StratSimManagement Case Quiz

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What is the largest consumer segment in terms of units sold? a) Value Seekers b) Families c) Singles d) High Income e) Enterprisers

b) Families

Which type of vehicle upgrade can be deployed quickly, but does not allow time to get excess inventory under control? a) Major Upgrade b) Minor Upgrade c) Cost Reduction d) New Vehicle

b) Minor Upgrade

Which of the following is NOT a primary characteristic of vehicles in StratSim? a) Interior b) Storage c) Styling d) Safety e) Quality

b) Storage

Average retail price represents the price the dealer pays for a vehicle. True False

False

Investing in technology capabilities automatically improves the characteristics of all your vehicles. True False

False

The number of dealers required for full coverage is the same in all regions of the domestic market. True False

False

If you don't have enough cash to fund all of your decisions, you will automatically be given enough cash necessary to continue operations through a short-term loan or revolving line of credit. True False

True

Use advertising and promotion to project corporate image and generate interest in your products. True False

True

At the beginning of the simulation, there are no _____ class vehicles on the market. a) AEV b) Economy c) Family d) Truck

a) AEV

What happens if you attempt to produce over plant capacity in StratSim? a) production costs increase b) inventory goes up c) vehicle sales go up d) cannot produce over capacity

a) production costs increase


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