducting experimental research

18) One of the leading computer manufacturers has decided to produce software cases of high quality and high price. Who will ultimately decide if the price is too high?

Consumers

42) Obtaining adequate documentation, interviewing all witnesses, and recommending appropriate consequences are all steps in a(n)

Ethics violation investigation

71) Shawn usually makes decisions without seeking help from others. Shawn typically makes decisions with __________ input.

Minimum

63) Discouragement of time theft is one reason a company may

Monitor employee technology

88) Face-to-face contact with clients is a characteristic of __________ promotion

Personal

3) Which of the following is an activity that must take place within a channel of distribution:

Promoting products

60) An expert system is a special kind of computer

Software.

5) What statement is true about technology in relation to channel management?

Some businesses have the capacity to distribute most or all of their products through the Internet

8) Sasha's science teacher is explaining lab directions to the class. They'll be performing a complicated experiment with many steps that will take about a week. The next day, Sasha tries to remember a step of the directions, but she can't. Which step of following oral directions should Sasha have followed?

Take notes

2) Merchants that export fruits and vegetables to the country of Uzoo are required to pay a tax to the Uzoo government. This tax is known as a(n)

Tariff

80) Satellite communications systems often impact the product/service management function by helping businesses

Track shipments

77) What do both buyers and sellers want to receive when exchanging goods and services for a specific price?

Value.


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