Concepts Chapter 6
Youtube added video blog features in
2008
What is a viral video?
A video that spreads quickly via forwarded or shared links.
Which of the following is not true of a blog?
Any viewer can edit the content of a blog.
Which blog publishing service ends the URL with blogspot.com or blogspot.ca?
Blogger
Honda is known for a five-day campaign in 2014 that used social networks designed to spread positivity called
Cheerence
Lowe's uses a Pinterest page to post
DIY ideas
Which social bookmarking website has an import utility that lets you import links from your browser's Favorites or Bookmarks list?
Delicious
This site is an example of a social bookmarking suite
Digg
How are Facebook and Google+ alike?
Facebook and Google+ are social networking websites.
The #Cheerance campaign was created by the ________________ car company.
Honda
Which of the following is a popular photo sharing app for Android and Apple devices?
A friend has started a cake decorating business. Which social bookmarking site would you recommend she use to save and share pictures of her cakes?
A site that uses music as a form of blogging is called a
MP3 blog
The Pin It button is associated with the __________________ website.
Which restriction applies to a microblog?
Posts are restricted to a smaller amount of text than a traditional blog.
Which of the following statements about social media websites is not true?
Social media websites evolve slowly because users like consistency.
The Discover Weekly service in ______________ delivers a two-hour playlist to its subscribers every Monday.
Spotify
Which music service was one of the first to allow users to listen to music streamed from the Internet instead of requiring subscribers to download tracks to play from a device?
Spotify
The social bookmarking website __________________ displays recommended web pages to you based on categories in your profile.
StumbleUpon
Business use social bookmarking to gain additional visitors to their sites and new customers
True
MP3 blogs are sometime used by record companies to promote their musicians
True
Social networking sites are now the number one marketing tool for small businesses
True
Which website does Lowe's use for its FixinSix campaign?
Vine
Is the online encyclopedia supported by the Wikimedia Foundation?
Wikipedia
Which website is used most often as a free online encyclopedia?
Wikipedia
Which wiki website provides quotations from notable people?
Wikiquote
Which of the following social networks lets you post content without using your real name?
Yik Yak
A blog can be described
a personal online diary
What is a wiki?
a website where anyone who has not been restricted can add or edit content
Features of social bookmarking that are useful to researchers include the ability to
a) store images b)All of these c) coordinate with online libraries d) capture citations
Posting videos that contain personal information online can put you at risk for
a)being turned down be a school or employer b)All of these c)offline crime d)identity theft
The blogosphere is
all the blogs on the web
Social bookmarking sites
allow you to share bookmarks of recommended sites with others
A microblog
allows only a limited number of characters per posting
A social network that allows users to post messages without revealing their real names is called a ________________ social network.
anonymous
Sketchblogs are a category of this type of blog
artblog
WordPress is a(n) __________________ website.
blog
The collection of all blogs on the web is called the?
blogosphere
What is the function of a bookmarklet?
bookmark a page instantly by clicking the URL
An icon that is installed on a toolbar in the browser and then used to link a web page to a social bookmarking website
bookmarklet
Grooveshark, a music sharing website, ceased operations in 2015 as part of a settlement agreement reached with four major music labels for
copyright violation
To keep strangers from viewing your videos online you can,
make your site private
Which category of websites are best for sharing, viewing, and downloading videos, photos, music, and presentations?
media sharing websites
Someone has created a social bookmark. Where is the bookmark stored?
online in the person's social network account
WordPress uses _____ blogging software.
open source
In 2015 Forever 21 encouraged customers to post _____ of favorite outfits to social networks, which Forever 21 featured on their pages with shoppable links added.
photos
Pinterest is a visual bookmarking tool in which users pin _____ to a virtual pinboard.
pictures
A friend has started a cake decorating business. Which social bookmarking site would you recommend she use to save and share pictures of her cakes?
Companies can market in a direct and personal way by
posting responses to blogs
Online marketers often find that a direct sell approach on social networking sites doesn't work as well as
posting useful information
Which settings should you check right after creating a new account at a social network?
privacy settings
Geotagging consists of
providing a map of your location
Which of the following activities would not be considered s-commerce?
providing a means for users to contact your company for product support information
The Commons at Flickr lets you search for photos from
public photography archives
According to the movie, colleges are using the social web for
recruiting
Which social network has a masco named Snoo?
What term describes a category of social networking that lets you save and share links to websites?
social bookmarking
A category of e-commerce that involves using social networks is called?
social commerce
A website with a platform for connecting and interacting with others is ________________ website.
social networking
What kind of website would you use to connect and interact with groups of people?
social networking website
The position of an entry on a reddit page is determined by its _____________ score, which is the number of upvotes minus the number of downvotes.
submission
On a regular basis you should
survey what's online about you and remove anything damaging
What is the purpose of StumbleUpon?
to browse recommended web pages and save the pages you like to your profile
What step is recommended if a new contributor wants to post an article in Wikipedia?
to first do a test edit in the Wikipedia Sandbox
A wiki is a way to collaborate on a project or online document
true
A post in Tumblr is called a?
tweet
Your friend wants to create a keyword in a tweet to categorize the post. What do you tell your friend to do?
type a hashtag (#) preceding the keyword with no space
What is meant by social commerce?
using social networks to support buying and selling of goods and services
A video that spreads quickly from forwarded or shared links is called a ___________ video
viral
A blog where video is the primary content for the viewer is a?
vlog
A form of blogging with video as the primary content is referred to as?
vlogging
A _____________ website allows anyone to edit content.
wiki
You are an expert in water conservation strategies for farmers. Which type of website would you create to share your knowledge and encourage other water conservation experts to add content?
wiki website
Your neighbor told you he wants to learn how to build a fireplace by using a wiki. What website would you recommend to your neighbor?
wikiHow to look for how-to articles
A well known example of a wiki site is
wikipedia
At which website would you subscribe to someone's channel to watch videos?
youtube
