SIT Test 1
What is the basic business system that serves the operational level and assists in making structured decisions?
TPS
In the CNBC Tesla article, the author made a key point that:
Tesla is significantly undervalued
In the CNBC Tesla article, Nidhi Karla, a senior information scientist for RAND said that:
Tesla real-world miles are better than Waymo simulation
In the CNBC article about Tesla, the author said that:
Tesla uses radar
In the CNBC Tesla article, the author said that:
Tesla's AI chip is far ahead of its competitors
Jeremy is an executive for Jay Wright Software Development, where his primary role is to ensure the security of business systems and develop strategies to protect the company from online viruses and hackers. What is Jeremy's role within the company?
Chief Security Officer
Facebook currently employs at least _______ people working in AI and is currently sitting on yottabytes of information about behavior and preferences.
150
Chemical Bank (later acquired by Chase) introduced ATMs as a new banking feature, and barrier to entry in the year:
1969
Facebook uses at least _______ data brokers, some of which promise that you can opt out from them, but it is almost impossible.
212
Facebook needs to monetize the key AI algorithms it has been advancing to classify as many as _______ traits of users.
52,000
The CNBC Tesla article predicted that by 2019, Tesla would have greater than _______ model S, X and 3 cars in its global fleet.
700,000
Clay Christensen wrote a book called the Innovator's dilemma and articulated that managers today must:
Both of the above
Your boss, Reed Hastings has asked you to analyze the airline industry using Porter's three generic strategies. Which of the following companies are using a differentiation strategy?
British Airways, Singapore Airlines, Virgin Atlantic
The ______ oversees all uses of IT and ensures the strategic alignment of IT with business goals and objectives.
Chief Information Officer
How does a DSS typically differ from an EIS?
EIS requires data from external sources to support unstructured decisions; DSS typically use internal sources to support semistructured decisions
Which of the following represents the top-down (executives to analysts) organizational levels of information technology systems?
EIS, DSS, TPS
What types of metrics measure customer satisfaction?
Effectiveness MIS metrics
Your Professor, Dr. Pepper has asked you to analyze the soft drink industry using Porter's five forces model. Which of the following represents supplier power in the soft drink industry?
Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases.
Supplier power or the suppliers' ability to influence the prices they charge was demonstrated by the following examples.
Turing, Mylan
Which of the following offers an example where Porter's five forces are mostly weak, and competition is low?
an international hotel chain purchasing milk
MIS leaders provide the IT infrastructure necessary to enable business strategies (from the Greek word STRATUS for _______ and AGO for_______.
army, leading
Which of the following represents the types of data commonly found in the human resources department?
employee data
Your boss Kanye, has asked you to analyze the music industry using Porter's five forces model. Which of the following represents supplier power in the music industry?
established record labels like EMI, Sony, Universal
Vanguard aligns all activities with its:
low cost strategy
At which level of an organization are employees continuously evaluating company operations to hone the firm's abilities to identify, adapt to, and leverage change?
managerial level
What is a simplified representation or abstraction of reality such as an EMS ambulance requirement representation for a city?
model
Steve Jobs moved fast with his portable music player, rapidly developing the first iPod device that could hold thousands of songs in your pocket:
over 9 months
Polaroid had a unique competitive advantage for many years until it missed which trend or trends?
people taking digital pictures
Managers use _______ to decide what new flavors of sports drinks or potato chips to introduce.
predictive analytics
Which of the following represents the structure of a typical organization?
pyramid
Updating business strategies and MIS strategies is a continuous undertaking as internal and external environments ________.
rapidly change
What includes the tasks, activities, and responsibilities required to execute each step in a business process like the SAP Quote to Cash process?
workflow
Ikea has a clear strategic positioning of targeting:
young furniture buyers who want style at low cost
If you were thinking about a washing machine as a system, which of the following represents the inputs?
the dirty clothes, water, and detergent
In the Amazon Go store video that was shown in class, the store worked perfectly until:
there were too many customers in the store
Paula is the owner and operator of The Exchange, a high-end clothing company. Paula has never heard of Porter's Five Forces model and she wants to understand why she would perform an analysis using it. If you were tasked with explaining Porter's Five Forces model to Paula, what would be the primary reason she would want to use this type of analysis?
to help Paula evaluate the attractiveness of the clothing industry
Using business intelligence to analyze trends and relationships, Walmart learned that when a storm is approaching Florida, people purchase more:
Beer and Strawberry Pop Tarts
Which of the below is an important challenge facing managers today?
All of these are correct
Which of the following is a potential feature of a digital dashboard?
All of these are correct
Which of the following is an example of static processes?
All of these are correct
Which of the statements below is accurate?
Critical success factors can have several key performance indicators.
The core drivers of the information age include:
Data, Information, Business intelligence, Knowledge
Which of the following is considered a managerial decision or semistructured decision?
Determining the best customers by region
The most powerful algorithm Facebook uses is called:
FBLearner Flow
What is an example of a wearable computer with an optical head-mounted display (OHMD)?
Google Glass
In the CNBC Tesla article, the author said that TSLA shareholders who sell now, may be overlooking this key driver of future value.
Leadership in AI
Jay Wright is the marketing manager for the National Basketball Association. Jay analyzes and tracks his marketing campaigns to determine the best success rate per project for increasing ticket sales. Jay uses an internal KPI to track his marketing campaign success. Which of the below would be an internal KPI Jay would use to track his marketing campaigns?
Marketing campaign ROI
When a company like Apple is the first to market with a competitive advantage, this is called a first-mover advantage. All of the following companies were first-movers except ____________.
Microsoft - Zune
The generic strategy of low cost + narrow market is used by?
Payless Shoes
What indicates the earning power of a project?
ROI
Decision making and problem solving occur at each level in an organization including:
Strategic, Managerial, Operational
Which of the following statements is correct when considering a SWOT analysis?
Strengths and weaknesses originate inside an organization
Data collection, solution generation, and solution implementation are all concepts associated which of the following processes?
The six-step decision making process
What is the primary goal of using As-Is and To-Be process models?
To determine what the problem is and then how to solve the problem
What are the three primary types of management information systems available to support decision making across the company levels?
Transaction processing systems, decision support systems, executive information systems
Which of the following is an example of information?
What is my worst-selling product?
Which of the below represent the four main DSS analysis techniques?
What-If Analysis, Sensitivity Analysis, Goal-Seeking Analysis, Optimization Analysis
Tesla:
all of the above
Which of the following represents a reason why competitive advantages are typically temporary?
all of the above
Which of the following represents the types of data commonly found in the sales department silo?
all of the above
When you collect information from multiple sources such as customers and competitors and analyze it for patterns and trends, this is _______.
business intelligence
Information technology can enable departments to more efficiently and effectively perform their core _____________.
business operations
A leadership plan to fulfill business goals is called a _______.
business strategy
Which of the following is not a typical way that a company would duplicate a competitive advantage?
carrying large product inventories
Polaroid and Blockbuster were used as examples to demonstrate:
companies operate in competitive environments
Which of the below does NOT represent a category of AI?
decision support systems
In early 2000, Steve Jobs was fixated on developing video editing software, when he recognized Sean Parker, Napster and the trend toward using computers to download and listen to music. Jobs moved fast:
developing iTunes in 4 months
What tracks KPIs and CSFs by compiling information from multiple sources and tailoring it to meet user needs?
digital dashboard
What is a system that uses computerized advisory programs to imitate the reasoning processes of experts like Doctors to solve difficult problems?
expert system
Which of the following is the most commonly used form of AI in the business arena?
expert system
The four "FANG" stocks were among the biggest winners in the very competitive environment of 2017. This acronym refers to the following four stocks:
facebook, amazon, netflix, google
Bessemer Trust Company targets:
families with a minimum of $10 million in investable assets
Your boss, Dr Dre, has asked you to analyze the music industry using Porter's five forces model. Which of the following represents the threat of substitute products or services in the music industry?
game systems Xbox, PS4, and the social network Facebook
Apple achieved competitive advantage with a chronological string of new products including:
iTunes, iPod, iPhone, iPad, Apple Watch
Assume you are in the business of producing and selling hamburgers. If you could produce more hamburgers with the same input, what would happen to your productivity and profits; assuming the price of your hamburgers remains the same?
increase in productivity, increase in profits
Jay Wright owns and operates one of the most successful local coffee shops on The Main Line called The Wright Café. Each time a customer purchases their 100th cup of coffee at The Wright Café, they receive a free pound of coffee of their choice. What is Jay attempting to create with his unique "Free Pound of Coffee" marketing program?
reducing buyer power with a loyalty program
The current Facebook business model is based upon _______ user intelligence to advertisers.
renting
Of the six key stakeholders' interests, which stakeholder did Milton Friedman identify as the most important, especially when using MIS strategy to identify competitive advantages.
shareholders/investors
What is intelligent agent software that will search several retailers' websites and provide a comparison of each retailer's offerings, including prices and availability?
shopping bot
At which level do managers develop the overall business strategies, such as Tesla acquiring Solar City, and monitor the performance of the organization and the competitive business environment?
strategic
Which of the following represents a business-facing process?
strategic planning
With Michael Porter's five forces model:
strong forces increase competition
Martin Shkreli was on the Board of Turing pharmaceuticals. Turing purchased a patent for the number one selling cancer-infection-fighting drug on the market. Due to its success, Turing pharmaceuticals decided to increase the cost of the drug from $14 a pill to $750 a pill. Which force was Turing pharmaceutical using to increase its drug price?
supplier power
