Bus Comm. Chapter 13 Quiz

Which of the following is the most accurate statement about the executive summary?

A formal proposal may contain both an executive summary and an abstract.

Which of the following would not be included in the appendixes of a business plan?

A realistic start-up budget

Which of the following components is typically included in a formal proposal but is optional in an informal proposal?

Abstract or summary

What type of organization is dependent on proposals?

All of these

Which of the following appears in the market analysis section of a business plan?

All of these choices

The staffing section of an informal proposal may

All of these choices.

In an introduction to a formal report, what section identifies who commissioned the report?

Authorization

Which section of a proposal typically identifies the problem and discusses the goals or purposes of the project?

Background

Rick has asked you for help in preparing an executive summary of a formal business report he is writing. What is the best advice you can give him?

Begin the executive summary with your purpose.

Which of the following statements about business plans is least accurate?

Business plans are generally written in response to RFPs.

Which of the following statements about formal business reports is least accurate?

Formal reports are written for internal audiences only.

Lydia's report contains sensitive topics that may upset her readers. What type of heading should she use in her formal business report?

Functional headings

Sarah has decided to include a timetable in a proposal she is writing. Where will this timetable most likely be located?

In the proposal section

Which statement does not describe the body of a formal business report?

Incidental and supporting materials are placed strategically throughout the body of the report.

Which of the following statements about business plans is least accurate?

Investors are looking only for unique products or services.

In the introduction section of a proposal, which of the following would be the best way to persuade the receiver to read the rest of the proposal?

Mention a remarkable resource available exclusively to you.

Tamara must send the same formal report to several readers. What should she do?

Prepare a special letter of transmittal for each, anticipating how each reader will use the report.

Select the most accurate statement about proposals.

Proposals can mean life or death for an organization.

Writers often include additional information in the introduction to a formal report. Which of the following would not be appropriate to include in the introduction?

Providing a detailed analysis of the problem

What is the most accurate statement about grant proposals?

Skilled grant writers are among the most in-demand professionals today.

Jill wants to write a persuasive business plan. What government agency will give her the most useful advice for writing the plan?

Small Business Administration

Which of the following components is typically included in a formal report but is optional in an informal report?

Table of contents

Which of the following statements is most accurate?

Tables of contents should include all headings and their beginning page numbers.

What is the most accurate statement about the title page of a formal report?

The name of the person receiving the report comes before the author of the report.

Which of the following statements would not be appropriate for a letter or memo of transmittal?

The questionnaire shown here was used to collect data for this report.

Which of the following is most likely to appear in the appendix section of a formal proposal?

The résumés of principal investigators or testimonial letters

Which part of a formal business report contains the report title, the name of the person receiving the report, the author's name, and the date of submission?

Title page

What is the least accurate statement about formal proposals?

To be considered a formal proposal, it must be at least 100 pages long.

What is the purpose of a traditional report cover?

To give the report a professional, finished appearance

William is writing a solicited proposal in response to an RFP and is working on the background section. What is his goal in this section?

To persuade the reader that he understands the problem completely

A potential angel investor is reading your business plan for a new start-up company. What will this investor most likely consider to be the most important factor in assessing your business potential?

Whether your management team can implement the business plan

Which of the following would not appear in the operations and management section of a business plan?

Who your competitors will be

Which of the following is a useful guideline for citing sources in a formal business report?

Wrong: All of these choices are useful guidelines for citing sources in a formal business report.

Formal proposals differ from informal proposals in

Wrong: emotional and rational appeals.

Preparing for a Successful Product Launch is an example of a(n)

Wrong: functional heading.

Proposals are

all of these choices.

The authorization request section of an informal proposal may include

all of these choices.

The title page of a formal proposal should include

all of these choices.

A grant proposal includes

all of these components.

The longest and most substantive section of a formal business report is the

body.

A letter of transmittal submitted with a formal proposal should

briefly present the major features and benefits of the proposal.

The executive summary of a business plan

can be combined with the mission statement

The section of a formal business report that tells what the findings mean is the

conclusion.

Unsolicited proposals should

convince the reader that a problem exists.

The part of a formal report that highlights the important points for people who may not have time to read the entire document is the

executive summary.

The financial analysis section of a business plan should

explain how much money you already have.

A business plan mission statement

explains the purpose of your business and why it will succeed.

In a formal report, the letter or memo of transmittal usually

highlights the report's findings, conclusions, and recommendations.

The introduction to a proposal typically

highlights the writer's qualifications.

The company description in a business plan should

identify the form of your business and its business type.

The table of contents for a short formal business report should

include all headings.

The letter of transmittal of a business plan that is seeking venture capital or an angel investor should

include all of these components.

To avoid sounding repetitious in a formal business report,

present the data slightly differently.

The best advice for preparing a formal business report is to

proofread the final copy three times.

The section of a formal business report that makes precise suggestions for actions to solve the report problem is the

recommendations.

The budget included in a proposal

represents a contract.

In an introduction to a formal business report, the section that clarifies the boundaries of the report and defines what will be included or excluded is the

scope.

The section in the introduction to a formal business report that tells why the report topic is important is the

significance.

The actual proposal section of a proposal must

tell what you propose to do and how it will benefit the reader.

An executive summary included with a formal proposal is typically

up to 10 percent of the original text.