CB- Ch. 10

shopping orientation

A general attitude toward shopping is called _______.

reference group

A(n) ________ is an actual or imaginary individual or group conceived of having significant relevance upon an individual's evaluations, aspirations, or behavior.

impulse buying

Anna Jeter has a sudden urge she couldn't resist to buy a new purse; she was engaging in ______.

time poverty

Most Americans will state that they are always rushed for time even though many people have opportunities for leisure. This perception is referred to as ________.

exchange

One of the most important in-store factors is the salesperson. This influence can be understood in terms of ________ theory, which stresses that each participant gives something to the other and hopes to receive something in return.

crowding

Which of the following is an unpleasant psychological state?

consumer satisfaction

Which of the following is considered a post-purchase process?

consumption situation

________ includes a buyer, a seller, a product or service and other factors.