Propaganda Section C

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A Barnett Bank ad: "We do a better job. And we've got millions of customers to prove it."

4 Numbers

Ad: "90% of all movies are shot on Kodak film, including all of this year's Oscar nominees for best film."

4 Numbers

When I walked into the show, there were only two other people in the entire theater, so I figured it must be a pretty bad movie. I went out and saw another flick.

4 Numbers

"After you have experienced Ultravision, everything else is just television," says Anthony Edwards, the star of TV's hit medical drama ER.

5 Status

"Education is the way to the top. Stay in school - it's your best bet," says All-Star Reggie Miller of the Indiana Pacers.

5 Status

"I love the feel of the Dodge Marauder. It explodes when I hit the accelerator, and it has a super safety record," beams Mark McGwire, St. Louis Cardinals' home run slugger.

5 Status

"I've never believed society's limited image of what a woman should be. I drink Dowar's Scotch," says Lynn Hill, #1 Rock Climber in the World.

5 Status

A senator argues: "George Washington warned against entangling foreign alliances. Before taking sides in internationalist conflicts, we should remember the wisdom of the Father of Our Country."

5 Status

A television ad shows champion tennis player Wendy Star saying, "I'm voting for Smith for Congress, and I'm urging you to join me."

5 Status

Ad: "Scuff-Be-Gone is the best way to get your old shoes looking new. Scuff-Be-Gone removes all unsightly marks on all types of shoes. Scuff-Be-Gone is the key to everlasting clean shoes. Buy your bottle of Scuff-Be-Gone today!"

6 Repetition

Online ad: "WebCrawler will help you crawl your way through the Internet."

7 Slogans

POSI Pens: For all the Write Things in your life.

7 Slogans

Reebok shoes. Life is short. Play hard.

7 Slogans

The people of Jefferson County are just wild about their sheriff, Harry Gee. Vote for Harry for Governor.

7 Slogans

Try Fats-Off, the new It-Must-Be-Fall-My-Thighs-Are-Thick Diet Formula.

7 Slogans

Try the new Remington VicVac. It treats stains like dirt.

7 Slogans

Use Slim-Quick, the It-Can't-Be-Summer-I-Haven't-Lost-Any-Weight Diet.

7 Slogans

From an A.T.& T. ad: "Why change to another phone company? Why take a chance? 'Stay with the tried and true.'"

9 Sophistical Formula

I know his dress is shabby and his hair is long, but "don't judge a book by its cover."

9 Sophistical Formula

Things have gone badly for you. But don't give up. "It's a long road that has no turning."

9 Sophistical Formula

Don't believe a word that comes out of his mouth. Just look at him, dressed in those preppy clothes. Do you really think he'll listen to the common folk like us?

1 Appearance

Grocery store manager: "Nikki, you know you must ask the customer for a driver's license before cashing a check for more than $100." Nikki: "Yes, I know, but the woman had on a fur coat and diamond jewelry. I never thought she would write a bad check."

1 Appearance

I always do my grocery shopping at Publix rather than Winn-Dixie. The Publix stores are always cleaner and brighter than Winn-Dixie.

1 Appearance

I could tell by the bulletin boards in her room, full of skeletons and ghosts, that our daughter's teacher was clearly given to evil pagan influences.

1 Appearance

In the television commercial the person shown using the sponsor's product was in great physical shape and wearing well-fitting clothing. The person shown using the competitor's product was overweight and dressed in floppy clothes.

1 Appearance

Just look at the way her hair is fixed. Everyone can tell she is poor.

1 Appearance

Look at how the sun sparkles on the water and the white sandy beaches! This is going to be our best vacation ever!

1 Appearance

Mother: "Be very quiet, Angelique. We don't want to offend that Arab lady over there." Angelique: "How can you tell she's an Arab, Mom?" Mother: "Very simple, honey. Look, she's wearing a hood and a veil."

1 Appearance

My mother always said that you can judge someone by looking at his shoes. If they're torn and raggedy, he's probably not a very good person.

1 Appearance

On the first day of school, Mr. Robertson looked over his new class. Spotting a young man with his hair uncombed, shirttails hanging out, and one shoe untied, Mr. Robertson thought to himself, "This student won't amount to much."

1 Appearance

That new boy looks like something the cat dragged in. He'll never make the honor roll.

1 Appearance

The defendant took the stand in his own defense. He wore an immaculately tailored suit. He sported a perfectly tanned face. His shoes were expensive, shined and spotless. His shirt was stiff with starch and bore his embroidered initials at the pocket. The jury, composed of middle class and poor citizens, voted to convict him.

1 Appearance

You can tell a person's background by the kind of clothes he wears and by the length of his hair.

1 Appearance

I can always tell when someone's lying. They don't look you in the face but rather stare at everything else except you. Often all they do is look down.

2 Manner

"When I grow up, I want to be a ballerina," said little Frances. "Why is that?" her mother questioned. "I just love how graceful and poised they always are," answered Frances.

2 Manner

Ad: "The way she walks, the way she talks, the way she glides with such grace. She learned it all at Marilyn's Modeling Studio. Sign up today!"

2 Manner

It takes an Dell computer to replace an Dell computer.

7 Slogans

Michelob - Put a Little Weekend in Your Week.

7 Slogans

Oldsmobile - always a step ahead.

7 Slogans

Get big brand names and big savings at the big sale at Big Bob's!

6 Repetition

Get the Porsche 924 Turbo-charged engine with rack and pinion steering and a new digital electronic system.

8 Technical Jargon

A computer company representative talking to the telecommunications expert of his customer: "For 100 Mbps data transport, fiber used to be the only way to go. But now you can speed at 100 Mbps over your existing coax or STP cable using our adapters and hubs."

0 No Technique - not Technical Jargon

Ad in a computer magazine: "Oracle proudly presents its new Rdb7 application engine, with better support for client/server developers and special tools for high-transaction applications."

0 No Technique - not Technical Jargon

Camera company's representative to camera store's top salesperson: "Be sure to point out to your customers the Olympus ZX-1's zoom lens reflex with its exclusive 'fuzzy logic' ESP metering system."

0 No Technique - not Technical Jargon

Dentist to another dentist: "There is no evidence to indicate that the ingestion of acidulated food or drink has any etiological relationship to dental erosion."

0 No Technique - not Technical Jargon

One lawyer to another: "Do you plan to appeal your client's conviction on charges of libel and larceny?" The other lawyer: "No, I got an injunction, and therefore see no need to appeal the case; however, I am going to appeal for a new trial on the charges of slander because my client deserves at least acquittal and maybe even dismissal of the case."

0 No Technique - not Technical Jargon

Overheard at a seminar for auto mechanics: "I prefer the General Motors C.E.C. system because it not only provides vacuum spark advance during high gear operation, as does the T.C.S. system, but its solenoid vacuum switch also regulates curb idle and high gear deceleration throttle positions, thus further reducing emissions."

0 No Technique - not Technical Jargon

Teacher at Manatee High speaking to a former colleague who now is principal at a nearby elementary school: "You know, for some time the issue of whether or not it is better to go self-contained or remain departmentalized was in question, but the current trend is to accept that the age of individualization allows for maximizing the potential of both teacher and student by matching learning styles of the one with the teaching styles of the other."

0 No Technique - not Technical Jargon

"We wish you a merry Christmas! We wish you a merry Christmas! We wish you a merry Christmas and a happy New Year!"

0 No Technique: song lyrics - not Repetition

"Oh him!" replied Mr. Jones. "I thought he was one of the lawyers on your defense team."

1 Appearance

A device of unscrupulous service station attendants to try to sell new batteries to motorists is to slip detergent into the battery water to make it foam. Then the attendant draws the motorist's attention to the battery and says, "Look, you need a new battery."

1 Appearance

Boy, that film clip on the investment seminar in Hawaii looked good. The presenters looked sharp, and the charts were super. It sure would be nice to relax on those beaches too. I'm going to sign up this afternoon for the trip. Are you going to join me?

1 Appearance

Kerry and Edwards are going to win this Fall. They look hip and with it compared to those old fogies, Bush and Cheney. I am going to vote for Kerry and Edwards.

1 Appearance

Taking the advice of his campaign manager, David Puke had his nose straightened and his skin scraped. Now he will do even better in the presidential race.

1 Appearance

Graduate physics student: "I really hope that many of you middle school students will choose a career in science. It is a very exciting field and new discoveries are being made every day. Just recently the first long-distance demonstration of 'quantum entanglement' through open space was reported. This lends credence to ideas like teleportation. Being able to preserve quantum entanglements over large distances is a very important development in the possibility of using quantum mechanics to transfer information in a coded form from one place to another."

8 Technical Jargon

Mobil Oil pays bottom-line dividends. Take our synthetic zeolite catalysts, for example, which help make everything from premium gasoline to man-made fibers.

8 Technical Jargon

President of a company reporting to the stockholders: "In order to maximize our profit potential, we issued long-term debentures. We avoided the futures market and concentrated on high-yield bonds."

8 Technical Jargon

Rombat's mobile phones offer full digital service with synchronized cross connecting of interspersed calls. Bi-monthly itemized accounts offer a clear audit trail of charges. Transceiver mixing affords luminous quality of tone. Rombat's is your choice.

8 Technical Jargon

Teacher to parent: "Mrs. Pettifogger, the fact is that little Hubert's cerebral cortex has difficulty in distinguishing between imaginary and factual material. In addition, he needs to learn to respect the property rights of others."

8 Technical Jargon

Teacher to parents: "Your son has potential, but he is incapable of any viable feedback. He is also not motivated by curriculum innovation. We don't want him to stagnate in a lockstep system, so we are trying to stimulate his awareness."

8 Technical Jargon

Use Neutrogena Moisturizers. Each non-comedogenic formula provides longer-lasting benefits. Neutrogena's Solar-15 actively hydrates your skin as it shields it from the sun.

8 Technical Jargon

give you plenty of room to grow with data/fax modems, networking adapters, hard drives, and more. This is one of the many reasons why Toshiba should be your choice."

8 Technical Jargon

system to help prevent rollover from occurring. And in the unlikely event it ever does occur, it's also the first seven-passenger SUV with seat belt pretensioners in every seat and inflatable side curtains in every row. The Volvo XC90. Equipped unlike any other SUV and guided by conscience."

8 Technical Jargon

"O.K., Harry, pay me the money you owe from this poker game." "No, Tyrone, I won't. You cheated when you dealt that last hand from the bottom." "Harry, I'll get even with you for this. 'Every dog has its day.'"

9 Sophistical Formula

Ad: "Save for your retirement starting today at National City Bank. Remember, 'A penny saved is a penny earned.'"

9 Sophistical Formula

Ad: "We've all heard, 'Save something for a rainy day.' So start an account at Merchants National Bank."

9 Sophistical Formula

Coach talking to his team after losing: "Okay, guys, I know it was tough out there today and we took a good licking. But don't lose hope; 'every cloud has a silver lining.'"

9 Sophistical Formula

DiVosta is opening a new housing development next month. Let's get there the first day and put a down payment on one of the two-bedroom models at pre-construction prices. It's the early bird that catches the worm.

9 Sophistical Formula

Don't worry, Henry. I'm sure your divorce happened for a reason. Look at the bright side of things. After all, "every cloud has a silver lining."

9 Sophistical Formula

Grocery store manager to clerk: "Nikki, although the customer whose check bounced wore a fur coat and diamond jewelry, you must remember that 'all that glitters is not gold.'"

9 Sophistical Formula

He got the job. True, he had to lie to get it, but don't be down on him for that. "All's well that ends well," you know.

9 Sophistical Formula

Hey, Milt, slow down on studying Propaganda examples. You've been at it for hours. Let's play a little Equations. "Don't put all your eggs in one basket."

9 Sophistical Formula

I know you'd rather be with Michelle than with Brenda, but "if you can't be with the one you love, love the one you're with."

9 Sophistical Formula

It should be OK for us to lend Mark Philpont the full amount of $150,000 on his new home. We do not need to do a credit check. I have been told that he is "as honest as the day is long."

9 Sophistical Formula

Let's give FDR a fourth term in office. The war's not won yet. "Don't change horses in the middle of the stream."

9 Sophistical Formula

Mother to daughter: "You'd better get out of bed soon or we will miss all the good sales at the mall. You know, 'the early bird gets the worm.'"

9 Sophistical Formula

Mr. Mulligan, you have been asking me questions about this investment for over an hour. It's time you "put your money where your mouth is." Can I count on your check now?

9 Sophistical Formula

Never mind that it's your 40th birthday. Just because you're 40 doesn't mean that you can't do anything that you did when you were 20. You know, "it's not how old you are, but how old you feel."

9 Sophistical Formula

No, sir, there is nothing wrong with the computer we sold you. There is obviously a mistake in the program or the data you put into it. As we say in our business, "Garbage in, garbage out."

9 Sophistical Formula

Now that Harrah's has declared bankruptcy, the city will lose 3% of its anticipated revenue, forcing countless layoffs and business closings. When the negotiations for land-based casino gambling began, all the politicians saw dollar signs in their eyes and they all tried to get in on the action figuring they would be millionaires overnight. It just proves that "too many cooks spoil the broth."

9 Sophistical Formula

One candidate to another in a political debate: "My opponent is a liberal who has never seen a tax hike that he didn't like. He is also a socialist who favors large government programs that waste money and don't help anybody." Opponent in response: "Sticks and stones may break my bones, but names will never hurt me."

9 Sophistical Formula

The Bush administration had all the clues leading to the September 11th attack. The vice president refused to disclose information regarding the energy task force. The Attorney General refused to release the names of the prisoners of war. I think there is a pattern of cover-ups in the Bush administration. They must have something to hide. After all, "where there's smoke, there's fire."

9 Sophistical Formula

Tommy, also known as T-bone, dropped out of school to pursue a career as a rap star. His disappointed father said, "Is that all you can do? It isn't wise to 'put all your eggs in one basket.'"

9 Sophistical Formula

We need to downsize our company. We have so many workers that personnel can barely keep them all straight. You know how they say, "too many cooks spoil the soup"? That's what we have here - a mess of spoiled soup.

9 Sophistical Formula

Yeah, I heard Joe won the lottery for 50 million, but if you want to make a loan from him, do it right away. "A fool and his money are soon parted."

9 Sophistical Formula

You should be pleased that your girlfriend is going away for a while. After all, "absence makes the heart grow fonder."

9 Sophistical Formula

The defense attorney was questioning Mr. Jones, a potential juror in a murder trial. "Do you think you could be an impartial juror for my client sitting at the table?"

He points to the well-dressed man seated at the table.

After watching the latest debate between the candidates, I'm voting for George Clinton because he strikes me as being more Presidential than his opponent.

2 Manner

Did you notice the way he let loose a fraction of a second before the handshake was complete? That was a dead giveaway that he was anxious about the interview. I say let's not hire him.

2 Manner

Did you see how Bill and Hillary treated all those kids on Easter Sunday at the White House egg roll? They were kind and pleasant. Their presidency will probably be the most successful in history.

2 Manner

Finding the right babysitter is a tough job. But here at "Sitters-R-Us," we know what you're looking for. A kind hand, a gentle foot, and a loving heart. We'll find the right one for you.

2 Manner

I can't believe Joseph Jones has taken all my money. He told me my investments were growing. He was assured and confident and had answers for all my questions.

2 Manner

I don't care about her background or her future. I just love the way she walks.

2 Manner

I don't trust that consultant our boss is using. She keeps all her options quiet from us and is constantly appearing in our offices when we least expect it. I expect the worst from her.

2 Manner

I hear he takes a bath twice every day. He must be a very nice boy.

2 Manner

I know my history professor will be excellent. Today was only the second day of class and already he was talking with individual students and calling on them by name.

2 Manner

I was impressed with that guy from the Adams Company. His presentation was clean and neat. The Badger Company presentation was sloppy and dull. Let's go with Adams.

2 Manner

Jane is such a darling to have in the classroom. She could not have been involved in that fight.

2 Manner

Jim never smiles. He must be the unhappiest person I've ever met.

2 Manner

Lately President Clinton looks more confident and "Presidential." That's why his standing in polls of voters is going up.

2 Manner

Let's add Tom to our New Construction Committee. He impressed me with his wit and the way he handled those nasty news reporters.

2 Manner

Linda is so sweet and gracious. She makes us all feel comfortable. I'd like to add her to our Executive Economic Committee.

2 Manner

Now more than ever, it's important that the media report the full story, unvarnished and unspun. But all we see on TV are retired military officers and administration officials narrating a clean and precise war that bears little resemblance to the chaos, bloodshed, and tragedy on the ground.

2 Manner

One member of a jury speaking to the rest of the jury during deliberations after a trial: "I really like the defense lawyer. I felt closer to him than to the prosecutor. He seems like the kind of man you would want as a friend. I vote not guilty."

2 Manner

One member of a jury was a farmer wearing bib overalls. Every time the defense attorney addressed the jury, the farmer sat with his arms folded across his belly. The lawyer told his assistant: "We don't have a chance of getting a unanimous verdict. That farmer is dead set against us."

2 Manner

Police officer: "Lady, why did you let the robber in?" Lady: "Well, he said his car broke down and asked if he could use my phone. He was very polite. He spoke well and he even apologized for disturbing me. He seemed so sincere."

2 Manner

President Reagan seems so self-assured, in control. Why don't you have confidence in him?

2 Manner

Ramon was so nervous and fidgety when he talked with us this morning about the new computer monitors. I can't believe he was telling us the whole story. Even though his product seems to be the best for the least money, I don't think we should buy from him.

2 Manner

The President's wife has won many Congressional votes for his proposals by the gracious way she has hosted the Congressmen and their wives at the White House.

2 Manner

Twitty has been extremely polite, quiet, and courteous tonight. He must have outgrown his earlier wild days.

2 Manner

When I first met the president of this company, I was surprised. He seemed to be skeptical and uncertain about the future of the company. However, having worked here for a month, I now see that he is indeed assured and confident on where we are headed.

2 Manner

"Before I lost 60 pounds with the Healthcare Plan, I felt like a failure. Today I like me and I'm excited about my life," says Janet Greeson, Ph.D.

3 Degrees and Titles

"Jeb Bush must be the next governor of Florida. He is the man with the character to lead our state into the 21st century," reports Philip Markham, retired four-star general and former head of the Americans for Peaceful Protection.

3 Degrees and Titles

Ad: "Drink Tang, the breakfast drink of astronauts. Developed by NASA for the United States Space Program."

3 Degrees and Titles

Ad: "Next Tuesday, National Public Radio's Marketplace program will feature discussion of instant runoff voting, the hot new reform that has drawn the support of political leaders like Senator John McCain, Governor Howard Dean and Representative Dennis Kucinich. Stay tuned for more NPR coverage of fair election systems next month."

3 Degrees and Titles

Ad: "The leading citizen of Northbuster, Nadine Northbuster, American wife of the great-great-grandson of Queen Victoria, says, 'Rand's beauty treatment gives amazing results.'"

3 Degrees and Titles

Anita Hill accused Judge Thomas of sexually harassing her. I believe her because she's a law professor.

3 Degrees and Titles

As a Nobel Prize winner in Biology, I say to you that Senator James' saying that if it comes to nuclear war he would prefer that the survivors be American are the remarks of an ignorant man.

3 Degrees and Titles

As president of the environmental conservation program here at Lincoln Middle School, my opinion is highly valued. That is why when I say that Henry Lott is a good candidate for Student Council Treasurer, you should believe it. He is an excellent math student and he's always loved numbers. Vote for Henry for school treasurer.

3 Degrees and Titles

But Mr. Farwell, I should get the promotion, not Henry. I have a Master's degree from Yale plus 20 hours toward my Doctorate. Henry has only a Bachelor's degree.

3 Degrees and Titles

Five Nobel Prize winners have come out for nuclear disarmament. Isn't it time we listened to the wise people of our age?

3 Degrees and Titles

Former President Jimmy Carter during a television commercial: "Habitat for Humanity is a worthwhile organization. Please consider volunteering to help this institution with its noble task."

3 Degrees and Titles

Former astronaut Scott Carpenter recommends the new water filtration system from PureTap.

3 Degrees and Titles

George Fibster, president of the Wildlife Preservation Project, has been on committees for all sorts of projects, including the "Save our Beaches" Campaign, the "Restore Recycling" Project, and the "Hands Helping Habitat" Project. Today he's here to ask your support for one more important issue: to help those who can't help themselves. And who is that, may you ask? Who else, but the elderly in our community. Help support proper care of our community's senior population, by voting 'YES' to amendment #6.

3 Degrees and Titles

Herbert Hoover must have been our greatest president. After all, the man was awarded over 70 honorary degrees from some of the most prestigious universities around the world. He was also honorary chairman of Boys' Clubs and countless other charitable organizations.

3 Degrees and Titles

How do I know he'll be a good lawyer? Look at the credentials: Bachelor's degree from Harvard, M.A. from Yale, Associate degree from Princeton, and a Rhodes Scholar at Oxford. How can you doubt his qualification?

3 Degrees and Titles

I am so excited about tomorrow. The leading money winner of the PGA tournament is coming to our school to lecture us about the importance of completing high school.

3 Degrees and Titles

I know about the problems in our city. I was the chairperson of the Committee for a Better City. I was the president of Citizens Concerned about Government. What could be better preparation to be your mayor?

3 Degrees and Titles

I'm not a doctor but I play one on TV, and I'm here to tell you about my favorite brand of aspirin.

3 Degrees and Titles

My academic games coach is a former player who was the National Champion in Equations five times and On-Sets Champion twice. He's going to learn Propaganda and teach us so that we can be national champions too.

3 Degrees and Titles

Of course, I am the best person to hire as Soccer Director of your Youth Soccer Association. I was captain of my college basketball team, a third-team basketball All-American, and a second round draft pick in the NBA.

3 Degrees and Titles

Our class valedictorian, Angel Morales, plus our student council president, Heidi Hammer, and the science club chief, Val Kilter, all recommend that we select the Avery Resort for our prom. We need to listen to the wise kids in the school. Pick Avery.

3 Degrees and Titles

Spokesperson on television: "Ladies and gentlemen, I am here today to offer you a new dietary product not available in any store. Slim Down is an excellent product developed at the University of Biloxi by three PhDs. Call the number on your screen to order yours now."

3 Degrees and Titles

U.S. Senator, the Honorable Dudley J. LeClerc, President of the LeClerc Corporation, manufacturers of Strength Tonic, has this to say, "We have never had a dissatisfied customer."

3 Degrees and Titles

Washmere Acupuncture, 32 years experience, featuring expert Director Dr. Yao Wulee, O.M.D., Ph.D., C.A.

3 Degrees and Titles

We're sure lucky. Tomorrow the heavyweight champion of the world is coming here to talk about safe driving.

3 Degrees and Titles

Wife: "Honey, I'm concerned about turning over our whole savings to Jack Burns. We hardly know him." Husband: "Relax, dear. Jack is from the same law school as my brother and is captain of his Army Reserve Unit. He will take care of us."

3 Degrees and Titles

You should take 500 milligrams of vitamin C every day. The Nobel Prize-winning chemist Linus Pauling recommended vitamin C to prevent and cure the common cold.

3 Degrees and Titles

"'As Filthy As Their Heart Desires' must have some redeeming qualities," argued Spike. "After all, it sold over two million copies."

4 Numbers

A Senator speaking: "I hear a lot about how tired people are of having the government interfere in their lives. People are telling me that the 215,000 Federal bureaucrats who work in the 30 largest regulatory agencies are creating more problems than they solve."

4 Numbers

A proposed rule from the Bush administration would let the noisy, dirty vehicles stick around, despite the fact that 80 percent of more than 360,000 public comments submitted on the matter supported a snowmobile ban in the parks.

4 Numbers

Ad for a computer store: "Our staff has over 150 years of experience. Our chief technical officer worked 12 years at IBM. Our maintenance director filled the same post at Apple Computer for 8 years."

4 Numbers

Ad: "Catching a perfect shot of your buddy nailing a ski jump. Degree of difficulty: 8.9. Printing it at the ski lodge to impress your friends. Degree of difficulty: 0.0. The 170 Portable Printer with Bubble Jet Direct."

4 Numbers

Ad: "Fifty million Americans can't be wrong! That's how many bought Frayer's Aspirin last year."

4 Numbers

Ad: "Four out of five doctors who smoke smoke Dromedaries. Shouldn't Dromedaries be your brand too?"

4 Numbers

Ad: "Improve your life as a single adult with our newest book, Sassy, Single, and Successful. There has been a 35% increase in sales of single adult publications in the last year alone."

4 Numbers

Ad: "Indeed our economy is in a slump. The Dow-Jones average has fallen 5,500 points in the past six months, but, consumers, don't let that get you down. Here at Fred's Beds we have the right prices for your budget. Thousands of beds marked below factory invoice price! Do it for the economy. Spend what you can and get the most. Call or come by today!"

4 Numbers

Ad: "One car company was the first to let you drive 100,000 miles before a scheduled tune-up. One car company was the first to give you an 18-month warranty on all parts. One car company was the first to give you a 275 horsepower V8 engine. That company is Chrysler."

4 Numbers

Ad: "Paris, Tokyo, Rio de Janeiro - imagine sending a message to any of these places and having it received in 10 milliseconds. Around the world in 10 milliseconds! Only with MCI's Omninet."

4 Numbers

Ad: "PoundsOff helped 88 guests at Mattie's Resort lose an average of 11 pounds and reduce their waistlines by three inches."

4 Numbers

Ad: "The Fujitsu Company is the second largest computer company in the world. Our assistance hot line and web access is 24 hours a day, 7 days a week, 365 days a year. We served over 30,000 customers in the last six months of 2005."

4 Numbers

Ad: "Twelve Down and Eighteen to Go. There are 30 computer network nightmares listed below. We can solve 12 of them right away. That's twelve fewer troubles for you."

4 Numbers

Boldface type from an insurance ad: "$1,000 a month when you're sick or hurt; save up to 54%. Seven Reasons Why This Mutual Policy Protects You Better."

4 Numbers

Coach Malone of the women's soccer team: "If it hadn't been for the 22 straight shutouts she had as goalie in her senior year in high school, I would never have given Madelyn a scholarship. She doesn't know anything about playing keeper. How was I to know that her team was so good that the opponents took only 12 shots at her all year?"

4 Numbers

Dad, nearly 80% of all rental movies are now available on DVD. Don't you think that we should buy a DVD player now?

4 Numbers

Do you realize that it would take 150,000 washings - enough to pulverize any dress or shirt - to fade colors put on with DYEVER?

4 Numbers

Ford Trucks have outsold Chevy for 13 of the last 14 years. Shouldn't your next truck be a Ford?

4 Numbers

From a mailing from an opponent of the governor for reelection: "Instead of cutting the budget as he promised, his first act as governor was to borrow one billion dollars. $500 million was used on the first year's expenditures. He has left us a crushing debt of $700 million that we and our children will pay."

4 Numbers

From a pamphlet distributed to voters prior to an election: "A similar measure, Proposition 6, was rejected two years ago with 61 percent of the voters against it. This reflected a well-deserved negative response."

4 Numbers

From a pamphlet sent to voters before an election: "For each Californian, the cost of this bond issue amounts to pennies - an average of 39 cents a year. Surely this is a small, but wise, investment to protect a California resource that is truly one of a kind."

4 Numbers

From a radio ad: "Write to your legislator and tell him to reject this law the way 30 other states have."

4 Numbers

From an article on the editorial page of a newspaper: "Instead of creating 510,000 jobs in 2003, as President Bush predicted, the economy has suffered a net loss of 473,000 jobs so far this year. The Timken Company, an Ohio-based steel and bearings manufacturer where the president launched his Jobs and Growth package in April, embarrassed the Administration two weeks ago with an announcement it will cut 900 jobs."

4 Numbers

From an automobile company memo: "This safety feature will cost $11 per automobile. Without it, an estimated 2100 cars may catch fire, resulting in burn injuries to 180 people and death to 180 more. This $11 device would be well worth the extra cost."

4 Numbers

In a test of smooth ride and comfort, more drivers chose the new Continental Mark VIII over Mercedes Benz and Cadillac. The new Continental Mark VIII is the best for smooth ride and comfort.

4 Numbers

Listen to the confident hum of Ultra's supercharged engine. Step on the accelerator and Ultra delivers 205 horsepower on demand to move you into traffic with authority. With a 0 to 60 time of just 7.5 seconds, you'll pass a number of expensive competitors on the way, including Lexus LS400.

4 Numbers

Newbridge Telecommunications ad: "Our advanced congestion management techniques make sure you have the bandwidth you need 99.9999% of the time, regardless of the load. Some others offer less than 70% certainty."

4 Numbers

Over 85% of students who play academic games go on to higher education. Shouldn't you play academic games?

4 Numbers

Reebok Workout ad: "Did you know that there are 620 muscles in your body? You WILL after this."

4 Numbers

Speech by a political candidate: "In 1929, the Kellogg-Briand Peace Pact was agreed to by 15 nations at Paris, France. The pact called for outlawing war and settling international controversies by arbitration. The pact was eventually signed by 62 nations. I want to revive this peace agreement."

4 Numbers

TV ad: "When something works, people use it! Australian three-minute miracle conditioner - 44 million sold!"

4 Numbers

The entire Arizona Little League team has a .388 batting average in the tournament, and their pitchers have a combined Earned Run Average under 2.00. They can't be beat.

4 Numbers

The nation of Croatia has only 4.2 million people. Why, there are over 6.7 million registered soccer players in the nation of Germany. Croatia does not stand a chance in the matchup with Germany.

4 Numbers

There's no doubt about it; Newburg's school system is better than Finetown's. Newburg had 10 National Merit Finalists, 15 writing award winners, and 90% of its graduates went on to college.

4 Numbers

Today more people will take the road in a car rented from Anamo than ever before. The next time you need a rental car, go to Anamo.

4 Numbers

What a Grand Opening, Folks! On the very first day of business on Friday, Celestial Cesspools served 6,000 people and turned away 6,000 more.

4 Numbers

Ad for Hewlett Packard: "Walt Disney Imagineers had a dream: create an attraction that allowed visitors to experience the thrill of space flight. The technological expertise of HP engineers and Walt Disney Imagineers made it possible. The teams collaborated to create Mission: SPACE, a space flight simulator so real, even astronauts say it's accurate."

5 Status

Ad: "Jump as high as Michael Jordan. Jump with Nike shoes. Michael does."

5 Status

Ad: "Justin Timberlake drinks milk; so should you."

5 Status

Ad: "Koby Bryant loves Power Sour supplement bars. Just watch - he always eats one right before a big game to give him that extra energy. When you need a little extra kick, reach for a Power Sour bar!"

5 Status

Ad: "Oprah Winfrey's exclusive live interview with Michael Jackson attracted a record TV audience. On the show, you saw Michael's multimillion-dollar home. You too can have a specially built home by contacting the construction firm Michael chose for his dream house. Just write to the address below or call this number."

5 Status

Arnold Schwarzenegger is the perfect Terminator. Elect him as Governor of California.

5 Status

Attendance at religious services is a must to be successful in this world. All the nation's business leaders - men such as Bill Gates - attend religious services regularly.

5 Status

Bonnie Beautiful, the internationally known movie actress, is pictured with her hands on the arm of a handsome man. Across the picture are the words, "'No woman can resist a man who wears Exotic Scent,' says Bonnie Beautiful."

5 Status

Christy Brinkley, a famous model, in an ad for perfume: "It takes time to find the perfect fragrance. That's why I use Continuance, the new scent from the makers of Red Passion."

5 Status

From a TV ad showing basketball ten years in the future: "Even with 100 yard basketball courts and 20 foot-high baskets, PowerAde made the game easy," says Shaquille O'Neal. "That is, until they put in the moving basket."

5 Status

In a recent television special, George and Laura Bush spoke about the importance of loving parents in a child's life. They also addressed issues regarding the abuse, neglect, and abandonment of children. Please join them in their fight for a better future for our kids.

5 Status

Martha, the president of the local girls' soccer league: "Did you see that Nike ad with the Women's National Team? They are the world champions of soccer. We have to go buy Nikes for all our girls."

5 Status

Reggie Jackson is a great baseball player and a successful businessman. Young people, therefore, are well advised to participate in Little League Baseball.

5 Status

See the new summer movie Shazam starring basketball legend Shaquille O'Neal!

5 Status

Son: "Mom, when you get me cereal at the store, make it Wheatless." Mom: "Sure, hon. Any particular reason?" Son: "Yeah, I just saw this commercial where Michael Jordan told us we'd better eat our Wheatless!"

5 Status

Taco Bell has the high-energy carbohydrates that power Shaquille O'Neal and Dirk Nowitzki to the NBA Finals.

5 Status

Title over a picture of actress Elke Sommer leaning on her car: "Volkswagon is the Perfect Car of Sommer."

5 Status

e-mail ad: "Did you see the CBS 60 Minutes report on the appetite suppressant Hoodia? This is the way to actually achieve your weight loss goals. Visit us and see how Hoodia can help you lose weight and keep it off. www.endmyhunger.com"

5 Status

Ad for a political candidate: "Americans want an administration that respects women's rights. We want an administration that respects working Americans and their families. We want a government that respects the environment. Americans want jobs and prosperity at home. We want a health care system that is affordable for everyone. We want prescription medicines that will not put the elderly in the poor house. We want healthcare, not warfare."

6 Repetition

Ad: "Do you have a posture that slouches? When you sleep, does your mattress let your posture bend uncomfortably? If so, you need a change in your posture. Posture yourself better with the Sealy PosturePedic mattress and sleep soundly again."

6 Repetition

Ad: "Glug glug, thump, thump: New Tropicana Healthy Heart. The power of six heart healthy nutrients and zero sodium. The power to be strong to the core. That's the power of Pure Premium."

6 Repetition

Ad: "In this time of national crisis, we must rise and defend our liberty. Our liberty is our most important asset. Bank at Liberty Savings and Loan."

6 Repetition

Ad: "Lose five pounds in five days for less than five dollars with Jump Start."

6 Repetition

Ad: "We care about your safety. We care about your family. We care about all that you treasure. That's why you should get Onyx Security Systems - for those who truly care."

6 Repetition

Ad: "When you buy our new Coraface facial mask, you will get a free sample of our new hair gel, Coragel. We will also throw in a free bottle of Corafoam, our new foaming facial wash. In addition, we will even add another free bottle of Coraface, all for purchasing one today. For a limited time only, so order soon."

6 Repetition

Ad: "When you order a large one topping pizza for $12.99, you'll get a free order of breadsticks delivered right to your door. That's right - a free order, just for ordering a pizza. Don't miss the chance to get free food. Call now."

6 Repetition

Come to our Half-Off Sale. Everything in our store is marked Half Off. Rush on down! Beat the crowd because when they see that everything is Half Off, they are going to knock our doors down!

6 Repetition

Dialog between two travelers arriving at an airport: "Does this rent-a-car company have a quick checkout policy like Zertz?" "Not exactly." "Does it provide van service to the car like Zertz?" "Not exactly." "Does it give you the first 100 miles free like Zertz?" "Not exactly."

6 Repetition

Do you want a clean bathroom? Use Magic-Kleen! Do you want a clean kitchen? Use Magic-Kleen! Do you want a clean garage? Use Magic-Kleen!

6 Repetition

Do you want your reward? Your reward in engineering, your reward in comfort? Buy a Ford Reward.

6 Repetition

From a letter from the NAACP Legal Defense and Educational Fund: "Affirmative action jobs programs? 'We shall overcome.' Benefits for poor inner-city mothers? 'We shall overcome.' Programs to educate and heal our children? 'We shall overcome.' Decades of progress in civil rights? 'We shall overcome!'"

6 Repetition

Keep up-to-date with News at 11 on Channel 11! Hard-hitting reporters bring you the stories behind the headlines on News at 11 on Channel 11!

6 Repetition

Magazine ad: "Canon has revolutionized digital photography to suit your needs. Want a compact, simple-to-operate camera with advanced shooting features? Try the Canon PowerShot A80. Want professional features with a stunning combination of resolution, speed, and control? The Canon PowerShot G5 is for you. Want a host of options with a sophisticated brushed aluminum alloy exterior? Choose the Canon PowerShot S50."

6 Repetition

Only one thing can make you change mascaras: Unforgettable Lashes from Revlon. Unforgettably long, unforgettably lush, unforgettably lasting.

6 Repetition

Reck Shelves are functional. Recks can be used in the garage. Bedrooms, also, are brightened by Reck Shelves. Kitchens can be Recked delightfully. Use Reck Shelves in your rec room.

6 Repetition

Remember Hose have soft support for your aching legs. Just remember to don Remembers each morning for an all-day feeling you will always remember.

6 Repetition

Speaker introducing the candidate at a political rally: "I love his integrity. I love his success. I love his courage. I love his leadership. You'll love all these qualities as well. Here's the next representative from our district, Bob Berger!"

6 Repetition

Superior Dodge - superior service, superior prices. That's why we're Superior Dodge.

6 Repetition

TV ad showing people at a party: One person: "I'm gellin'." A second person: "I'm gellin' too." A third person: "You know I'm gellin'." Fourth person: "I'm gellin' like a felon." Third person again, looking at the fourth person's shoes: "No, you're not gellin'." Voice over: "Join the party. Get Dr. Scholl gel insoles."

6 Repetition

TV commercial: "Master the value, master the moment, master your money with MasterCard."

6 Repetition

The perfect place has the perfect plan for the perfect honeymoon. Stop at Perfect House located at Perfect Way, Nova Scotia.

6 Repetition

There is nothing like the feel of cotton. Cool cotton clothing looks neat and stays neat all day. Cotton keeps its color wash after wash. And cotton washes so easily. Wear 100% cotton.

6 Repetition

Union leader to the workers in his plant: "What do we want from the boss? I say we want but one thing from the boss: respect. If the boss respects us, he will pay us a fair wage. If the boss has respect for us, he will provide us with security. If we have the boss' respect, he will give us safe and comfortable working conditions. That is all we want - respect."

6 Repetition

"Capezio - we will keep you on your toes."

7 Slogans

"It's true," said Randy to his wife as he finished a glass of water from All's Mineral Wells. "All's Well Does End Well."

7 Slogans

Ad: "Buy all your back-to-school supplies at Target. Get a Bunch for a Buck."

7 Slogans

Ad: "Drink soothing Seven-Up. Your Fresher Picker-Upper!"

7 Slogans

Ad: "Goodmeal Tires give you the roll of your life."

7 Slogans

Ad: "Lakeland Water Filters: Think clear, drink clear."

7 Slogans

Ad: "Stanley Steamer: Tough on Dirt. Gentle on Carpet."

7 Slogans

Ad: "Tide gets the stains out that others leave behind."

7 Slogans

Ad: "Zelton Consultants. Challenge. Answers. Done."

7 Slogans

America West Airlines: "What we serve is you."

7 Slogans

Beer commercial: "Some things speak for themselves."

7 Slogans

Billboard sign: "Lexus, the luxury car for a new generation."

7 Slogans

Buy a BMV - the Ultimate Driving Machine.

7 Slogans

Call for Philip Morris, America's finest cigarette. Make it yours!

7 Slogans

Crotan makes you a man, boy.

7 Slogans

Hallmark Cards. When you care enough to send the very best!

7 Slogans

I'd rather live than die. Stop Pollution. Keep America Clean.

7 Slogans

Pepsi - the taste of a new generation.

7 Slogans

Pick up a pair of ASICS Tigers - the Shoes with a Run in 'em.

7 Slogans

Poster on the bulletin board in a school hallway: "Think bigger. Play the academic games."

7 Slogans

Radio ad: "This program is brought to you by the Acme Waste Disposal Company. Our business stinks, but it's picking up!"

7 Slogans

TV ad: "Visit Atlanta, America's Most Dynamic City!"

7 Slogans

The Book of Tomorrow! Buy it today!

7 Slogans

The CBA Championships brought to you by A. T. & T., the people's choice.

7 Slogans

The next time you're looking for a good adding machine or calculator for your business office, think of an I.B. Good calculator. You can count on us!

7 Slogans

"I don't see why the Lions don't use an inside zone-blitz package or a safety blitz off the corner to stop the Raiders' West Coast offense from passing the ball against them," said the commentator on the football broadcast.

8 Technical Jargon

"Of paramount importance," droned Professor Hobsnob speaking to his first year English composition class, "in English literature we should refrain from pedantic verbiage and by all means eschew obfuscation."

8 Technical Jargon

"The Compaq Presario computer has the latest Intel Pentium chip, with 800 megahertz speed, a PSI local bus, 11 millisecond Quattro drive, and standard 10 megabit Ethernet card," rattled off the salesman to the new customer.

8 Technical Jargon

Ad: "Anvil contains the compound Ibuprofin, which is the same ingredient found in the prescription drug Mootrin."

8 Technical Jargon

Ad: "Bring your body to its ultimate best by wearing Spandex high-energy fabrics with Dura-Stretch."

8 Technical Jargon

Ad: "Buy the new Compaq 650 home computer with its Pentium Pro 1.4 gigahertz processor and 30 gigabyte hard drive!"

8 Technical Jargon

Ad: "Buy the new Compaq 650 home computer with its Pentium Pro 4 gigahertz processor and 8.2 gigabyte hard drive with a built-in PCI video slot!"

8 Technical Jargon

Ad: "Clear Skin facial cream is exactly what the doctor ordered. It's soft on skin, but hard on oil. With its new benzyl oxide formula, it's a definite winner!"

8 Technical Jargon

Ad: "Colgate always was the best with Guardall, but it's even better now with the addition of MFP."

8 Technical Jargon

Ad: "Introducing Valvetronic, a revolutionary throttle that offers dramatic improvements in all the areas that matter: power, responsiveness, and efficiency. The 4.4-liter, 325-hp V8 from BMW. Possibly the best V8 in the universe. Or at least on this planet."

8 Technical Jargon

Ad: "Lunar Toothpaste contains the miracle ingredient stellar 4 developed on the Challenger spacecraft to make your teeth their brightest ever."

8 Technical Jargon

Ad: "Maximum strength Sucrets with dyclamene lasts twice as long."

8 Technical Jargon

Ad: "Our new TX-78 calculator is just what you need to ace those mathematics exams. It has fully functional 16M bytes of memory, with 512K RAM, along with nearly 1024K of user data archive, to store anything you need. Get one now, before they sell out."

8 Technical Jargon

Ad: "Our new frizz-resistant hair gel has a patented new formula with 'elasticon.' It works hard to strengthen hair and prevent frizzies. Welcome to the newest wave in hair management!"

8 Technical Jargon

Ad: "Philip Burris and only Philip Burris has always contained an ingredient - DG1 - that does NOT produce irritants present in the smoke of every other cigarette."

8 Technical Jargon

Ad: "Stephanie Kleck is a chemist and an inventor of Kevlar. It is in skis, helmets, protective clothing, and any place else that requires light weight with extreme strength. Look for the Kevlar label whenever you buy."

8 Technical Jargon

Ad: "The new Rustoleum Enamel finish seals your lawn furniture with Penadrene to guard against wind, snow, and rain."

8 Technical Jargon

Ad: "You don't have to have oily skin to need Oil-Free Moisturizer. All skin types can suffer from acne cosmetica. Allercreme has a full line of hypo-allergenic skin care products and cosmetics."

8 Technical Jargon

An academic games player speaking to a non-player friend: "I did really well in the Propaganda tournament yesterday. There was one question that looked difficult. I had a feeling it was Sophistical Formula, but it could have been Status. I also considered Post Hoc. That would have made the answer No Technique. I just analyzed it a little better on the second reading. It was Sophistical Formula. I got my qualifying score. I'm going to the AGLOA Nationals."

8 Technical Jargon

Banzac has the special ingredient Lycomin to insure that your parents will be rid of depression and the blues.

8 Technical Jargon

Buy El-Bo-Oral. It is the only toothbrush made with ZX-606.

8 Technical Jargon

From a company news release: "We are proud to announce that our new toys are made with polychloric and vinyl-heuristic fibers, the latest space age material."

8 Technical Jargon

From the moment they are put on to the time you trade in your car, your Sidewinders should never need changing. Not for flats, not for blowouts. The new Dual S-90 Sidewinder features General's patented puncture sealing. The Sidewinder seals itself as it rolls. Four full plies of Nygen plus deep treads of Duragen rubber all permeated with Zenogen, the scientific wonder that seals and seals.

8 Technical Jargon

Get the new Panasonic KX-4100 Auto-Feed Paper Shredder. With Lithium rollers and Permite blades, it will make your office shredding jobs simple.

8 Technical Jargon

Ad: "The Toshiba Satellite T2100 series of laptop computers have outstanding connectivity and expansion ability. Two stacked PCMCIA slots

two Type I-II or one Type III

Jim, every person in the whole building is now dressing casual on Fridays. You may be out of place in that suit and tie. You choose.

0 No Technique - not Appearance

Son: "Wow, Dad, did you see that guy? He has huge arms and super-powerful legs. I'll bet he's a famous athlete." Dad: "Yes, son, that's Rudolf Navitsky, the world's best gymnast."

0 No Technique - not Appearance

She carries herself with such confidence and poise. She would be a good candidate for our modeling agency.

0 No Technique - not Appearance or Manner

Anybody who has graduated summa cum laude from Oxford and likewise passed graduate coursework at Yale, Harvard, and Cambridge has an impressive list of credentials. Such a person might possibly be just the type of leader this company needs. It bears looking into.