OMIS Final

Six Sigma techniques seek to reduce variance in output to less than how many errors per 1,000,000 manufacturing steps?

3.4

What does business-to-consumer (B2C) e-commerce replace?

brick-and-mortar store locations

Simon sells products with higher perceived values than his competitors' offerings. This provides Simon's firm with

competitive advantage

In order to gain market share, a business must differentiate itself from its

competitors

With the increasing presence of Internet e-commerce sites, the force of customers has

increased

With a product differentiation strategy, a company charges more for its product than its competitors charge for theirs because:

its product is unique in a way that justifies the higher price.

Economies of scale means using

large production or purchasing power.

When conducting a SWOT analysis, an organization's human resource management system is used to evaluate the relative strength or weakness of its

personnel (workforce).

A branch manager for a national car rental company is in the process of conducting a SWOT analysis for her location. Which of the 5 Ps can she examine using the company's inventory management system for its rental fleet?

plant (physical attributes or resources)

In the financial world, some Nigerian banks have used a fast-follower strategy. To reap benefits, they have

quickly developed and marketed products introduced by Western banks.

Apple uses Corning's glass products for all its devices, such as the Gorilla Glass 6 used in the iPhone 11 series. To ensure that it continues to have a strong relationship with this glass industry leader, Apple has invested nearly $500 million toward Corning's advanced glass research division. By building up this relationship, Apple seeks to maintain some control over which of Porter's 5 forces?

suppliers

The e-commerce company with the highest revenue is based in which country?

the United States

For strategic planning, managers should choose an aggressive strategy if a SWOT analysis reveals that the organization faces weak external ________ and its external opportunities are matched with internal strengths.

threats

To remain relevant in today's e-commerce landscape, many businesses use progressive ________ applications to undertake m-commerce.

web

As e-commerce continues to develop, many retailers are likely to maintain some type of "brick-and-mortar" store or physical location primarily because

consumers expect integrated shopping experiences that include face-to-face options.

Saraiya runs a small café. She would like to start placing small ad buys on social media and hires an analytics firm to determine which platforms she should advertise on. What type of cost would this be considered?

customer acquisition cost

Which element of a PESTEL analysis is represented by the use of data mining information from the Bureau of Labor Statistics to gain insight into regional employment figures?

economic

Under what type of system are employees encouraged to halt the manufacturing process in the event of a manufacturing error or safety risk?

lean manufacturing system

Manufacturing practices that emphasize developing efficient and smooth supply lines and minimizing excess inventory, delays, and waste are

lean techniques

E-commerce transactions that are executed using wireless mobile devices are known as

m-commerce