chapter 5 comm

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-Roberto Kestler: Did you hear about the new customer? -Roberto Kestler: Dude! Where are you! We need to talk NOW! -Roberto Kestler: Come on Herb. I know you're there and this is BIG

no

to avoid litigation and security issues, you should:

not use IM to send confidential or sensitive information

-Tereza Simpson: Do you have time to meet this afternoon? -Carlos Mendoza: Sure. What's up? -Tereza Simpson: We need to finalize the Bakersfield offer. 2:00? -Carlos Mendoza: 2:00 is perfect. I'll come by your office then. -Tereza Simpson: Great. Thanks! does the preceding Im transcript apply professional best practices?

yes

Which of the following will help you make the best impression possible with your blog? Check all that apply.

-concise title -creating a thought provoking opening paragraph -providing details in the body -considering visuals when appropriate -Including a call to action -editing and proofreading -responding to posts respectfully -use a catchy title

Texting can be quick and unobstructed and is often the best alternative to a phone call. Which of the following is the proper usage of text messages?

-identifying yourself when texting someone for the first time -verifying the phone number before sending the message

What are the risks of social networking for businesses?

-malware introduced by employee sharing -legal issues -cybercrime

When providing details in the body of the blog, include _ questions to provide structure and interest.

-numbers, bullets and subheadings

Janelle's office recently decided to add an inter-office messaging system, and chose to use Slack because of its ability to integrate seamlessly with other productivity tools. Janelle is not familiar with Slack. What advice would you give her about using Slack?

-slack can be monitored and archived by the employer -use private channels to make friends -personal issues do not belong on slack -slack can be used for remote collaboration and teamwork -your tone should be adjusted to your audience -use slack to find quick answers

Im is increasingly used by businesses. Indentify the reasons why Im is useful for businesses and its employees

-speed -presence functionality -convenience -eliminates downtime -cost saving

How do organizations utilize blogs?

-to create engagement -to develop relationships -to improve customer relations -to make job offers -build brands -public relations crisis communication -market research -viral marketing -internal communication -online community building -to create goodwill -to create virtual communities

Many organizations use podcast to address external and internal audiences. How are organizations using podcasts internally?

-to train -to inform -to engage

Social online communities for professional audiences have become increasingly important for building professional networks. Sites such as LinkedIn are used to help job seekers and recruiters connect. In fact,_of businesses use LinkedIn for business networking and recruiting.

99 percent

What tool should Xochi use to search and manage this information?

Enterprise social media network

When seeking collaboration on writing instructions for product use before releasing the information to the consumer, which method would yield the best results?

blog

what is the most effective way to share late breaking news?

blog

instant messaging is designed for _ messages

brief and fast

You work on the marketing team for a software development company. You do not work closely with the development team; however, you need to know the status of projects in order to coordinate marketing and sales efforts. In the past there have been communication-related mishaps with the release of new products. You want to avoid this in the future and decide to recommend electronic communication tools to help facilitate smoother product release efforts. Which electronic communications tool would you recommend?

podcast

Businesses have embraced _ to share information that doesn't require interaction or feedback. For example, some companies use them to allow employees to access HR policy orientations on demand.

podcasting

One of the biggest benefits of podcasting is _

portability

Businesses have embraced podcasting to broadcast_ that doesn't require interaction. For example, some companies use podcasts to broadcast HR policies that can be accessed on demand.

repetitive information

Which of the following tips for using social networks will help you keep your job?

separate work and personal data

As with any public writing, your posts will be scrutinized; therefore, you want to make the best impression. When providing details in the body of the blog, include _ to provide structure and interest.

testimonials

You work for a software development company as the chief marketing officer. You have market research teams, design teams, and sales teams in different locations around the globe. You communicate regularly with supervisors and team leads; however, you would like to create a more direct line of communication with all of the employees in your department. You want to streamline how your department receives information from you and allow employees to share comments publicly on your updates. You would like to schedule a meeting to discuss how to best facilitate this. Which electronic communications tool would you recommend?

e-mail

Im communication tends to be conducted

in real time

To ensure that people don't waste their time trying to reach you, you should:

keep your IM presence status current.

Before using instant messaging on the job, obtain permission and follow best practices for professional use

make yourself unavailable when you need to complete a project or meet a deadline.


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