1 Quiz

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Bike-sharing programs like New York City's Citi Bike are an example of A. principled psychology. B. a subscription-style business model made possible by technology. C. crowdsourcing. D. crowdfunding.

B. a subscription-style business model made possible by technology.

Which of the following statements is FALSE? A. individuals who have no sense of right or wrong exhibit amoral behavior. B. ethical decisions are usually influenced by personal ethics. C. unethical behavior is always illegal. D. life experience affects an individual's personal ethics.

C. unethical behavior is always illegal.

Being computer literate includes being able to A. avoid spam, adware, and spyware. B. use the web effectively. C. diagnose and fix hardware and software problems. D. all of the above.

D. all of the above.

Web 2.0 has led to a shift from just consuming content toward A. spending all our time on leisure activities. B. less sharing of the work we produce. C. new standards for HTML. D. producing content.

D. producing content.

Hacktivism is another word for cyberterrorism. True or False

False

The Next Einstein Initiative uses the power of supercomputing to enhance mathematical education. True or False

False

Examples of crowdfunding and crowdsourcing include A. Kickstarter and ScanLife. B. Bing adn Google. C. Call a Bike and Zipcar. D. Ushahidi and Kiva.

A. Kickstarter and ScanLife.

Sophisticated modeling software is helping international researchers A. increase the pace of research in finding and producing vaccines. B. analyze computer systems to gather potential legal evidence. C. market new types of products to a wider audience. D. create more intricate screenplays and movie scripts.

A. increase the pace of research in finding and producing vaccines.

Social media A. prevents two-way dialog between people. B. is incorporated as part of a political strategy by many politicians. C. cannot e immediate enough to react to quickly developing issues. D. is useful only for personal friendships.

B. is incorporated as part of a political strategy by any politicians.

Which of the following actions would NOT help to identify your personal ethics? A. describe yourself. B. identify the influences of your work environment C. conduct a genealogical study of your extended family. D. prepare a list of values that are most important to you.

C. conduct a genealogical study of your extended family.

Information technology is the study of A. stock prices and other financial data B. meteorological reports produced by supercomputer simulations. C. the processing and retrieval of information D. all of the above.

C. the processing and retrieval of information

Intellectual property A. is the result of someone's creative work and design. B. can be protected legally by the patent system. C. can include works of music, film, or engineering design. D. all of the above.

D. all of the above

The move toward access instead of ownership is a sign of collaborative consumption. True or False

True

Virtual reality is the addition of graphical information to your visual field. True or False

True

Web-based databases are being used to help investigators solve criminal cases. True or False

True


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Principles of Marketing Chapter 13

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