eCommerce Exam 1 Chapter 1 T/F

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B2B e-commerce is the largest type of e-commerce.

TRUE

E-commerce and e-business systems blur together at the business firm boundary, where internal business systems link up with suppliers or customers.

TRUE

E-commerce technologies provide a unique, many-to-many model of mass communication.

TRUE

Personalization involves targeting marketing messages to specific individuals by adjusting the message based upon a consumer's preferences or past purchasing behavior.

TRUE

The Internet is a worldwide system of computer networks.

TRUE

The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon.

TRUE

The fact that e-commerce is conducted based on universal standards decreases search costs for consumers.

TRUE

The emergence of mobile, social, and local e-commerce occurred during the Consolidation period of e-commerce.

FALSE

The term e-commerce refers to the digital enabling of business processes both inside and outside the firm.

FALSE

Ubiquity increases the cognitive energy required to transact in a marketspace.

FALSE

Universal standards make price discovery more costly, slower, and less accurate.

FALSE

Retail e-commerce in the United States is not expected to continue growing at double-digit growth rates in 2018-2019

FALSE

The Internet has shown similar growth patterns as other electronic technologies of the past.

FALSE

Price dispersion has been eliminated in e-commerce

FALSE

Price transparency refers to the ease with which consumers can find out what merchants pay for products.Price transparency refers to the ease with which consumers can find out what merchants pay for products.

FALSE


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