Marketing: Chapter 23

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T/F As the population grows, the demand for resources increases

True

T/F Because the United States has a market economy, its consumers can choose from a wide variety of goods and services

True

T/F Before making a major purchase, the consumer should be informed by the salesperson of the facts about how the products is rated on safety, performance, and value

True

T/F Customers rely on advertising to introduce them to new or improved products or services

True

T/F If advertisers mislead consumer, then consumers cannot make the best buying decisions because of misinformation

True

You have the right to be served without ____ on the basis of your race, gender, income, or age

discrimination

T/F Consumers have the responsibility to have problems corrected

False

T/F Consumers who have complaints about products or services do not have the right to be heard

False

T/F Part of recycling is learning to avoid waste

False

T/F The Consumer Bill of Rights was passed to inform and protect businesses

False

T/F The right to choose as a consumer provides that you have a right to receive accurate information

False

Consumers can reduce pollution by a. choosing environmentally friendly products b. only buying American-made cars c. only buying foreign cars d. only using products made from synthetics

A

When businesses do not have to compete for market share, there is a. no incentive to offer high-quality products and reasonable prices b. there is greater incentive to offer high-quality products and reasonable prices

A

When ingredients are listed on a label, it is an example of the right of a consumer to a. be informed b. choose c. safety d. be heard

A

Which of the following is not a consumer right? a. to speak out b. to be informed c. to be heard d. to consumer education

A

Which right is being exercised when a consumer goes comparison shopping? a. the right to choose b. the right to safety c. the right to be heard d. the right to have problems corrected

A

Which statement is false? a. consumers have a right to receive a replacement if they do not like a product b. consumers have a right to products that are safe to use c. consumers have a right to be told about a product d. consumers have a right to choose

A

All of the following are true except a. that conservation is everyone's concern b. that consumers are more responsible for pollution than manufactures c. that recycling decreases pollution d. that consumer choices affect pollution

B

An example of bait-and-switch advertising would be a store a. offering a raincheck because a product is sold out b. offering a bargain but persuading consumers to buy a more expensive item c. offering a lower-quality item at the same price d. offering a gift, such as a desk clock, with the purchase of an item

B

What is shown first on the ingredients list of a product? a. the ingredient that contributes the least to the makeup of the product b. the ingredients that contributes most to the makeup of the product

B

Which of the following is one of the four basic consumer rights? a.the right to buy at the lowest possible price b. the right to purchase on credit c. the right to safety d. the right to return merchandise for any reason

C

Which responsibility is being met when a consumer does not plug in a toaster with wet hands a. the responsibility to be informed b. the responsibility to choose carefully c. the responsibility to use products safely d. the responsibility to speak out

C

Which statement is most true? a. consumers have few, if any, rights b. consumers get no help from government c. consumers have many rights d. consumers must research products before they have a right to complain

C

a refusal to buy goods is called a. an injunction b. a leveraged buyout c. a boycott d. a hostile takeover

C

product liability means a. a product must be environmentally correct b. manufacturers can decide what to charge for a product c. manufacturers have a legal responsibility to make a safe product d. brand-name items offer more protection for consumers

C

the best source of information about a product would be a. word of mouth b. a recommendation by a friend c. an article in Consumer Reports d. advertisements about the product

C

Competition ensures that consumers have a. set prices b. resources c. access to all products d. a choice

D

Which U.S government agency prepares a fact sheet that tells how a product is rated for safety, performance, and value? a. the Department of Homeland Security b. the Department of Labor c. the Food and Drug Administration d. the Consumer Product Safety Commission

D

Which of the following is a reasonable example of product labeling as the right to be informed? a. the amount of time a disposable pen will last b. the number of washes a t-shirt will endure c. the total number of shampoos contained in a bottle of shampoo d. the total calories in one serving of ice cream

D

Which of the following is not a consumer responsibility? a. to use products safely b. to seek remedy c. to choose carefully d. to service

D

T/F If manufacturers know they have a legal and financial responsibility to make safe products, they are more likely to be diligent in ensuring that the products will not be defective

True

T/F Some manufacturers had a negative reaction to the Consumer Bill of Rights because it decreased their profits

True

T/F The right to be informed states that as a consumer, you have a right to receive accurate information

True

T/F There are always some businesses that do not operate in the best interests of the consumer

True

T/F You have the right to be served without discrimination on the basis of your race, gender, income, or age

True

The right to be informed states that as a consumer, you have a right to receive _____ information

accurate

Part of ______ is learning to avoid waste

conservation

Consumers who have complaints about products or services have a right to be _____

heard

Along with rights come ______

responsibilities


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