Data Visualization: Storytelling

Which of the following is not a critical component of a linear story? interactivity end flow logic

interactivity

Another term for progressive depth stories is _____.

martini glass structure

What is the primary reason that interactivity works as a storytelling mechanism?

narcissism

In a visualization, you should label _____.

only what must be labeled to make the story clear

You might use a flow diagram to visualize your data when you have a _____ to explain or want to show _____.

process; hierarchy

Which of the following is an example of a neutral word? lullaby orange coffee table

table

Name 2 story mechanisms and at least one argument for using each kind. Try to use an example of a data story that takes advantage of that mechanism to give your answer context.

(1) Linear Logic - humans can only do one thing at a time fits with our expectations and most common experiences with stories (2) Progressive depth - when people want more information, you can give it to them, like in the EYP example, by offering clickable features for a deeper experience.

This step is all about sketching out your ideas, and story boarding your concepts quickly and simply. There are really just a few goals here

1 Vet & Test: experimentation is your friend- you want to try your ideas, see what doesn't fail 2 Structure what are the order, the information hierarchy and pace? 3 Speed move quickly, fail fast and often, sketch, don't strive for perfection.

three primary methods for making data relatable to your audience.

1. Understandable: defined in terms I know and understand 2. Relatable define a scale that makes sense 3. Impact: how does that affect me?

What is data redundancy and message redundancy?

Data redundancy is when you communicate the data more than once (like with the bar size and a value label). Message redundancy is when the message is communicated twice (like with a flag and a country name label).

[T/F] Complexity is never a good idea for a data storytelling project.

False

[T/F] Stories about change over time must always include time as a component in the story.

False

KWYRWTS stands for KWYDIS stands for KWYANTH stands for

Know What You Really Want To Say. This is the secret to all good communications. If you're trying to communicate something to someone, how can you do it if you don't know what you're trying to say? Yes, it's so obvious as to be absurd to have to say it out loud, but it's really not so obvious that everyone remembers it. know what your data is saying. It's really important in data storytelling to acknowledge that you can't just decide what your message is and then go find data that supports your message. That's dishonest, and even if your intentions are good, you will find data to support your position, possibly ignoring data that contradicts it, again even subconsciously. You need to know what you want to focus on, but you need to really investigate the data and discover what stories are available to you in your data. Know what your audience needs to hear

what is the evolutionary advantage to story telling and what is one technique you can use to maximize the impact of your stories?

Stories feel like reality and they help us experience, and then resolve, anxiety - teaching us how to handle difficult situations. Activate your audience's sentences by using words that trigger different parts of the brain (like smell and taste).

Why is story such a powerful and necessary component of communications?

Story is a evolutionary imperative that humans have used to adapt and survive.

[T/F] Great data stories can be delivered as text-only stories.

True

[T/F] Recruiters of data analysts cite communications as the number one skill they're seeking in job candidates.

True

[T/F] When trying to make data relatable to an audience, you have to explain how it impacts them.

True

four-by-four model

Visualization, Story Telling, Interactivity, and Shareability

Sketch and story board conclusion

Work in analog with your hands organize your story structure and experiment vociferously fail and test your ideas every step of the way

Often, data is only useful as a _____, which provides the context to make it interesting and relevant to an audience.

comparison

Which is the following is not a valid reason to be redundant in a visualization? headline redundancy message redundancy visual redundancy data redundancy

headline redundancy

What is a valid reason to use eye candy in a visualization?

to draw the eye to important information to keep things visually fresh to draw the ye to "active" functionality

3 big uses of eye candy

visually fresh draws the eye alert to functionality summary of eye candy always add value to communication, never compromise quality, and never be satisfied with stale.