MGT 499 Exam 3 UKY
Specialized Assets
Unique assets that are highly valuable within a focal firm, but of little value or no use in the external market
The scope of the firm determines _________ along the three dimensions
boundaries
Strategic Alliances include:
- Arm's-length market transactions - Short-term contracts - Licensing/Franchising - Equity alliances - Joint ventures - Parent-subsidiary relationships - Perform activities in-house
Taper Integration
- Backward integrated but also relies on outside market firms for supplies OR - Forward integrated but also relies on outside market firms for some of its distribution
Outsider CEOs
- Bring fresh perspectives - Openness to change - Tend to be naïve about their new organizations
Disadvantages of in-house production
- Can take longer time - High investment - Need expertise - Administrative costs because of necessary bureaucracy
The Responsibilities of CEOs:
- Decision Maker - Communicator - Leader - Manager
Benefits of Taper Integration
- Exposes in house suppliers and distributers to market competition so that performance comparisons are possible - Enhances firms flexibility - Combine internal and external knowledge
What are the three dimensions?
- Horizontal Integration - Geographic Scope - Vertical Integration
Advantages to use market
- Increased flexibility (to compare prices and services among many different providers) - Useful options for small-medium size firms or those with no expertise
Risks of Vertical Integration
- Increasing costs - Internal suppliers may lose the incentives to increase quality or come up with innovative new products over time compared to external suppliers - Reduces a firm's strategic flexibility in the face of changing environment - Increasing the potential for legal repercussions
Corporate strategy concerns the scope of the firm in terms of
- Industry value chain - Products and services - Geography
How diversification can enhance firm performance
- Provide economies of scale (Reduce costs) - Provide economies of scope (Increases value) - Reduce costs and increase value
Disadvantages to use market
- Search costs - Incomplete contracting (specifying & measuring performance) - Enforcement of contracts for potential opportunistic behaviors by other parties
Benefits of Vertical Integration
- Securing critical supplies - Facilitating scheduling and planning - Facilitating investments in specialized assets
Advantages of in-house production
- The ability to make command and control decisions by fiat along clear hierarchical lines of authority - Coordination of high complex tasks to allow for specialized division of labor - Investment for specialized assets - Creation of a community of knowledge
Insider CEOs
- Understand their organizations' specific issues, actors, and resources - Be wedded to the status quo
Forms of Specialized Assets
- site specificity - physical asset specificity - human asset specificity
Firms may merge/acquire other firms
- to gain access to new industry and distribution channels (i.e.to overcome entry barriers) - to obtain new capabilities or competencies - to preempt rivals from doing so
Why do firms enter strategic alliances?
1. Strengthen competitive position 2. Enter new markets 3. Hedge against uncertainty 4. Access critical complementary assets 5. Learn new capabilities
Radial Autos currently sources components such as airbags, upholstery, and brake pads from various suppliers in the industry value chain. In order to lower costs and reduce the risk of interruptions in the supply of components, Radial should pursue
A: backward integration.
Horizontal Integration
Concerns about the range of a firm's products and services (diversification)
Upper Echelons Theory
Executives' experiences, values, and personalities greatly influence their interpretations of the situations they face and, in turn, affect their choices.
T or F? Corporate strategy is focused solely on determining the stages of industry value chain in which the firm should compete.
F
T or F? Firms that pursue extremely high or extremely low levels of diversification perform better than those that pursue moderate levels of diversification.
False
BCG: Dog strategy
Harvest/divest
BCG Matrix: Stars
High market share; High market growth
BCG Matrix: Cash Cow
High market share; Low market growth
BCG: Cash Cow cash flow
High, stable
BCG: Cash Cow earnings
High, stable
BCG: Stars earnings
High, stable, or growing
BCG: Cash Cow strategy
Hold
BCG: Stars strategy
Hold or invest for growth
BCG: Question Mark strategy
Increase market share or harvest/divest
Outsourcing
Moving one or more internal non-core value chain activities outside the firm's boundaries
Which is not the risk of vertical integration?
It would increase internal transaction cost to search a right partner firm
Decisions relating to the range of products and services a firm will offer determine the firm's
Level of diversification
BCG Matrix: Question Marks
Low market share; High market growth
BCG Matrix: Dog
Low market share; Low market growth
BCG: Dog earnings
Low, unstable
BCG: Question Mark earnings
Low, unstable or growing
BCG: Question Mark cash flow
Negative
BCG: Stars cash flow
Neutral
BCG: Dog cash flow
Neutral or negative
Off-shoring
Outsourcing outside the home country
Vertical Integration
Ownership of its inputs, production, or outputs in the value chain
T or F? Managers have alternatives other than the two choices when determining the boundaries of the firm: produce goods and services in-house ("make") or purchase them externally ("buy").
T
Who produces external transaction costs?
The market
Diversification premium
The stock price of related diversification is valued at greater than the sum of their individual business units
Diversification discount
The stock price of such highly diversified firms is valued at less than the sum of their individual business units
Which of the following best illustrates physical-asset specificity?
a machine solely designed to give a candy its trademarked shape
Corporate strategy
a quest for competitive advantage when competing in multiple areas
Transaction cost
all internal and external costs associated with an economic exchange
Economies of scope
cost advantages/savings coming from producing two (or more) outputs or providing different services at less cost than producing each individually
Internal transaction cost
cost associated with organizing an economic exchange within a firm; administrative costs and etc.
External transaction costs
costs of searching for a firm/individual with whom to contract, and then negotiating, monitoring, and enforcing the contract
In the context of the Boston Consulting Group (BCG) growth-share matrix, if one of the strategic business units of a corporation is categorized under dogs, the management should
divest the strategic business unit.
TimeEnoughInc. entered the low-priced digital watch market several years ago. This firm's earnings have been unsteady, but might be growing. According to the BCG growth matrix, TimeEnough is a
question mark.
Product diversification
selling different kinds of products
Product-market diversification
selling different kinds of products in different regions/countries
Geographic diversification
selling the same product in different markets
If In-House Cost < Market Cost,
the firm should make internally (vertical integrate)
If In-House Cost > Market Cost,
the firm should outsource