MARK 4010

Réussis tes devoirs et examens dès maintenant avec Quizwiz!

______ studies the processes that people use to choose, secure, utilize, and dispose of products, services, experiences, or ideas to satisfy needs and the effect of these processes on the consumer and society. a. Strategic marketing b. Consumer behavior c. Market segmentation d. Social marketing

b. consumer behavior


Ensembles d'études connexes

Finance Final - Smart Book Questions

View Set

Pregnancy, labor, childbirth, postpartum- uncomplicated

View Set

Unit 11 and 12 - Landlord & Tenant and Property Management

View Set