chapter 10 quiz

Which of the following best illustrates the sales revenue model?

Apple accepts micropayments for single music track downloads.

Which of the following statements about B2B e-commerce is not true?

B2B e-commerce represents approximately 10% of the overall B2B marketplace.

Which of the following types of e-commerce involves consumers selling goods and services to other consumers?

C2C e-commerce

Which of the following is the fastest growing format of online advertising?

Classified ads

All of the following are examples of "on demand" companies except:

Yummly

Information ________ exists when one party in a transaction has more information that is important for the transaction than the other party.

asymmetry

Exposing an individual to ads that are chosen and based on the online behavior of the individual is referred to as:

behavioral targeting

Which of the following companies uses the market creator business model?

eBay

A marketplace extended beyond traditional boundaries and removed from a temporal and geographic location is called a(n):

marketspace

Net marketplaces typically provide all of the following except:

shared product design and development