ITS 380 Final Exam
technology driven
Above all, e-commerce is a ________ phenomenon.
Y Combinator.
All of the following are examples of social networks except:
Amazon.
All of the following use an advertising revenue model except:
1995
E-commerce can be said to have begun in:
incubators
Organizations that typically provide an array of services to start-up companies along with a small amount of funding are referred to as:
advertising revenue model
Stickiness is an important attribute for which of the following revenue models?
value web
A ________ is a networked business ecosystem that coordinates a firm's suppliers
vertical
A ________ marketplace supplies products and services of interest to particular industries.
revenue model
A firm's ________ describes how a firm will produce a superior return on invested capital.
focus
A strategy designed to compete within a narrow market or product segment is called a ________ strategy.
the enabling of two-way communication between consumer and merchant
Interactivity in the context of e-commerce provides which of the following functionalities?
they offer a fast
The basic value proposition of community providers is:
e-distributors.
The business model of e-tailers is quite similar to that of:
menu costs
The costs incurred by merchants in having to change product prices (such as the costs of reentering prices into computer systems
Mosaic
The first Web browser to make it possible to view documents on the Web with colored background, images, and animations was:
richness
The integration of video, audio, and text marketing messages into a single marketing message and consuming experience is an example of:
$6.3 trillion.
The size of the B2B market in 2015 was estimated to be around:
E*Trade
Which of the following companies uses a transaction fee revenue model?
Maintain a basic, static Web site depicting the firm's brand.
Which of the following describes the basic Web policy of large firms during the Invention period?
social technology
Which of the following features of e-commerce technology allows users to participate in the creation of online content?
richness
Which of the following features of e-commerce technology enables merchants to market and sell "complex" goods and services to consumers via marketing messages that can integrate video, audio, and text?
protocol
Which of the following is a set of rules for transferring data?
information asymmetry
Which of the following refers to any disparity in relevant market information among parties in a transaction?
richness
Which of the following refers to the complexity and content of a message?
webrooming
Which of the following refers to the practice of researching a product online before purchasing it at a physical store?
Social e-commerce generates more revenue than mobile e-commerce.
Which of the following statements about e-commerce in the United States in 2015 is not true?
It is the technology upon which the Internet is based.
Which of the following statements about the Web is not true?
Android
Which of the following types of smartphones has the most apps available?
Which of the following is an example of B2B e-commerce?
universal standards
Which of the following features of e-commerce technology is related to the concept of network externalities?
marketplace
Which of the following is a physical place you visit in order to transact?
Tracert
Which of the following is a utility program that allows you to track the path of a message you send from your client to a remote computer on the Internet?
Craigslist
Which of the following is an example of C2C e-commerce?
eToys
Which of the following is an example of an e-commerce first mover that failed?
Airbnb
Which of the following is an example of an on-demand service company?
Amazon's inventory control system
Which of the following is an example of e-business?
Which of the following is an example of social e-commerce?
MyPoints
Which of the following is an example of the affiliate revenue model?
information asymmetry
Which of the following is not a unique feature of e-commerce technology?
The market middlemen disappeared.
Which of the following is not true regarding e-commerce today?
Overall transaction costs have dropped dramatically.
Which of the following statements is not true?
digital commerce
Which of the following terms can be considered synonymous with the term e-commerce?
to link large mainframe computers on different college campuses
Which of the following was the original purpose of the Internet?
mobile e-commerce
Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?
reach
The total number of users or customers an e-commerce business can obtain is a measure of which of the following?
Small businesses and entrepreneurs are hampered by the rising cost of market entry caused by increased presence of industry giants.
Which of the following is not a major business trend in e-commerce in 2015-2016?
Wikipedia
Which of the following is not an example of a social network?
intellectual property
Which of the following is one of the three primary societal issues related to e-commerce?
the cost of participating in a market
Which of the following is the best definition of transaction cost?
Economists take a purely technical approach to e-commerce.
Which of the following statements is not true?
