SCRUM AGILE PRACTICES IN MARKETING

3 behaviors defined on the SCRUM team

1. The Daily Scrum is for the Development Team and attended by the Development Team. It should not be used by external stakeholders to check progress. 2. During Sprint Planning the Scrum Team should be crafting the Sprint Goal based on the set of Product Backlog items selected for the sprint. The Development Team identifies the necessary work to meet the Sprint Goal. 3. Scrum Development Team members don't have titles, and no sub-teams; such as, testing, architecture, or operations are recognized. Accountability belongs with the Development Team as a whole, regardless of whether team members have specialized skills.

The time-box for a Daily Scrum is?

15 minutes.

The time-box for the Sprint Planning meeting is?

8 hours for a monthly Sprint. For shorter Sprints it is usually shorter.

What makes up a SCRUM team?

A Scrum Team has a Scrum Master, a Product Owner and a Development Team. As a whole they have all controls needed.

Sprints being cancelled

A Sprint can be cancelled before the Sprint time-box is over. A Sprint would be cancelled if the Sprint Goal becomes obsolete. This might occur if the company changes direction or if market or technology conditions change.

Development Team membership should change:

As needed, while taking into account a short term reduction in productivity.

What are the two primary ways a Scrum Master keeps a Development Team working at its highest level of productivity?

By facilitating Development Team decisions and by removing impediments that hinder the Development Team

Which events are time-boxed according to the Scrum Guide?

Daily SCRUM, The Sprint, Sprint Review

Which two things does the Development Team do during the first Sprint?

Develop and deliver at least one piece of functionality.

Why is it false?

False, to ensure continuous improvement, the Sprint Backlog rather than the Product Backlog includes at least one high priority process improvement identified in the previous Sprint Retrospective meeting.

When does the next Sprint begin?

Immediately after the conclusion of the previous Sprint.

Which statement best describes the Sprint Review?

It is when the Scrum Team and stakeholders inspect the outcome of a Sprint and figure out what to do next.

SERVICE LEVEL AGREEMENTS

JUST-IN-TIME DELIVERY - TICKET SLA'S

EMPHASIS ON CONTINUOUS DELIVERY WITHOUT OVERBURDENING THE TEAMS, HAS WORKED ON BETTER SMALLER TASKS AND PRODUCTION BASED

KANBAN STYLE

When does a Development Team member become the sole owner of a Sprint Backlog item?

Never. All Sprint Backlog Items are "owned" by the entire Development Team, even though each one may be implemented by an individual development team member.

Why is the recommended size for a developement team 3-9?

Optimal Development Team size is small enough to remain nimble and large enough to complete significant work. Fewer than three Development Team members decreases interaction and results in smaller productivity gains. More than nine members simply requires too much coordination.

Why shouldn't each team maintain a seperate product backlog when multiple teams are working together?

Products have one Product Backlog, regardless of how many teams are used. Any other setup makes it difficult for the Development Team to determine what it should work on.

SCRUM requires a what to be a releasable?

Scrum requires an Increment to be releasable. This is an Increment of product. Many teams working on a single product are expected to deliver such an Increment.

What is the role of Management in Scrum?

Support the Product Owner with insights and information into high value product and system capabilities. Support the Scrum Master to cause organizational change that fosters empiricism, self-organization, bottom-up intelligence, and intelligent release of software.

Which of the following services are appropriate for a Scrum Master in regard to the Daily Scrum?

Teach the Development Team to keep the Daily Scrum within the 15 minute time-box.

Why should teams not change?

Teams typically go through some steps before achieving a state of increased performance. Changing membership typically reduces cohesion, affecting performance and productivity in the short term.

Feedback on why the Daily Scrum is held at the same time and same place?

The Daily Scrum is held at the same time and place each day to reduce complexity.

Who is responsible for managing the progress of work during a Sprint?

The Development Team

Who is required to attend the Daily Scrum?

The Development Team.

Increment

The Increment is the sum of all the Product Backlog items completed during a Sprint and the value of the increments of all previous Sprints. At the end of a Sprint, the new Increment must be "Done," which means it must be in useable condition and meet the Scrum Team's definition of "Done".

Who has the final say on the order of the Product Backlog?

The Product Owner

Who should know the most about the progress toward a business objective or a release, and be able to explain the alternatives most clearly?

The Product Owner

During a Sprint, a Development Team determines that it will not be able to finish the complete forecast. Who should be present to review and adjust the Sprint work selected?

The Product Owner and the Development Team.

What does the Product Owner decide?

The Product Owner decides what makes the most sense to optimize the value of the work being done by the Development Team.

What is the Product Owner responsible for?

The Product Owner is responsible for maximizing the value of the product and the work of the Development Team.

Who is responsible for managing the Product Backlog?

The Product Owner is the sole person responsible for managing the Product Backlog.

Who is on the Scrum Team?

The Scrum Master, The Product Owner, and The Development Team

Feedback on who is on the Scrum Team?

The Scrum Team consists of the Scrum Master (manages the process), the Product Owner (decides what to do) and the Development Team (does the work).

The Development Team should not be interrupted during the Sprint. The Sprint Goal should remain intact. These are conditions that foster creativity, quality and productivity.

The Sprint Backlog is fully formulated in the Sprint Planning meeting and does not change during the Sprint.

The purpose of SCRUM

The heart of Scrum is a Sprint, a time-box of one month or less during which a "Done", usable, and potentially releasable product Increment is created.

The purpose of SCRUM

The heart of Scrum is a Sprint, a time-box of one month or less during which a "Done", useable, and potentially releasable product Increment is created. This applies to every Sprint.

Releasing the product increment after every sprint?

The product increment should be usable and releasable at the end of every Sprint, but it does not have to be released.

PRODUCTIVITY, TRANSPARENCY, PRIORITIZATION, MEASURABILITY, ABILITY TO ADAPT AND CHANGE, CUSTOMER SATISFACTION, COMPETITIVENESS, IMPROVED INTERNAL COMMUNICATION, IT'S GOOD FOR YOUR CAREER, AND IT'S FUN

WHAT ARE 10 BENEFITS THAT MARKETERS GAIN FROM USING SCRUM?

TRANSPARENCY, INSPECTION, ADAPTABILITY

WHAT ARE THE 3 PILLARS OF SCRUM?

WORK IN PROGRESS

WIP LIMITS

The Product Backlog is ordered by:

Whatever is deemed most appropriate by the Product Owner.

Which three behaviors demonstrate that a team is NOT self-organizing and are NOT following the Scrum Guide?

1. Stakeholders attend the Daily Scrum to check progress and work with the Scrum Master to optimize the functional scope for the Sprint. 2. The Development Team members are working within the boundaries of their functional description and nicely handing off work from analyst to developer to tester to integration. 3. The Development Team invites external people to the Sprint Planning to ask them how to turn a Product Backlog item into an Increment via a complete and detailed Sprint Backlog. 4, 5, and 6 are 4. The Development Team creates their own sprint backlog, reflecting all work that is part of the definition of "Done". 5. The Development Team has all the skills needed to create a releasable Increment. 6. Development Team members collaboratively selecting their own work during the Sprint.

An organization has decided to adopt Scrum, but management wants to change the terminology to fit with terminology already used. What will likely happen if this is done?

1. Without a new vocabulary as a reminder of the change, very little change may actually happen. 2. The organization may not understand what has changed with Scrum and the benefits of Scrum may be lost. 3. Management may feel less anxious. All of the above

When many Development Teams are working on a single product, what best describes the definition of "Done?"

All Development Teams must have a definition of "Done" that makes their combined work potentially releasable.

How much work must a Development Team do to a Product Backlog item it selects for a Sprint?

As much as it has told the Product Owner will be done for every Product Backlog item it selects in conformance with the definition of "Done".

True or False: It is mandatory that the product increment be released to production at the end of each Sprint.

False

Feedback on the role of managment in SCRUM

Management has no active role in the actual product development through Scrum. However, management external to the Scrum team is incredibly important in setting the vision and strategy to guide the overall direction of the organization.

Which statement best describes a Product Owner's responsibility?

Optimizing the value of the work the Development Team does.

Which of the below are roles on a Scrum Team?

Scrum Master, Product Owner, Development Team are and Customers and Users are not

What is SCRUM founded on?

Scrum is founded on empirical process control theory, or empiricism. Empiricism asserts that knowledge comes from experience and making decisions based on what is known.Three pillars uphold every implementation of empirical process control: transparency, inspection, and adaptation.

Feedback on which statement best describes Scrum?

Scrum is not a process or a technique for building products; rather, it is a framework within which you can employ various processes and techniques.

Who owns the Sprint Backlog?

Sprint Backlog and all of its items are collectively owned by the whole Development Team. No individual team member can claim ownership over an item as this would block communication and collaboration.

Why is the Daily Scrum held at the same time and same place?

The consistency reduces complexity.

The length of a Sprint should be:

1. Short enough to keep the business risk acceptable to the Product Owner. 2. Short enough to be able to synchronize the development work with other business events. 3. No more than one month. All of these answers are correct.

Which statement best describes Scrum?

A framework within which complex products in complex environments are developed.

True or False: The Scrum Team should choose at least one high priority process improvement, identified during the Sprint Retrospective, and place it in the Product Backlog.

False

True or False: When multiple teams work together on the same product, each team should maintain a separate Product Backlog.

False

True or False: When multiple teams work together on the same product, each team should maintain a separate Product Backlog.

Products have one Product Backlog, regardless of how many teams are used. Any other setup makes it difficult for the Development Team to determine what it should work on. (FALSE)

What does the Development Team use the Daily Scrum for?

The Development Team uses the Daily Scrum to inspect progress toward the Sprint Goal and to inspect how progress is trending toward completing the work in the Sprint Backlog.

Why is it that the team shouldn't be interrupted during the sprint?

The Sprint Backlog makes visible all of the work that the Development Team identifies as necessary to meet the Sprint Goal. The Development Team modifies the Sprint Backlog throughout the Sprint, and the Sprint Backlog emerges during the Sprint.

What does it mean to say that an event has a time-box?

The event can take no more than a maximum amount of time.

A Sprint's Purpose?

The purpose of each Sprint is to deliver Increments of potentially releasable functionality that adhere to the Scrum Team's current definition of "Done".

What are time-boxes?

Time-boxed events are events that have a maximum duration.

The three pillars of empirical process control are:

Transparency, adaptation, and Inspection

True or False: Scrum does not have a role called "project manager."

True

When is a Sprint over?

When the time-box expires.

What is the recommended size for a Development Team (within the Scrum Team)?

3 to 9

The maximum length of the Sprint Review (its time-box) is:

4 hours for a monthly Sprint. For shorter Sprints it is usually shorter.

Feedback on who is required to attend the Daily Scrum

Only the people doing the work described on the Sprint Backlog need to inspect and adapt at the Daily Scrum. If the Scrum Master or Product Owner is also on the Development Team, they will need to be at the Daily Scrum. Otherwise, the Scrum Master simply has to make sure the Development Team knows how to conduct a Daily Scrum and does so.

Who is required to attend the Daily Scrum?

The people who must attend the Daily Scrum are only members of the Development Team. They are responsible for getting it right. The Scrum Master, the Product Owner, or any Stakeholder may attend as listeners, but are not required to do only as long as it is useful to the Development Team.

True or False: The purpose of a Sprint is to produce a done increment of working product.

True

The Development Team should have all the skills needed to:

Turn the Product Backlog items it selects into an increment of potentially releasable product functionality.

When might a Sprint be abnormally cancelled?

When the Sprint Goal becomes obsolete.