MIS FINAL
The Zip Right In convenience store recently upgraded its stores with new paint and lighting. The customer checkout system, however, was still slow and inefficient. What is the most likely consequence of this situation? A. A negative impact on the customer relationship B. A negative impact on talent management C. A positive impact on accounting D. A positive impact on turnover rates E. A positive impact on customer loyalty
A negative impact on the customer relationship
In the highly competitive cell phone market, BlackBerry has positioned its smartphone by focusing its product on the needs of government and corporate business users. Which of Porter's three basic strategies is BlackBerry pursuing with its smartphone? A. Focused niche strategy B. Customer-focused strategy C. Value-added strategy D. Product differentiation strategy E. Low-cost leadership strategy
Focused niche strategy
Professor Dunlap is developing a new online course called "The History of Religion." Which of the following factors should he take into account as he develops his online course? A. How students interact in a virtual classroom environment B. The religious preferences of the students C. The GPA of the students taking the course D. The negative impact of social networking sites on students E. The age of the students taking the online course
How students interact in a virtual classroom environment
Jamal uses Endnote software to create and format the bibliography for his research paper. Jamal is using information systems to do which of the following? A. Improve his research and writing skills B. Make decisions about the references in his bibliography C. Keep his research paper information secure D. Validate the accuracy of his references E. Increase his personal productivity
Increase his personal productivity
Which one of the following statements is NOT an amplification effect of information systems? A. Data from an email or photo can be forwarded or uploaded for millions to view. B. Information stored in the cloud can be easily hacked and stolen by anyone. C. A negative video about a company is spread virally through YouTube. D. An individual sends emails to more people than intended. E. Information posted on a person's social networking site can be easily distributed to a wider audience than the person's own network.
Information stored in the cloud can be easily hacked and stolen by anyone.
HR Solutions, Inc. provides human resource technology solutions to companies that are seeking ways to reduce costs and improve efficiencies in their operations. Which one of the following functions is NOT a human resource function that would benefit from a technology-based solution? A. Interviewing potential job candidates B. Developing a website to answer routine HR questions C. Implementing an online application process D. Processing timesheets electronically E. Implementing direct deposit for all payroll processing
Interviewing potential job candidates
Which of the following disciplines studies how people, technology, processes, and data work together, and is also used to describe a type of information system that supports decision making by supervisors? A. Executive information systems B. Business intelligence systems C. Operations management systems D. Management information systems E. Collaborative information systems
Management information systems
Customers at Morgan Financial Services pay a monthly fee to access real-time stock prices for their brokerage accounts. This is an example of which of the following characteristics that makes information valuable? A. Safety B. Reliability C. Timeliness D. Suitability E. Scalability
Timeliness
Companies are most likely to use internal social networking sites for which of the following reasons? A. To announce new products or services B. To buy products at a cheaper price C. To analyze customer information and create marketing plans D. To communicate with clients about long-term visions E. To share organizational information and collaborate on projects
To share organizational information and collaborate on projects
The value chain does not end when the buyer pays for the product or service." Which of the following statements contradicts this judgment? A. Total value transfer of tangible goods happens at the point of sale. B. Customer reviews of products and services can help companies identify areas of improvement. C. Customer orientation is the key to success in modern business. D. The value chain includes all components that add value to a product or service. E. Marketing success should be measured in terms of customer satisfaction.
Total value transfer of tangible goods happens at the point of sale.
TripAdvisor.com specializes in providing unbiased customer reviews of travel destinations and encourages customers to post their vacation photos. Which of the following does this situation illustrate? A. User-generated content B. knowledge C. Web 3.0 D. crowdsourcing E. business intelligence
User-generated content
Non-profits organizations such as UNICEF use web-based information systems to create inexpensive video messages that relay the plight of children in troubled parts of the world. What are these inexpensive video messages called? A. Vodcasts B. Micro-broadcasts C. Podcasts D. Instagrams E. YouTube videos
Vodcasts
Columbus Flight Services, Inc. offers charter flights serving small to medium cities. They are evaluating the possibility of expanding into the corporate jet leasing industry. As part of the planning process, they are using Porter's Five Competitive Forces model to evaluate the ________. A. industry B. investment C. market D. product E. competition
industry
Data that has been converted into a meaningful and useful context is called ________. A. an information system B. information C. intellectual property D. knowledge E. information technology
information
When the number of gallons of milk sold each day by a grocery store is combined with other data, such as the type of milk or quantity of milk sold, and then processed and analyzed, it becomes ________. A. data B. information C. a fact D. a forecast E. knowledge
information
In an organization where the culture welcomes and encourages ideas from all employees, ________. A. it is harder to implement new information systems B. cross-functional teamwork is not highly valued C. innovative new information systems can come from all levels D. user-generated content is less accepted E. information systems are not widely used
innovative new information systems can come from all levels
Information technology (IT) is a strategic enabler when ________. A. it is used to manage day-to-day operations B. it focuses on the growth of an organization C. it is used to automate the procurement processes in manufacturing D. it is used to develop work schedules E. it is used to create a new marketing campaign for the company
it focuses on the growth of an organization
Which of the following businesses is an example of where rivalry among existing competitors is strong and buyers have power? A. Commercial-grade kitchen appliances B. Dude ranch vacation C. Lawn care business D. Customized motorcycles E. English antiques store
lawn care business
According to Michael Porter, companies should pick one of the three basic strategies and stick with it. Walmart has followed this theory by focusing its strategy on dominating a broad market. Which strategy is Walmart following? A. Focused niche B. Product differentiation C. Customer intimacy D. Low cost leadership E. Market leadership
low cost leadership
A pharmaceutical company that invests heavily in research and development (R&D) and has several new, patented products ready for market would be operating in an industry with ________. A. high buyer power B. high threat of substitute products C. low supplier power D. high threat of new entrants E. low threat of new entrants
low threat of new entrants
Hibbett Sports offers a reward card that gives customers coupons and incentives for store purchases that they can redeem for additional merchandise. This is an example of a ________. A. loyalty program B. marketing program C. bonus program D. digital coupon E. customer service system
loyalty program
Web 2.0 and user-generated content (UGC) characterize the ________ component of an information system. In contrast, Web 3.0 and the "Internet of Things" rely on the ________ component of an information system. A. people, technology B. ICT, technology C. process, technology D. data, technology E. technology, ICT
people, technology
Haliburton Manufacturing Corporation makes industrial air conditioning units for large organizations. Last year the company spent more than $5 million on new technology designed to make its employees more productive and streamline its business processes. The expected return on investment, however, was much lower than the company expected, and production of new air conditioners was not improving. What economic theory helps explain the reason Haliburton is not getting an immediate return on its IT investment? A. Productivity paradox B. Rational choice theory C. Productivity theory D. Agency theory E. Business performance theory
productivity paradox
Kia Motor Company is performing a key function of operations management when it ________ for its new line of automobiles. A. secures organizational information B. formulates a strategy for business diversification C. analyzes customer information D. purchases new parts and supplies E. promotes a new product
purchases new parts and supplies
The Montana Mining Company was required to produce emails and other electronic documents as part of a civil lawsuit over a dispute with landowners. The process by which these documents can be requested and used as legal evidence is called ________. A. e-business B. e-discovery C. interrogatory D. litigation E. adjudication
e-discovery
The ecosystem in which a company is embedded is a(n) ________. A. economic community that focuses entirely on the company and its immediate competitors B. single industry containing similar firms C. economic community that includes related industries D. natural community that is restricted to the members of its value chain E. community constituted by markets that are not related to the company
economic community that includes related industries
Government funding for technology-based innovation is often the only source of funding available for high-risk projects that private investors may avoid. For which of the following projects is government funding most critical? A. A project to launch a new, low-cost and fuel-efficient car B. A research project on hybrid oil C. An infrastructure project that should be completed in one year D. A scheme to improve the financial status of a company E. A project to develop a more disease-resistant orange tree
A research project on hybrid oil
In the music industry, why were innovations like Apple's iTunes considered to be disruptive innovations? A. Because these innovations had a negative effect on existing competitors in the music industry B. Because Apple had the support of music company executives C. Because these innovations reduced Apple's supplier power in the music industry D. Because these innovations were illegal E. Because these innovations had higher operational costs
Because these innovations had a negative effect on existing competitors in the music industry
Which of the following activities would you perform to measure and compare your business processes to similar processes of other companies within your industry? A. Business process redesign B. Best practices C. Value chain analysis D. Benchmarking E. Competitive forces analysis
Benchmarking
How can human resources professionals use information systems to increase efficiency and effectiveness? A. By developing products to better meet customer needs B. By using information collected from customer surveys to determine how to spend advertising dollars C. By developing a website to answer routine customer questions D. By formulating an e-commerce strategy for the organization E. By creating online training manuals and e-learning modules for employees
By creating online training manuals and e-learning modules for employees
Which of the following is responsible for overseeing an organization's information systems and ensuring that information systems support the organizational strategy? A. Chief Executive Officer (CEO) B. Chief Operations Officer (COO) C. Chief Information Officer (CIO) D. Chief Information Security Officer (CISCO) E. Chief Privacy Officer (CPO)
Chief Information Officer (CIO)
Amazon.com offers customers customized recommendations based on previous purchases. Which of the following does this illustrate? A. Knowledge management system B. Customer relationship management system C. Customer loyalty system D. Customer service system E. Customer reward system
Customer relationship management system
Which of the following statements is NOT a key reason that information technology (IT) is essential to managing nonprofit organizations? A. Nonprofits need to communicate and collaborate extensively with other organizations. B. Most nonprofit organizations have a concealed profit motive. C. Some nonprofit organizations engage in sales and marketing activities. D. Operational requirements for nonprofits are similar to for-profit businesses. E. Nonprofits often require extensive human resources to operate effectively.
Most nonprofit organizations have a concealed profit motive.
Which of the following represents procurement as part of the support value activities in a value chain analysis? A. Purchasing inputs such as raw materials, resources, equipment and supplies B. Distributing goods and services to customers C. Hiring new employees D. Providing technical support for the manufacturing processes E. Creating a new advertising campaign for the company's products
Purchasing inputs such as raw materials, resources, equipment and supplies
Pharma, Inc. recently started selling a new, patented drug for high cholesterol called Terazatin. Sales of Terazatin are so successful that Pharma has decided to raise the price from $12 a pill to $20 a pill. Which of the following forces is Pharma using to increase the price of Terazatin? A. Threat of new products B. Rivalry among existing competitors C. Supplier power D. Threat of new entrants E. Buyer power
Supplier power
Which of the following governmental actions will increase the threat of new entrants in a market? A. The government squeezes money from the market through open-market operations. B. The Federal Reserve increases the cash reserve ratio to tackle inflation. C. The Department of Commerce offers a patent to an existing player. D. There is a decrease in enforcement of anti-trust laws that prevents monopolies. E. The Federal Reserve reduces the interest rates on credit for small businesses.
The Federal Reserve reduces the interest rates on credit for small businesses.
Xerox, a company that sells business services and document technology products, sustains its investment in technological innovation, particularly in areas such as color science, digital imaging, and nanotechnology. These strategic investments, made only in specific areas, keep the company ahead of the competition. Which of the following messages does this example convey? A. IT investments must be made on the most modern technology available in the market. B. Large IT investments are essential for the success of a company in today's business environment. C. The ability to extract the value of technology requires human imagination and innovation. D. Xerox will not be able to compete effectively without IT investments in all areas of the company. E. IT investments should not be focused on certain aspects and should have a broad outlook.
The ability to extract the value of technology requires human imagination and innovation.
When a customer uploads a video on YouTube about their negative experience with a company's product or service, which of the following is responsible for addressing the online threat to the company's reputation? A. The crisis management team B. The legal department C. The IT department D. The client response team E. The public relations department
The crisis management team
Which of the following statements about modern web-based point-of-sale (POS) technology is TRUE? A. They reduce understanding of customer requirements and motives. B. They decrease customer loyalty over the long term. C. They increase the amount of routine contact with customers. D. They often mimic the brick-and-mortar versions. E. They help manage human resources.
They often mimic the brick-and-mortar versions
Which of the following is NOT a reason that IT and group collaboration is a key research topic? A. The psychology of group dynamics often changes when team members use online tools. B. The "people" component of information systems is becoming less important in today's business environment. C. Group collaboration tools and processes are becoming more advanced and used in the workplace more often. D. Virtual teams are becoming increasingly more common in the workplace. E. Students increasingly engage in virtual teamwork, especially those who take some or all of their courses online.
The "people" component of information systems is becoming less important in today's business environment.
Which of Porter's Five Forces is high when it is easy for competitors to enter a market and low when there are high capital investment costs to compete in the market? A. Rivalry among existing competitors B. Threat of substitutes C. Buyer power D. Supplier power E. Threat of new entrants
Threat of new entrants
Robert owns and operates a franchise of restaurants that specializes in high-quality organic food. The demand for organic food is growing, and he plans to add a new store. The information he is using to decide where his new store will be located includes customer records combined with external demographic information such as income levels and age. Robert is using ________. A. a geographic information system B. an information system C. knowledge D. business intelligence E. market forecasts
business intelligence
When students use an enrollment system to select and register for classes, they are completing a ________. A. transaction B. tuition payment C. class schedule D. transcript E. business process
business process
Apple iPhone's intelligent personal assistant, Siri, helped Apple get a jump on market share over other smartphone competitors. This is an example of Apple gaining ________. A. business intelligence B. knowledge C. revenue D. competitive advantage E. customer insight
competitive advantage
When established companies fail to respond to disruptive innovations that capitalize on new technologies, they can become victims of ________. A. bankruptcy B. a merger C. creative destruction D. creative dissolution E. a takeover
creative destruction
Jackson walks into the ACE After-Hours Care clinic complaining of a fever. The nurse takes his temperature and enters the number into the patient information system. John's temperature reading represents a piece of ________. A. data B. information technology C. knowledge D. intellectual property E. information
data
A wireless provider is currently offering customers who buy a new iPhone with a two-year contract a special package that includes a leather case, extra car charger, and earphones. In terms of Porter's Five Forces, what is this company trying to do with this special promotion? A. Increase buyer power B. Increase the threat of new entrants C. Decrease buyer power D. Decrease the power of suppliers E. Increase the threat of substitutes
decrease buyer power
The Internet is a disruptive innovation that has affected Porter's Five Forces in all of the following ways EXCEPT ________. A. decreasing the threat of substitutes B. lowering barriers to entry C. increasing rivalry among competitors D. eliminating switching costs E. increasing the power of buyers
decreasing the threat of substitutes
Cingular Cell, Inc. charges its customers a high contract termination fee if they cancel their cell phone contract before the expiration date. The termination fee is an example of a ________. A. customer service penalty B. customer service fee C. switching cost D. loyalty cost E. customer retention fee
switching costs
Which of the following is not an example of a sustaining technology? A. Digital cameras with larger LCD screens B. portable DVD players with longer battery C. Smart phones with larger displays D. Newly designed side airbags in the latest model Ford Taurus E. Uber
uber