Theory application

Roland Bartes - Semiotics - Life on Mars

Is Sam in a coma or is this reality? What happened to Maya?

Henry Jenkins - Fandom Theory - Zoella

Lots of fan accounts, instagram or tiktok Fan edits on instagram, tiktok and youtube Lots of reaction videos to Zoe's content on youtube Multiple fan-fictions on watpadd

David Hesmondhalgh - Cultural Industries Theory - The Big Issue

Maximise profit and minimise risk by remodelling the magazine and creating a website that people can order copies of the magazine from The magazine has become more politically focused as the topic has become more popular New issue out every Monday

Jean Baudrillard - Post-modernism Theory - Life on Mars

Parody to The Sweeney Pays homage to High Noon with the poster in Gene Hunt's office Simulacra of 1972 Iconography of test card

Judith Butler - Gender Performativity Theory - Vogue

Suggests that to be a woman you have to care about and look after your appearance Suggests women's role within society is to look after children and take care of the household

Stuart Hall - Representation Theory - Vogue

Suggests that women only care about their appearance Suggests it's a woman's role to look after children and the household

Curran + Seaton - Power in Media Industries - The Big Issue

TBI is a smaller, independently owned magazine and therefore results in more choice and more creative articles TBI isn't all about money and is more about spreading awareness and giving money back to the community

Blumer + Katz - Uses + Gratifications Theory - Zoella

The audience uses Zoe's makeup tutorials for educational purposes Zoe's youtube vlogs can be used for entertainment and escapism from reality as some of them can be quite long (40mins) Some audience members may identify with Zoe's personality and opinions or find her content relatable

Tzvetan Todorov - Narrative Theory - Life on Mars

The show starts in equilibrium with Sam doing his job trying to solve the kidnapping crime Disruption occurs when Maya disappears and when Sam is transported to 1972

Liesbet Van Zoonen - Feminist Theory - Vogue

Women are primarily represented in a domestic setting in the set edition Lots of adverts for makeup

Roland Bartes - Semiotics - The Bridge

enigma codes - who killed Helle Anker? Why did they kill her?

David Gauntlett - Identity Theory - Vogue

simple straightforward ideologies of women represented as domestic, nurturing + shallow

Vladamir Propp - Character Theory - Life on Mars

stock characters: fallible hero, damsel in distress, police / detectives, cop duo

Vladamir Propp - Character Theory - The Bridge

stock characters: fallible hero, damsel in distress, police / detectives, cop duo

Steve Neale - Genre Theory - Life on Mars

the show is a hybrid the show has elements of a regular crime show but the sci-fi element of it is different

Tzvetan Todorov - Narrative Theory - The Bridge

the show starts with an immediate disruption and the characters are working towards a resolution to return to equilibrium

Levi Strauss - Binary Opposites - Life on Mars

2006 vs 1972 Sam vs Gene

Clay Shirky - End of Audience Theory - Zoella

Comments on all social media platforms Beauty Curious - comments such as 'lots of love xxx' 'Any foundation recommendations?' 4 selfies of Zoe on her Insta - 220k likes Flowers in a glass post on brand Insta -5.8k likes The audience interacts with @ZoeSugg than @Zoella

Levi Strauss - Binary Opposites - The Bridge

Denmark vs Sweden Saga vs Hanne