MIS Midterm

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According to the Bureau of Labor Statistics , AI-related careers are predicted to increase by ______ precent by 2030

31.4

Michelle spends 2800 to promote her shop through ads, gains 50 customers, whats the customer acquisition

56 (2800/50)

Researchers at IBM are on the verge of using machine learning and artificial intelligence technologies to identify patterns in human speech that may be predictive of an eventual diagnosis of Alzheimer's disease. The system can produce data and conclusions within only a couple of minutes with an accuracy rate of ________, which is far better than the test currently used today.

71%

Blockchain with fast transactions times make DApp development more efficient. DApp stands for decentralized

Applications

The Litecoin blockchain was created to be a faster store-of-value coin than

Bitcoin.

What does B2C replace:

Brick and moarter stores

The most popular cryptocurrency brokerage firm (exchange) in the world is

Coinbase.

Cryptocurrency creation is determined by the _______ used by the Blockchain developers

Consensus mechanism

three step visualization process is exploring data, set for patters, panning visuals, AND:

Creating visuals

Many AI and Computer Science degree paths have inter-related requirements, including coursework in computer programing, especially ________.

Data Science

political campaign managers rely on:

Data mining

Traditional finance (TradFi) uses centralized organizations such as banks and credit unions to facilitate transactions for customers. ________ uses smart contracts built on blockchains.

Decentralized finance (DeFi)

Googles company investigating AI:

DeepMind

Benefit to using social media for market research:

Demographic and marketing info is much easier to collect

Answering questions like "What happened" or "What is the role":

Descriptive analytics

Assets are wrapped using Ethereum Request for Comments (ERC) protocols. The most commonly used is the ________, which is generally used for contracts that exchange cryptocurrencies.

ERC-20 protocol

________ is exploring language learning through feel, where the deaf can hear through their skin. Prototypes let skin mimic the ear's cochlea to translate sound into specific frequencies for the brain.

FaceBook

A target market for an organization is the online audience that has demonstrated its interest in the organization's products, services, or activities by following or engaging with the organization on social media.

False

Conversation and interactions on social media are not part of the information provided to organizations. (True or False)

False

In an e-commerce presence map, the activity includes the methods used to reach stakeholders and customers, including desktop and mobile platforms, social media sites such as Instagram or Facebook, blogs, magazines, radio stations, and TV stations?

False

The unique identifying code contained in each block in a blockchain is called its

Hash

Organ on a chip (OOC) technology allows scientists to develop drugs without animal or human testing. Select the 3 companies that are developing OOC.

Hepregen, Organovo, and Nortis

neural network layers:

Hidden layer and input layer

Social media goal for business that wishes to raise public profile:

Increase brand awareness

Organization wants to increase user engagement through social media:

Increase conversation rate of social media posts to interactions

An appropriate social media goal for a business that wishes to raise public profile is

Increasing brand awareness

Tesla's autonomous driving system has raised some concerns from industry experts. They fear the technology used in Tesla's vehicles lacks the use of _____, a critical component in most autonomous vehicles.

Lidar

E-commerce is executed using:

M-commerce

Qualitative data that is not categorized is called nominal data. Qualitative data that is categorized (ranked, for example) is considered ______ data

Ordinal

Most crypto wallets incorporate a small keypad for:

PIN numbers

Writing down your private key and storing it in a secure site is referred to as using

Paper Wallet

To remedy the slow transaction time issue associated with PoW blockchains such as Ethereum 1.0 and Bitcoin. ________ blockchains were created, allowing for far faster transactions.

PoS

Popular Microsoft data analytic program:

Power BI

A consensus mechanism that involves an algorithm that creates an unpredictable math problem that can only be solve with significant computing power is called a ________ consensus mechanism.

Proof-of-Work (PoW)

For the purpose of security, wallets are accessed through:

Public and private keys

Quibit is info similar to zeros and ones:

Quantum Computing

Collections of related fields in a data base are referred to as:

Records

In order to be considered open data, databases must provide access rights so that they can be

Redistributed

Squid scam

Rug pull

Asset that retains its worth rather than depreciating over time such as precious metals and fine art are:

Store to value assets

SQl allows users to isolate specific information contained in a database, as well as to aid in the selection, creation, addition, and extraction of data from a database. SQL stands for _______ query language.

Structured

Blockchain technology build on the packet-________ concept in which each packet connects to the previous packet according to specific software.

Switching

Which statement best explains why knowing an organization's value proposition is important for creating its social media information system (SMIS)?

The organization can increase its exposure and user engagement on social media by designing an SMIS that enables it to reinforce and build on its identified strengths.

Data sold by an entity that didn't actually collect the data:

Third Party

to ensure strength of Blockchain, blocks can only be added in:

Time intervals

To purchase etherum with bitcoin, you would use a wrapped bitcoin (wBTC) to create what is referred to as wrapped

Token

AMP support M-commerce using HTML to load websites quickly (true or false)

True

Cloud based components used by social media providers are hardware (true or false)

True

Cloud-based components used by social media providers are hardware. (true or False)

True

Customer acquisition cost (CAC) is a metric that is used by e-commerce companies and other sales related organizations to assess the costs associated with convincing a potential customer to purchase a service or product. (true or false)

True

JD.com is China's largest online retailer and the country's largest internet company by revenue. Its revenue eclipsed $70 billion in 2019.

True

information about an organizations most popular tweet is found in both the Twitter report card and the tweet activity dashboard. (true or False)

True

The ________ Hyperloop, created by Richard Branson, recently completed the world's first hyperloop ride with passengers on board.

Virgin

To remain relevant in today's e-commerce landscape, many businesses use progressive ________ applications to undertake m-commerce.

Web

Photo printing company can loose e-commerce ubiquity by:

Website crashes due to coding error by hackers

A cryptocurrency's supply is controlled by a protocol called __________ that distributes control among the users and participants.

a consensus mechanism

Each time a user clicks or interacts on a social media website

a data point that can be analyzed is recorded.

Machine-learning software is being used to explore databases of existing molecules (and their associated properties) to generate information that can be used to develop new drugs to treat a variety of conditions expeditiously and at lower costs. Firms at the forefront of this new strategy include

atomwise, Insilico Medicine, Kebotix.

The variance that exists in the output provided by AI algorithms is referred to as AI

bias.

So that investors have confidence in a stablecoin, developers must ________ the stablecoin.

collateralize

Data transformation is the process of converting the _____ of data.

format

Vector and raster files are

geographic data

If an organization wants to increase user engagement on social media, it wants to

increase the conversion rate of its social media posts to interactions with users.

The difference between a company's fundamental value and its total value is that

its fundamental value is what customers and stakeholder's value about its product or service, while its total value includes the value added by other aspects of the business.

Built on real-time geodata and information provided from wireless mobile devices, ________ are widely used in m-commerce.

location-based services (LBS)

Positive or negative AI: Privacy concerns

negative

Positive or negative AI: Job losses due to automation

negitive

when data is anonymized, the PII is eliminated or encrypted. PII includes names, Social Security numbers, addresses, and more and stands for ______ identifiable information.

personally

When scammers describe their big gains and provide a fraudulent link with an easy mechanism to purchase the cryptocurrency and then defraud investors, it is called a

pig butchering scam.

Positive or negative AI: Decreased human errors

positive

Positive or negative AI: Decreased human risk

positive

Positive or negative AI: increased productivity

positive

Which of the following are ethical considerations of AI?

privacy, surveillance, bias and discrimination

Most private corporate blockchains, such as Microsoft Blockchain, use the ________ consensus mechanism.

proof-of-authority (PoA)

When a victim is lured into clicking on a link that allows the perpetrator to access the victim's cryptocurrency wallet, it is known as a ________ hack.

social engineering

One way to visualize a data ecosystem is to apply it to the data project life cycle. The Data Science Ready project outlines the five steps of the data project life cycle. The final stage in this life cycle is

storage.

Bitcoin, and Litecoin, because they are established proof-of-work (PoW) coins, are considered

store-of-value coins.

Components of a social media information system (SMIS) combine to

support a company's marketing strategy through social media.

The e-commerce company with the highest revenue is based in which country?

the United States

Binance, headquartered in the Cayman Islands, and Mandala Exchange in Malta, are by far the largest

traditional cryptocurrency exchanges.

M-commerce is a subset of

traditional e-commerce

E-commerce ________ is the ability of an organization to create a strong presence among consumers in many places, with minimal time constraints, to sell them products and services.

ubiquity

On an e-commerce presence map, what is presence?

websites, email, social media sites, and offline media

Litecoin (LTC) resides on the Bitcoin blockchain.

False

The practice of trading used, old, or obsolete products via the internet in exchange for other used or similar products is called re-commerce.

False

When defining its target market, a company first picks the best social media platform from which to obtain consumer data.

False

Instagram insights provide demographic demographic and engagement info for paid activity ( true or false):

False (Both paid and organic posts)

Hardware, software, data, producers are 4 of the 5 components of SMIS ( true or false):

False (Hardware AND software, data, producers are 3 components.

Information about geographic locations that is stored in a geographic information system (GIS) is referred to as geoadvertising. (true or false)

False (geodata)

When first executing decentralized financial (DeFi) transactions, developers were paid in Ethereum, which was recorded as GWEI or one billionth of an Ethereum coin. GWEI became known as Ether or simply

Gas

Identify the steps in IBM's Ladder Approach to AI.

collect, organize, analyze, and infuse

Unlike other large accessible databases that are controlled by corporate entities, such as Netflix or Spotify, public blockchains are hosted on a public ledger, which can be considered a huge database, that stores the data for a blockchain essentially runs as a peer-to-peer network. This means they have no

controlling central authority.

Charging a fee, similar to a premium, for every transaction, ________ offer an easy way for cryptocurrency novices to gain trading experience.

cryptocurrency brokerage firms

Machine learning is the field of study that gives computers the ability to learn without being explicitly programmed. Which of the following are categories of machine learning?

supervised, reinforced, unsupervised


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