Syllabus Quiz
To produce a good webcam video do the following
-Avoid wearing baseball caps, hats with brims, and sunglasses -Ensure your computer or device is on a firm surface -Do NOT have the computer on your lap, a bed, or other surface where the device is likely to move -If using a built in webcam avoid readjusting the tilt of the screen after the webcam setup is complete -Take exam in a well lit room, but avoid backlighting
When taking an online test follow these rules continued:
-Clear your desk our workspace -Remain at your computer for the duration of the test -Make sure your face appears on your screen at all times
When taking an online test follow these rules:
-Ensure you're in a location where you won't be interrupted. -Turn off all other devices and put them away -Before starting the test, know how much time is available for it, and also that you've allotted sufficient time to complete it.
When taking an online test follow these rules more continued:
-Make sure your eyes are on the screen at all times -If the computer, Wi-Fi, or location is different than what was used previously with the "Webcam Check" and "System & Network Check" in Lock Down Browser, run the checks again prior to the exam
Make-Up Exams - In accordance with Texas A&M University Student Life Rule 7, absences from an exam will be excused only for the following reasons:
1. Participation in an authorized University activity 2. Death or major illness in a student's immediate family 3. Illness of a dependent family member 4. Participation in legal proceedings that require your presence 5. Religious holy day 6. Confinement because of illness 7. Required participation in military duties 8. Pregnancy and related conditions
When you have completed this course, you should:
1. Understand and appreciate the significant role that marketing plays in our fast-changing global marketplace 2. Have a useful and relevant understanding of marketing 3. Have a working vocabulary of marketing terms 4. Have an appreciation of marketing's role in strategic planning
You can earn extra credit points in two ways
1. You can earn up to 21 extra credit points by participating in marketing research events. See Appendix A. 2. You can earn 6 extra credit points by completing the PICA course evaluation. To receive the PICA extra credit, you MUST send your PICA confirmation to the Marketing TAs. The Marketing TA's email address is on the first page of the syllabus.
The syllabus quiz consists of
10 multiple choice questions about the syllabus. Each question is worth 2 points for the a quiz total of 20 points.
Exam 2
10/21 Chapters 5, 11, 12, 13
Exam 3
11/11 Chapters 14, 15, 19, 20
Exam 4
12/03 Chapters 16,17, 18, 2
We will respond to calls and emails within
24 hours during regular business hours.
How much time do you have to allocate for the syllabus quiz?
30 minutes even though the quiz itself is 10 minutes
All exams will be comprised of
50 multiple choice questions. The questions will come from the textbook and from the video lectures. Each questions has five choices. The questions can be conceptual or applied.
How much time should you allocate for exams?
80 minuted to take a 60 minute exam because extra time will be needed for Respondus setup and perhaps technical difficulties
A letter grade of an A is
89.5%
Exam 1
9/23 Chapters 1,3,4,6,7,8
Extra credit information located in
Appendix A of this syllabus, also PICA evaluation
ALL EXAMS ARE
CLOSED BOOK AND CLOSED NOTES
Here's what you have to do (1)
Carefully read and thoroughly understand the syllabus.
Students with disabilities should contact
Disability Services, in Student Services or call 979 number. If you are registered with Disability Services please send the instructor you accommodation letter during the first few days of the term.
Here's what you have to do (5)
Do the extra credit that is offered. You will not know if you need it until the end of the term when the extra credit opportunities are no longer available
When are office hours?
Email him so that we can arrange a phone call
You won't be able to access tests with a standard web browser.
If this is tried, an error message will indicate that the test requires the use of LockDown Browser. Simply start LockDown Browser and navigate back to the exam to continue.
Required Textbook
Marketing, there are two buying options
Here's what you have to do (2)
Read, study, and understand the assigned chapters in the textbook.
For the quiz and all exams, you will need to use
Respondus LockDown Browser and Respondus Monitor software.
Here's what you have to do (4)
Take the syllabus quiz (10 min.) and four 60 min. exams (including the final) on or before the deadlines as shown on the course schedule.
Here's what you have to do (3)
Watch the video lectures and take notes. You can print out the lecture outlines, charts, tables, etc. from eCampus. The lecture outlines are not the notes. You should use the lecture outlines to help you organize your notes. Also, the transcripts of the video lectures can be printed out from eCampus. As you watch the video lectures, you can underline, bracket, or highlight important information on the transcripts as a way of taking notes.
Learning Outcomes
We will explore the meaning of marketing, the environmental influences that impact marketing managers, strategic marketing fundamentals, consumer behavior, market segmentation, and managerial issues related to the marketing mix decision variables (product, pricing, distribution, and promotion).
What is the Title IX
a comprehensive federal law that prohibits discrimination on the basis of sex in any federally funded education program or activity. And harassment, school workers must report it
Respondus LockDown Browser and Respondus Monitor will create
a video of you taking your quizzes and exams. This software will also rate your behavior regarding any types of "irregularities." If you are judged by the software to have too many irregularities, you will be subject to one or more penalties that range from having to retake an exam, loss of points, and/or being referred to the Honor Council.
anyone who does not have a valid university-excused reason for missing an exam will receive
a zero
The instructor can provide information
about study strategies, exams, video lectures, and assigned readings
Remember that LockDown Browser will prevent you
accessing other websites or applications; you will be unable to exit the test until all questions are completed and submitted.
Exams (and the syllabus quiz) are open
beginning the first day of class and they close on specific deadline dates. They are on eCampus. You can access them through Respondus LockDown Browser and Respondus Monitor.
The closed captioning on a video can be removed by
clicking on the icon in the upper right corner of the screen.
If you are showing COVID symptoms
contact your professor. You should still complete course work unless the illness or injury is too severe for the student to attend class.
What is Adaptive Text Prep
contains about 100 multiple choice questions per chapter, use as a diagnostic tool to help you determine what you know and don't know per chapter
Since you can schedule your Exam #4 at a time that is convenient for you, the "three finals on the same day" policy
does not apply in this course.
Video lecture written transcripts are on
eCampus and contain all of the audio portions of the video lectures. You can print out the transcripts and use them to take notes while watching the video lectures.
The primary means of communication for this course is
Extra credit points count the same as
exam points. Your extra credit points will be reported near the end of the term.
Some of the questions may deal with
examples and illustrations in the textbook or video lectures
When will you need to use the Respondus calculator
for exams 3 and 4 only
The TAs can answer questions regarding
grades and exams
Video lectures are
in direct links to the video lecture segments can be found in the "Schedule and Assignments" section in eCampus
Where is the classroom located?
in the Wehner Building and Cox Hall
Applied questions are stated
in the context of an organization or brand
MindTap is located
link on page 2 of the syllabus or the same link in the eCampus "MindTap" section
The final exam is
not cumulative
Mindtap and adaptive test prep is
not required, none of the material here is used for graded assignments
What is Mindtap
online set of study aids
The instructor has office hours by
phone
Assigned chapters are in the
required textbook
For Fall 2020 only
students may use the Explanatory Statement for Absence from Class from in lieu of a medical confirmation.
other version of the book
there are available, but the only official text for the course is the one posted here. TAs cannot verify any other editions
Students must submit the Explanatory Statement for Absence from Class within
three business days after the last date of absence