chapter 12
wholesaler who do not posses products themselves but help other with their retail transactions are know as
agent
places where goods are offered and purchased through the use of bids auction export & import marketing exchange
auction
workers known as _____ unite businesses offering goods with businesses purchasing goods rack jobbbers agents manufactures agent brokers
brokers
a person who works as a(n) ____ works on every aspect of the process. He or she represents multiple manufactures of like products exports & imports manufactures agent combination export manager
combination export manager
stocktum rate is also known as supply & demand logistics marketing mix inventory
inventory
wholesalers who engage in certain wholesaling activities are single-line special function general limited function
limited function
the theory that argues that conventional stores are threatened by low end stores until they, too become more conventional vending selling consuming retailling
retailling
wholesaler participates every wholesaling function limited rack jobber service consumer
service
wholesalers carrying fewer type of products and supplying limited-line retailers are known as single depertment mass convenience
single
service wholesalers that stock a very narrow range of products are known as general specialty merchant broker
specialty
consumers like to use vending machines because they are convenient have low prices goods there is a delay between purchase and delivery a high overhead
they are convenient
