Chapter 7

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Using the Boston Consulting Group matrix, SBUs are classified on the basis of

market share and market growth rate

Using the Boston Consulting Group matrix, SBUs are classified on the basis of

market share and market growth rate.

In environmental SWOT analysis, the external organizational position is analyzed according to its

opportunities and threats.

Assuming an SBU retained its share of the market, how would it be classified if it was a star and its market subsequently became a low-growth market?

A cash cow

Corporate level strategy

The set of strategic alternatives that an organization chooses from as it manages its operations simultaneously across several industries and several markets.

The biggest drawback of group and team decision making is the additional time and hence the greater expense entailed.

True

Abercrombie & Fitch uses its ability to manage its supply chain more effectively than most of its competitors to create

a distinctive competence.

Hewlett Packard has a large share of the slowly growing PC market. This is an example of a

cash cow

GE competes in industries ranging from medical devices, to financial services, to turbine engines. GE's mixed strategy is an example of ____ strategy.

corporate-level

Emergent strategies

effective and should be used

SWOT analysis determines

the primary strengths weaknesses, opportunities, and threats in an organization

Strategic formulation

the set of processes involved in determining the strategies of the organization

Corporate-level strategy

the set of strategic alternatives from which an organization chooses as it manages its operations simultaneously across several industries and several markets.

A well conceived strategy addresses three areas; distinctive competence, scope and resource deployment

true


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