SIT Test 1 WHY

What includes the tasks, activities, and responsibilities required to execute each step in a business process like the SAP Quote to Cash process?

workflow

Chemical Bank (later acquired by Chase) introduced ATMs as a new banking feature and entry barrier in the year:

1969

Steve Jobs moved fast with his portable music player, rapidly developing the first iPod device that could hold thousands of songs

9 months

Steve Jobs and Apple created a big advantage in the technology industry with the introduction of the iPod, iPhone, and iPad. What are these all examples of?

A and b are both correct

Decision support systems model information using OLAP, which provides assistance in evaluating and choosing among different courses of action. Which of the below does NOT represent an example of a DSS in business?

A manufacturing digital dashboard showing visualizations of inventory and production

A knowledge worker is valued for their ability to analyze information and make decisions from

BI + personal experience

What is the term for the most successful solutions or problem-solving methods that have been developed by a specific organization or industry?

Best practices

Your boss, Reed Hastings has asked you to analyze the airline industry using Porter's three generic strategies. Which of the following companies are using a differentiation strategy

British Airways, Singapore Airlines, Virgin Atlantic

A leadership plan to fulfil business goals is called a ____

Business strategy

The ___ oversees all uses of IT and ensures the strategic alignment of IT with business goals and objectives

CIO

CSFs and KPIs are the two core metrics used within a business to track progress or success. What is the relationship between CSFs and KPIs?

CSF's are business strategy elements, where KPI's measure the progress of CSF's

What are the four most common Business 2.0 characteristics?

Content sharing through open source, user-contributed content, collaboration inside the organization, collaboration outside the organization

Which of the following are correct?

Critical success factors can have several key performance indicators.

What models information and provides assistance in evaluating and choosing among different courses of action?

DSS

Which of the following is considered a managerial decision or semistructured decision?

Determining the best customers by region

In early 2000, Steve Jobs was fixated on developing video editing software, when he suddenly recognized Sean Parker, Napster and the trend toward using computers to listen to music. Jobs moved fast:

Developing iTunes in 4 months

Keith did a demo of which organic food company site, where you can see what country/farm your food came from?

Dole organic

Decision making at the executive or strategic level requires business intelligence and knowledge to support the uncertainty and complexity of the business. What is a specialized DSS that supports senior-level executives and unstructured decisions requiring judgment, evaluation, and insight?

EIS

How does a DSS typically differ from an EIS?

EIS requires data from external sources to support unstructured decisions; DSS typically use internal sources to support semistructured decisions

Which of the following represents the top-down (executives to analysts) organizational levels of information technology systems?

EIS, DSS, TPS

What is drill-down capability?

Enables users to get details, and details of details, of information

What does FANG stand for?

Facebook, Amazon, Netflix, Google

What would Jeff Bezos, the Chairman and CEO of Amazon be constantly benchmarking?

MIS efficiency and MIS effectiveness

MIS can be an important enabler of business success and innovation. Which of the following statements is accurate when referring to MIS?

MIS is a valuable tool that can leverage the talents of people

What is the basic business system that serves the operational level and assists in making structured decisions?

TPS

Which of the following is not correct?

Tesla's primary focus is on house batteries

What are the three primary types of management information systems available to support decision making across the company levels?

Transaction processing systems, decision support systems, executive information systems

Which of the below would NOT be considered a company operating in the long tail of a typical sales curve?

Walmart

Your Professor, Dr Pepper has asked you to analyze the soft drink industry using Porter's five forces model. Which of the following represents buyer power in the soft drink industry?

Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every store

A loyalty program which rewards customer spending is designed to

reduce buyer power

What is google glass?

a wearable computer with an optical head-mounted display (OHMD)

An Executive Information System (EIS) including Tableau software, supports senior level executives to:

all of the above

Data is useful for understanding individual sales, but to gain deeper insight into a business; data needs to be turned into information. Which of the following offers an example of turning data into information

all of the above

Frito-Lay has its sales representatives go into grocery stores with iPads to record competitor

all of the above

Managerial decision-making challenges include:

all of the above

Tesla

all of the above

What of the following is an example of the internet things to do

all of the above

Which of the following is a potential feature of a digital dashboard

all of the above

Which of the following is an example of the Internet of Things (I

all of the above

Which of the following represents the types of data commonly found in the accounting department?

all of the above

Which of the following represents the types of data commonly found in the salesdepartment silo?

all of the above

most companies today:

all of the above

Which of the following is an example of static processes?

all of these are correct

which of the below is an important challenge facing managers today?

all of these are correct

Which of the following represents why competitive advantages are typically temporary?

all the above

What is the science of fact-based decision making?

analytics

What is the term for viewing of the physical world with extra computer-generated layers of information added to it?

augmented reality

Clay Christensen articulated the theory of disruptive innovation. When applied to Tesla

both of the above

Information technology can enable departments to more efficiently and effectively perform their core _____________.

business operations

which of the following is not a typical way that a company would duplicate a competitive advantage?

carrying large product inventories

Polaroid and Blockbuster were used as examples to demonstrate:

companies operate in competitive environment

All of the following are common tools used in industry to analyze and develop competitive advantages, except _________.

competitive analysis strategy

Which of the below does NOT represent a category of AI?

consolidation

What is the difference between customer-facing processes and business-facing processes?

customer facing processes are front office processes, business facing processes are back office processes

the core drivers of the information age include:

data, information, BI, knowledge

What tracks KPIs and CSFs by compiling information from multiple sources and tailoring it to user needs?

digital dashboard

What occurs when a business sells directly to the customer online and cuts out the middle man?

disintermediation

What types of metrics measure customer satisfaction?

effectiveness MIS metrics

Which of the following represents the types of data commonly found in the human resources department

employee data

Your boss Kanye, has asked you to analyze the music industry using Porter's five forces model. Which of the following represents supplier power in the music industry?

established record labels like EMI, Sony, Universal

Which of the following are included as potential external opportunities in a SWOT analysis that are helpful to an organization

expanded product line, increase in demand, new markets, new regulations

What is a system that uses computerized advisory programs to imitate the reasoning processes of experts like Doctors in solving difficult problems?

expert system

Which of the following is the most commonly used form of AI in the business arena?

expert system

Which industry has been relying on neural network technology for over two decades?

finance

Jay owns and operates one of the most successful local coffee shops...... What is Jay trying to create with his unique "Free Pound of Coffee" marketing program?

reducing buyer power with a loyalty program

Your boss, Dr Dre, has asked you to analyze the music industry using Porter's five forces model. Which of the following represents the threat of substitute products or services in the music industry?

game systems like Wii, social networks like Facebook

What uses technology allowing humans to interact with a computer through bodily sensations and movements-for example, a cell phone vibrating in your pocket

haptic interface

Assume you are in the business of producing and selling hamburgers. If you could produce more hamburgers with the same input, what would happen to your productivity and profits; assuming the price of your hamburgers remains the same

increase in productivity, increase in profits

When you implement an Enterprise software solution like SAP, you want departments like Accounting

interdependently

Which of the following offers an example where Porter's five forces are mostly weak and competition is low?

international hotel buying milk

Apple achieved competitive advantage with new products including

itunes, ipod, iphone, ipad, apple watch

Which of the following are included as potential internal weaknesses in a SWOT analysis that are harmful to an organization?

lack of strategic direction, obsolete technologies, lack of managerial talent, outdated product line

When you look at a typical value chain, most of the value added comes from?

making the product or service

At which level of an organization are employees continuously evaluating company operations to hone the firm's abilities to identify, adapt to, and leverage change?

managerial level

Jay Wright is the marketing manager for the National Basketball Association. Jay analyzes and tracks his marketing campaigns to determine the best success rate per project for increasing ticket sales. Jay uses an internal KPI to track his marketing campaign success. Which of the below would be an internal KPI Jay would use to track his marketing campaigns?

marketing campaign ROI

What are measurements that evaluate results to determine whether a project is meeting its goals?

metrics

What is a simplified representation or abstraction of reality such as an EMS ambulance requirement representation for a city

model

Key Performance Indicators or KPIs are _____ specific than Critical Success Factors.

more

Which category of AI is used extensively in the finance industry to analyze situations like loan applications or credit card fraud where the logic or rules are unknown?

neural network

Greg works for Wright Steel Corporation. Greg's duties include managing the overall processes for the company and transforming the steel resources into goods. Which department would Greg most likely work in?

operations management

What occurs in situations in which a few established processes help to evaluate potential solutions, but not enough to lead to a definite recommended decisions?

semi-structured decisions

What is intelligent agent software that will search several retailers' websites and provide a comparison of each retailer's offerings, including prices and availability?

shopping bot

At which level do managers develop the overall business strategies and monitor the performance of the organization and the competitive business environment?

strategic

Jay Wright works at a high-power investment firm in Manhattan. Jay is responsible for promoting the firm's vision and creating the company-wide goals and strategies. He also monitors the overall strategic performance of the company and its direction for future business strategies. At what level of the organizational pyramid would you categorize Jay?

strategic

What is the top level of decision making, where unstructured decisions like introducing a new PowerWall are made?

strategic

Which of the following represents a business-facing process?

strategic planning

Decision Making and problem solving occur at each level in an organization including

strategic, managerial, operational

Walmart used BI to analyse patterns and learned that when a storm approaches florida, people purchase:

strawberry poptarts and beer

With Michael Porter's five forces model:

strong forces increase competition

Which one defines an operational decision that involves situations where established repetitive processes offer potential solutions?

structured decison

Which of the following statements is correct when considering a SWOT analysis

opportunities and threats originate outside an organization

Business Process Reengineering or BPR looks at:

overhaul from scratch

The generic strategy of low cost + narrow market is used by?

payless shoes

polaroid had a unique competitive advantage for many years until it missed which trend or trends?

people taking digital pictures

Managers use _______ to decide what new flavors of sports drinks or potato chips to introduce

predictive analysis

amazon.com used a customer profiling system tailoring to you based on buy patterns. what are they using?

product differentiation

Which of the following represents the structure of a typical organization?

pyramid

If you were thinking about a washing machine as a system, which of the following represents the inputs?

the dirty clothes, water, and detergent

if you were thinking about a washing machine as a system which of the following represents the

the light indicating that the washer has finished

Updating business strategies is a continuous undertaking as internal and external environments ________.

rapidly change

If you were thinking about an oven as a system, which of the following represents the process?

the oven running at 350 degrees for 20 minutes

Data collection, solution generation, and solution implementation are all concepts associated which of the following processes?

the six-step process

Paula is the owner and operator of The Exchange, a high end clothing company. Paula has never heard of Porter's Five Forces model and she wants to understand why she would perform an analysis using it. if you were tasked with explaining Porter's Five Forces model to Paula, what would be the primary reason she would want to use this type of analysis?

to help Paula evaluate the attractiveness of the clothing industry

Your Professor, Dr. Pepper has asked you to analyze the soft drink industry using Porter's five forces model. Which of the following represents supplier power in the soft drink industry?

Pepsi requires stores that carry pepsi products to commit to minimum orders of 1000 cases

Which of the following is an incorrect enterprise view of information technology?

Processing is OLTP for executives and OLAP for analysts.

What indicates the earning power of a project?

ROI

Which of the below represents an internal KPI that indicates the earning power of a project return on investment

ROI

Jeremy is an executive for Wright Web Designs, where his primary role is to ensure the security of business systems and develop strategies to protect the company from online viruses and hackers. What is Jeremy's role within the company?

Chief Security Officer

Keith described WEB 2.0 as being characterized by new qualities such as:

Collaboration, sharing free

A transaction processing system (TPS) is the basic business system that assists operational level analysts when making structured decisions. Which of the following is NOT an example of a TPS?

Comfort Dental patient diagnosis system

When a company like Tesla is the first to market with a competitive advantage, this is called a first-mover advantage. All of the following companies were first-movers except ____________.

Microsoft bing

Which company follows a generic strategy of high cost + broad market?

Neiman Marcus

Which of the following is correct?

Netflix was started in 1997

Which company was used as an example of a content provider?

Netflix,com

An e-mail suggesting the new book "Why not me?" comes into your inbox. What type of processing led to this recommendation?

OLAP

What is the manipulation of information to create business intelligence in support of strategic decision making?

OLAP

if a company recommended products based upon your purchase history and likes in social media, they would be using?

OLAP- online analytical processing

What is crowdsourcing

Refers to the wisdom of the crowd

When you analyze sales data for Tony's Snack Company, you see this information:

Ruffles is Tony's best selling product

what is crowdfunding?

Sources capital for a project by raising many small amounts from a large number of individuals, typically via the Internet.

Which of the following statements is correct when considering a SWOT analysis?

Strengths and weaknesses originate inside an organization

Martin Shkreli is on the executive board..the company produces a number one selling product

Supplier power

What is the primary goal of using As-Is and To-Be process models?

To determine what the problem is and then how to solve the problem

Which of the following is an example of information?

What is my worst selling product

Which of the below represent the four main DSS analysis techniques?

What-If Analysis, Structured Analysis, Goal-Seeking Analysis, Optimization Analysis

Your boss has asked you to analyze the soft drink industry using Porter's five forces model. Which of the following represents a threat of a new entrant in the soft drink industry

Zevia Natural Diet Soda begins selling directly over the Internet.

When considering the graph depicting the interrelationships between efficiency and effectiveness, where does an organization ideally want to operate?

upperright hand corner

Which of the following is not considered a core driver of the information age

variables

Which type of ebusiness marketing technique induces websites or users to pass on a marketing message to other websites or users, creating exponential growth in the message's visibility and effect?

viral marketing

Howie Long loves playing a game called World of Warcraft where he has the capability to create his own character and even his own life-like environment. Into which AI system would you categorize World of Warcraft?

virtual reality

What produces graphical displays of patterns and complex relationships in large amounts of data?

visualization