MGMT ch. 6 exercises

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If LaCroix's management team focuses on what competitors such as Coca-Cola, PepsiCo, and Nestle are doing, they would be portraying what step of the strategic-management process?

Assessing current reality

4. Idris makes a commitment to have coffee with one person he doesn't know well at his organization each week so that he can learn about their history with the company.

Broaden

2. Paz has been an attorney for ten years and decides that she can stop attending annual continuing education seminars now that she knows everything there is to know about her job.

Broaden tasks

Redbox is an example of a company with a __________ strategy.

Cost-focused

LaCroix's popularity stems from a non-corporate, "underground" feel that it provided. This value led to growth across a wide variety of consumers. Based on what you know about competitive strategies, what type did LaCroix utilize for its early success?

Differentation

Which strategy requires a high level of understanding of what consumers value?

Differentation

Critics of LaCroix believe it is pursuing a ______ strategy when it should be pursuing a ______ one.

Stability; growth

The case mentions that making carbonated water isn't particularly difficult. Based on Porter's model for industry analysis, this increases which competitive force?

Threat of new entrants

3. Dahlia is a recent college graduate at her first architectural job. She's just getting started financially and decides not to join her field's major professional association because she thinks that it's not worth the annual fee.

Understand

1. Rex is participating in a job rotation program at his new workplace, which gives him the chance to get to know as many aspects of the company as possible.

Understands business

__________ is the best example of a company with a Cost-Leadership strategy.

Walmart

Based on what you know about SWOT analysis, LaCroix's distribution network would be categorized as which of the following?

Weakness

A resort company caters to couples without children. Vacationers are guaranteed that they will not be annoyed by loud and disruptive children. This company is using which of the following strategies?

focused-differentiation


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