Brainstorming-IED
Rules at IDEO
1 Conversation at a time. Encourage wild ideas. Don't defer judgement.
Brainstorming documentation
All ideas recorded. Have a note taker. Compile ideas after session.
If you get stuck
Combine promising partial solutions. Try a different brainstorming technique. Do more research. Try individual and group brainstorming.
Things not to do in a brainstorming session
Consider ideas from 1 or 2 members only. Get hooked to first solution. Assume there is only 1 right answer. Feeling too anxious to finish. Becoming frustrated by lack of success. Getting hooked on a solution that almost works, Don't get distracted.
Forced association
Forcing 2 ideas to come together and relate in some way.
Brainstorming
Group method to solve problems, generate ideas, or stimulate creative thinking.
Rules for Brainstorming
No criticism. Work for quantity. Welcome Piling-on. Allow free-for-all.
Free-form brainstorming
Post-it notes. Blurt out. Free writing.
SCAMMPERR
Substitute something. Combine it with something else. Adapt something to it. Magnify or add to it. Modify it. Put it to some other use. Eliminate something. Rearrange it. Reverse it.
