E-Commerce Midterm
14) Which of the following statements about the Web is not true? A) The Web is the technology upon which the Internet is based. B) The Web was the original "killer app." C) The Web provides access to pages written in Hypertext Markup Language. D) The Web is both a communications infrastructure and an information storage system.
Answer: A Difficulty: Difficult
8) All of the following statements about e-commerce in the United States in 2020 are true except: A) Social e-commerce generated more revenue than mobile e-commerce. B) Mobile advertising accounted for almost 70% of all digital advertising spending. C) On-demand service firms fueled the growth of local e-commerce. D) Retail e-commerce and m-commerce grew as a result of the Covid-19 pandemic.
Answer: A Difficulty: Moderate
5) Which of the following is an example of e-business? A) Amazon's inventory control system B) the Amazon.com website C) an Amazon mobile app D) Amazon's Pinterest page
Answer: A Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e-business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.
Which of the following best defines e-commerce? A) digitally enabled commercial transactions between and among organizations and individuals B) the use of digital technologies in a firm's daily activities C) the digital enablement of transactions and processes within an organization D) any electronically based organizational activity that supports a firm's market exchanges
Answer: A Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e-business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.
6) Which of the following can be considered synonymous with the term e-commerce? A) e-business B) digital commerce C) the Internet D) the Web
Answer: B
7) Which of the following is not true about the use of apps? A) Users spend nearly 90% of their smartphone app minutes using their top five apps. B) Users still spend more time using mobile browsers than they do using mobile apps. C) Apps are easier to control and monetize than websites. D) Users typically use about 20 different apps per month.
Answer: B Difficulty: Difficult
In 2020, about ________ of Internet users in the United States accessed the Internet solely using a mobile device. A) 8% B) 21% C) 28% D) 34%
Answer: B Difficulty: Difficult
16) Which of the following was the original "killer app" that made the Internet commercially interesting and extraordinarily popular? A) e-commerce B) the Web C) social networks D) mobile apps
Answer: B Difficulty: Easy
Which of the following is not a major technology trend in e-commerce in 2020-2021? A) Cloud computing enables content stored on Internet-based servers to be accessed by consumer devices such as smartphones. B) Firms are turning to business analytics to make sense out of big data. C) Smart speakers provide an additional platform for e-commerce. D) Growth of the Internet of Things slows down.
Answer: D Difficulty: Difficult
15) In 2019, there were more than ________ Internet hosts worldwide. A) 1 million B) 10 million C) 100 million D) 1 billion
Answer: D Difficulty: Moderate
Why study e-commerce?
Answer: E-commerce is a disruptive innovation that is different and more powerful than any of the other technologies we have seen in the past century. E-commerce technologies—and the digital markets that result—have brought about some fundamental, unprecedented shifts in commerce. While other technologies transformed economic life in the twentieth century, the evolving Internet and other information technologies are shaping the twenty-first century.
