ib video quiz 1

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Even though the United States is the number one market for MINI, the company is also trying to increase its popularity and sales in other markets such as France, the United Kingdom, and Italy. What is MINI's motive to internationalize?A. Developing economies of scale in production, marketing, and R&DB. Seeking opportunities for growth through market diversificationC. Developing new ideas about products, services, and business methodsD. Providing service to key customers who have relocated abroadE. Gaining additional flexibility in product sourcing B. Seeking opportunities for growth through market diversification

B. Seeking opportunities for growth through market diversification

When shopping for cars, many U.S. consumers are impulse buyers, whereas consumers in other countries are often more deliberate and prepared. Based on this information, what type of risk does MINI face in different markets?A. Political riskB. Country riskC. Financial riskD. Cross-cultural riskE. Currency risk D. Cross-cultural risk

Cross-cultural risk

MINI manufactures its cars in only two countries with sales throughout the world. This represents which of the following?A. Global sourcingB. Born global firmC. Commercial riskD. International portfolio investmentE. International business E. International business

E. International business

When MINI started manufacturing cars in Austria, in addition to its only other facility in Oxford, England, it represented which of the following?A. A born global firmB. Global sourcingC. Cross-cultural riskD. International portfolio investmentE. Foreign direct investment E. Foreign direct investment Upgrade to remove ads Only $1.99/month

Foreign direct investment

MINI cars were originally sold in the United States in the 1960s but were withdrawn due to ________ risk.A. currencyB. commercialC. cross-culturalD. countryE. political B. commercial

commercial


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