Test 4 Customer Sevice

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An easy-going customer who would like to bring a point to the company's attention can be rated as which of the following on a scale of 1-10?

"1"

In which year did the first Southwest plane take off?

1971

How many female first officers are employed by Southwest Airlines?

50

On average, one complaint will be known by of how many people?

67 people

According to a recent study, what percentage of complaints went untold?

96 percent

What kind of rating is required of all Southwest pilots?

A 737 rating

Which of the following is NOT a suggested tip for handling complaints?

Argue with the customer

Which of the following steps involves asking the customer if there are any additional problems?

Asking the customer if the solution is satisfactory

According to the presentation, which three cities make up the ''Golden Triangle of Texas''?

Dallas, Houston and San Antonio

Analyzing the complaint involves asking __________ questions

Drill-down

Employees deserve less respect than customers.

FALSE

If you correctly follow the handling complaints cycle, you should be able to address any complaint and satisfy every customer.

FALSE

Most people complain if they have a problem.

FALSE

Southwest employees are required to dress in business attire from Monday to Thursday.

FALSE

Southwest has an average of 64 departures per airport, per day

FALSE

The Triple Crown is awarded to the airline with the most beautiful flight attendants.

FALSE

The maintenance bases for Southwest are in Dallas, Houston and San Antonio.

FALSE

When dealing with complaints you should be loud, direct and rude.

FALSE

How many gallons of fuel does a 737 aircraft use per minute?

Fifteen gallons

How many steps are in the handling complaints cycle?

Five

Solving the complaint should NOT involve which of the following?

Giving the customer a lifetime loyalty discount

Which of the following is NOT a "drill-down" question?

How can I help you?

Which of the following is NOT a common environment for handling complaints?

In a meeting

Employees are known as __________ customers.

Internal

Customer service is the __________ a business takes to satisfy customers.

Involvement and enhancements

Customer service is the __________ a business undertakes to satisfy customers.

Involvement and enhancements

Which of the following is UNTRUE about handling difficult customers?

It requires close attention to the attitude and language of the customer.

What is the first step of the handling complaints cycle?

Listen to the customer

Which of the following steps of the handling complaints cycle involves letting the customer speak without interrupting him or her?

Listening to the customer

Which of the following is NOT a function of customer service?

Marketing a product

A customer representative should NOT consider complaints as which of the following?

Opportunities for customers to take advantage of a business

Which of the following is suggested for handling difficult customers?

Rate how angry the customer is relative to other customers

Handling complaints does NOT involve which of the following?

Reporting difficult customers to the manager

Recruiting a new customer costs how many times more than keeping an existing customer?

Six times

Which of the following does NOT confirm the complaint?

So you have another question about

Exchanging the product for a different product is an option for which of the following steps?

Solving the problem

Customer expectations evolve over time.

TRUE

If a customer's request is unreasonable, it is all right to say no.

TRUE

Part of customer service is staying in constant communication with customers.

TRUE

The University for People provides opportunities for Southwest employees to learn and develop.

TRUE

Which of the following accurately describes empathy?

The act of understanding and vicariously experiencing another's situation

Proper telephone etiquette requires you answer the phone within how many rings?

Three

What is the first step in the customer service cycle?

Training and empowerment of employees

The delivery process should take how many days?

Two to three business days

Which of the following is NOT suggested for promoting customer loyalty?

Use a variety of media for marketing efforts

T-Point

area behind ticket counter where baggage is sorted and loaded onto vehicles to transport it to the plane

Turning Zone

area where plane is prepared for flight

University for People

department at Southwest Airlines which provides opportunities for Southwest Airlines employees to learn and develop leadership skills and customer service skills

Handling Complaints Cycle

five step process that results in handling a complaint successfully; steps include listening to the customer, confirming the complaint, analyzing the complaint, solving the complaint and asking the customer if the solution is satisfactory

Expectations

idea concerning what will happen in the future

Employee Respect

idea stating if employees are satisfied they will be more likely to satisfy customers

Customer Service

involvement and enhancements a business takes to please its customers

Customer Service Cycle

process involving six essential steps needed in order to provide superior customer service

Marketing

process of creating and communicating valuable products and services; includes advertising, sales, promotion and public relations

Product Buying

purchasing of items by a customer

Etiquette

set of rules governing polite behavior which should be used in public and when dealing with others

Empathy

the act of understanding and vicariously experiencing another's situation

Handling Complaints Cycle Steps

the five steps include: (1) listening to the customer, (2) confirming the complaint to make sure you understand the problem, (3) analyzing the complaint to get the problem, (4) trying to find a viable solution to the complaint and (5) asking the customer if the solution is satisfactory

Customer Service

the involvement and enhancements a business undertakes to please their customers

Customer Loyalty

trait of customers to continue shopping at a certain store for specific items as long as they are satisfied


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