Ch 5 Sociology quizzes Reveal
The chapter uses the concept "media" to refer to __________.
"channels of communication"
The concept that refers to transmitting information from a single source to a vast number of people is __________.
"mass media"
The claim made by Marshall McLuhan is that __________.
"the medium is the message" because inevitably it shapes what it transmits
Which statement(s) is correct? (CHOOSE ALL THAT APPLY) A. World War II was the first war brought into United States homes by television and that helped to turn the national mood against the military conflict. B.The "age of radio" began in 1920 when a station in Pittsburgh began to broadcast, providing news of the presidential election.' C. in about 1800 the era of mass media was ushered in when the circulation of newspaper reached millions of people D.The internet has it roots in the 1920s invention of the computer.
-The "age of radio" began in 1920 when a station in Pittsburgh began to broadcast, providing news of the presidential election. - in about 1800 the era of mass media was ushered in when the circulation of newspaper reached millions of people
Newspapers truly started the era of "mass media" by around which year? A.1700 B.1800 C.1900 D.1600
1800
Radio became a true mass medium in the decades after the first commercial radio station began operation in the year __________. A.1860 B.1920 C.1830 D.1890
1920
Of the world's roughly 7.5 billion people, about how many have used the internet?
4 Billion
According to researchers, the typical U.S. adult watches about how much television a day?
5 hours
When we examine internet access globally, we find that _____. A.about half the world's people have access to the internet. B.Just 1 percent of the world's people do not have access to the internet. C.One in ten people living in high-income nations have access to the internet. D.Just 1 percent of the world's people have access to the internet.
About half the world's people have access to the internet.
Which of the following statements about internet access is correct? A)Just 1 percent of the world's people do not have access to the internet. B)Just 1 percent of the world's people have access to the internet. C)One in ten people living in high-income nations have access to the internet. D)About half the world's people have access to the internet.
About half the world's people have access to the internet.
This chapter explains that today's social media has had what effect on parenting?
Apps allow mothers and fathers to track their children.
In 2017, the most popular social-networking site was __________. A.Tumblr B.Pinterest C.Facebook D.Twitter
Many people consider which of the following media outlets to have a conservative political bias? A.CNN B.Fox News C.MSNBC D.the New York Times
Fox News
Which president made early use of the mass media to rally the U.S. population in regular radio talks that came to be known as "fireside chats"? A.John F. Kennedy B.Ronald Reagan C.Franklin D. Roosevelt D.Abraham Lincoln
Franklin D. Roosevelt
Which of the following statements reflects a social-conflict analysis of mass media?
In 2011, 90 percent of the mass media in the United States was owned and operated by just five major corporations.
Which of the following statements best describes the link between mass/social media and societal change? A.Social media has yet to demonstrate the ability to encourage social movements or social change in the United States .B.Mass media coverage of the Vietnam War was a powerful force that led more and more people in the United States to support that war. C.Mass media and social media provide entertainment, which encourages adjustment to society as it is; however, media also encourage social movements that do bring about change. D.Mass media and social media have had little to do with social change in the United States.
Mass media and social media provide entertainment, which encourages adjustment to society as it is; however, media also encourage social movements that do bring about change.
Which statement is TRUE? A.Social media has yet to demonstrate the ability to encourage social movements or social change in the United States. B.Mass media and social media have had little to do with social change in the United States. C.Mass media coverage of the Vietnam War was a powerful force that led more and more people in the United States to support that war. D.Mass media and social media provide entertainment, which encourages adjustment to society as it is; however, media also encourage social movements that do bring about change.
Mass media and social media provide entertainment, which encourages adjustment to society as it is; however, media also encourage social movements that do bring about change.
Which of the following situations best illustrates the concept of "fake news"? A.News reporting involves a political campaign. B.Media sources report claims made by other media sources, although those claims are not true C.Information is provided that the source believes to be as factual or objective as possible. D.A news report advances a particular political position.
Media sources report claims made by other media sources, although those claims are not true.
According to research, which of the following statements about online dating is correct? A.Only about 10 percent of U.S. adults have a positive view of online dating. B.People who marry partners they met online have a higher rate of divorce than people who met in other ways. C.People who meet online take longer to marry than people who meet in other ways. D.A majority of couples who recently married met online.
People who marry partners they met online have a higher rate of divorce than people who met in other ways
In 1960, the dominant mass medium in the United States was __________.
TV
McLuhan's analysis of the media may be summed up in the phrase __________. A."The medium is the message." B."Transmission requires permission." C."They call it a 'medium' because it is rarely well done." D."Only media knows where media goes."
The medium is the message."
Social Conflict Theory
This approach explains that the media both reflect and support the interests of the capitalist elite.
structural-Functional theory
This approach points to various ways in which social media helps society as a whole to function.
According to research discussed in the chapter, about what share of young people between the ages of eleven and fifteen report the experience of being cyber-bullied? A.about 57 percent of boys but just 5 percent of girls B.about 37 percent of girls and 31 percent of boys C.almost 100 percent of girls and boys D.fewer than one in ten girls and boys
about 37 percent of girls and 31 percent of boys
What share of U.S. adults report using the internet, including networking sites, in their search for a job? A.about 10 percent B.just 1 or 2 percent C.about one-third D.about half
about half
The concept "social media" refers to media that __________. A.dominated society before the industrial revolution B.are widely viewed as "fake" or misleading C.allow people to communicate with one another D.transmit information from a central source to an entire population
allow people to communicate with one another
The concept of media consolidation refers to the fact that __________. A.the size of the audience for mass media has become larger and larger over time B.an increasing share of the mass media is owned by a small number of individuals and corporations C.the science underlying mass media is now largely settled with little debate D.there are fewer types of media today than there were fifty years ago
an increasing share of the mass media is owned by a small number of individuals and corporations
Compared to couples who meet in other, conventional ways, couples who meet online __________. A.typically marry after a longer period of time B.are less likely to marry C.are almost all over the age of sixty-five D.are less likely to already have friends in common
are less likely to already have friends in common
The internet was designed so that all communication would __________. A.be decentralized so that it could survive a nuclear attack on major cities B.pass through a central server under government control C.be one-directional, as it is with newspapers and radio D.pass through multiple countries
be decentralized so that it could survive a nuclear attack on major cities
People gain "media literacy" when they __________. A.have access to mass media B.are able to read and write C.become critical consumers of mass media D.take mass media for granted
become critical consumers of mass media
In the 2016 presidential election, which candidate(s) had millions of followers on Twitter and views on YouTube? A.neither Hillary Clinton nor Donald Trump B.Hillary Clinton, but not Donald Trump C.both Hillary Clinton and Donald Trump D.Donald Trump, but not Hillary Clinton
both Hillary Clinton and Donald Trump
Feminist theory makes the claim that the mass media __________. A.are largely dominated by womenB.are the one dimension of social life where women and men have equal social standingC.display more bias toward women than ever beforeD.both reflect and help perpetuate male domination in U.S. society
both reflect and help perpetuate male domination in U.S. society
The use of social media appears to enhance our capacity to multitask __________. A.and increases our attention span B.and it increases our skills at engaging in face-to-face interaction C.but it also divides our focus and reduces our attention span D. and it increases our empathy toward friends and family
but it also divides our focus and reduces our attention span
The Latin word "media" refers to __________. A."channels of communication" B.the experience of being "in the middle" C."being average" D."people in the television industry"
channels of communication
Social media is based on __________ technology.
computer
Online predators who target young people typically __________. A.have little or no interest in sex B.develop relationships online and eventually suggest a physical meeting C.are individuals that a victim already knows D.are women
develop relationships online and eventually suggest
One of the major differences in "landline" phones and cell phones is that cell phone technology _______. A.does not require us to know the other person's physical location B.happen at any time of day C.involves physical face-to-face contact D.can cover great distances in the United States
does not require us to know the other person's physical location
Unlike the use of wired telephones, the use of social media __________. A.does not require us to know the other person's physical location B.can cover great distances in the United States C.can happen at any time of day D.involves physical face-to-face contact
does not require us to know the other person's physical location
Critics who claim that use of social media encourages a "shallow" culture point to research showing that use of social media encourages young women to __________. A.take a more philosophical view of life B.become more intellectual C.develop talents and intelligence D.emphasize their sexuality and physical appearance
emphasize their sexuality and physical appearance
Mary Jo Sales' research on young women and social media found that they learn to A.emphasize their sexuality and physical appearance over traits like intelligence and talent B.take a more philosophical view of life C.develop talents and skills D.become more intellectual
emphasize their sexuality and physical appearance over traits like intelligence and talent
According to recent research, the most "followed" people on Twitter are __________. A.entertainers, including Katy Perry and Justin Bieber B.athletes, including Serena Williams and Floyd Mayweather C.religious leaders, including the Dalai Lama and Archbishop Desmond Tutu D.politicians, including Donald Trump and Paul Ryan
entertainers, including Katy Perry and Justin Bieber
Social media differs from mass media in that social media __________. A.is electronic B.links millions of people C.has existed for several centuries D.is multidirectional
is multidirectional
Survey research shows that a large majority of U.S. teens say that using social media __________. A.makes them feel better connected to their friends B.reduces both the quantity and quality of social relationships C.makes it difficult to "stay in touch" with others D.makes them feel socially isolated
makes them feel better connected to their friends
According to the "shallow culture" hypothesis, social media has the effect of __________.
making our culture more superficial, emphasizing popularity, physical beauty, and having money
Norwegian researchers have made the claim that __________. A)using social media typically leads to a higher level of self-esteem B.most people actually do not like to use social media C.using social media reduces our concern with what others think of us D.people can become addicted to using social media sites such as Facebook
people can become addicted to using social media sites such as Facebook
Read all of the following options. Identify the one that is not one of the functions of mass media and social media for society as a whole as discussed in the chapter. A.promoting individualism B.an agent of social control C.advancing cultural uniformity D.an agent of socialization
promoting individualism
The selection and presentation of news stories with the intention of inflaming public interest to sell more papers is called __________.
sensationalism
Marshall McLuhan claimed that media __________. A.shape the content of the messages they transmit B.simply transmit messages C.will never be as powerful in shaping attitudes as is face-to-face talk D.are the only "true" form of communication
shape the content of the messages they transmit
Which theoretical paradigm explains that "news" is actually a selective presentation of events that is socially constructed by the media? A.structural-functional approach B.social-conflict approach C.feminist approach D.symbolic-interaction approach
symbolic-interaction approach
Researchers who studied the Kennedy-Nixon presidential debate in 1960 concluded that __________.
television viewers thought Kennedy won the debate; radio listeners thought Nixon won
The first war to be carried into U.S. homes by television was __________. A.the Civil War B.the Vietnam War C.World War II D.the war in Iraq
the Vietnam War
The Bechdel Test, developed by Alison Bechdel to evaluate the content of films, is guided by which theoretical approach?
the feminist approach
Researchers have documented that the use of social media is linked to a reduction in __________. A)the human capacity for empathy B)levels of self-esteem C)the extent of role-playing D)interpersonal aggression
the human capacity for empathy
Radio was invented in __________.
the late 1880s
The term "mass media" is correctly understood as __________. A.sending highly personal information to specific people B.the means of transmitting information from a single source to a vast number of people C.various types of face-to-face communication D.allowing ordinary people to communicate with each other
the means of transmitting information from a single source to a vast number of people
The use of social media allows people to fashion identities for themselves, a process Erving Goffman called __________. A)the presentation of self B)our true self C)our public face D)the inner self
the presentation of self
Feminist Theory
this approach focuses on how the media supports the social domination of males over females
Symbolic-Interaction Theory
this approach highlights how the media shape the reality of people's experience
The use of social media appears to enhance our capacity __________. A)to engage in face-to-face interaction B)to have a long attention span C)to multitask, or engage in more than one physical or mental task at one time D)The use of social media appears to enhance our capacity __________.
to multitask, or engage in more than one physical or mental task at one time
social media is use is greatest among A. middle-age women B. young adults C. middle-age men D. senior citizens
young adults
