1-6 chapter quiz
During which period of time did the Institutionalization phase of Internet development take place?
1975-1995
Which of the following is an example of e-business?
A inventorys control system
All of the following are important factors in search engine optimization except:
Adhering to privacy policies
The leading web server software is:
Apache
Which of the following protocols enables the exchange of routing information among different autonomous systems on the Internet?
Bgp
Which of the following is not an example of the bricks-and-clicks e-tailing business model?
Bluefly
________ is a model of computing in computer processing, storage, software, and other services which are provided as a shared pool of virtualized resources over the Internet.
Cloud computing
The primary way a website is able to personalize the content presented to a visitor is through the use of
Cookies
Which of the following uses a subscription-based sales revenue model?
Dollar shave club
Which of the following is an example of the subscription revenue model?
Eharmony monthly membership
All of the following would be considered a direct competitor of Priceline except:
Espn
Which of the following is not one of the basic technological foundations of the Internet?
FTP
During which phase of the development of the Internet was the Domain Name System (DNS) introduced?
Institutional phase
All of the following can be considered a direct or indirect competitor of Amazon except
Priceline
________ and ________ are typically the most easily identifiable aspects of a company's business mode
Value proposition; revenue model
Stickiness "catchy ness" is an important attribute for which of the following revenue models?
advertising revenue model
Which of the following technologies has enabled the Internet to grow exponentially to support millions of users, without overloading the network architecture?
client/server computing
Which of the following can be considered synonymous with the term e-commerce?
digital commerce
Which of the following involves a company giving away a certain level of product or services without charge, but then charging a fee for premium levels of the product or service?
freemium strategy "free trial then members"
Most of the time required to maintain an e-commerce site is spent on:
general administration and making changes and enhancements to the system.
E-commerce can be defined as
the use of the Internet, the Web, and mobile apps to transact business.
A perfect market is one in which
there are no competitive advantages or asymmetries because all firms have equal access to all the factors to production.
Which of the following was the original purpose of the Internet?
to link large mainframe computers on different college campuses
The total number of users or customers an e-commerce business can obtain is a measure of which of the following?
to reach
Which of the following basic system functionalities is used to display goods on a website?
Digital catalog
Which of the following companies uses a transaction fee revenue model?
E*Trade (payment method)
Which of the following is not an advantage of client/server computing over centralized mainframe computing?
Each client added to the network increases the network's overall capacity and transmission speeds.
Which of the following is the core communications protocol for the Internet?
TCP/IP
Which of the following are the two main components of a systems design?
logical design and physical design
The costs incurred by merchants in having to change product prices (such as the costs of reentering prices into computer systems) are referred to as which of the following?
menu costs
In general, the key to becoming a successful content provider is to:
own the content being provided !!
Which of the following occurred during the Commercialization phase of Internet development?
NSF privatized the operation of the Internet's backbone.
Which of the following is not one of the basic business objectives for an e-commerce sit
Optimize system architecture
An example of a company using the content provider model is:
Rhapsody.com idk
Organizations that typically provide an array of services to start-up companies along with a small amount of funding are referred to as
incubators
Which of the following is not a unique feature of e-commerce technology
information asymmetry
Which of the following refers to any disparity in relevant market information among parties in a transaction?
information asymmetry
Which of the following features of e-commerce technology enables merchants to market and sell "complex" goods and services to consumers via marketing messages that can integrate video, audio, and text?
richness
Which of the following types of e-commerce presence is best suited for creating an ongoing conversation with one's customers?
social media
Which of the following features of e-commerce technology allows users to participate in the creation of online content?
social technology
Interactivity in the context of e-commerce provides which of the following functionalities?
the enabling of two-way communication between consumer and merchant
E-commerce is available just about everywhere and anytime. This is known as:
ubiquity