Chapter 7

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mall

An electronic _________ is a collection of individual shops consolidated under one internet address.

use the freemium model

Disconnect and 1 Blocker are ad blockers that ________.

online direct marketing

In ________, manufacturers or retailers sell directly to customers.

forward; higher

In _________ auctions, sellers solicit bids from many potential buyers; these auctions result in _________ prices over time.

sell-side marketplace

In the ________, organizations sell their products or services to other organizations electronically from their own private e-marketplace website or from a third-party website.

smart

Modern credit cards are _________ cards.

placing more ads on each web page

Online advertisers have traditionally favored _________ to increase the number of people who look at an ad.

Japanese

Rakuten is a(n) _________ e-commerce company.

Relay

Stripe's _________ is a set of software that makes the buying and selling process easier for merchants and shoppers by embedding "buy" buttons in apps and social networks.

buy-side marketplace

The _________ is a model in which organizations attempt to procure needed products or services from other organizations electronically.

product customization

With ________, customers use the internet to self-configure products or services.

Pop-under ads

_________ appear(s) underneath the active windows.

Stored-value money

_________ cards allow you to store a fixed amount of prepaid money and then spend it as necessary.

B2B

_________ comprises the vast majority of e-commerce by volume.

Cookies

_________ facilitate dynamic pricing.

B2B; B2C

_________ is larger by volume; _________ is more complex.

Indirect

_________ materials are those items that are needed for MRO.

Showrooming

_________ occurs when shoppers visit a brick-and-mortar store but then purchase online.

Virtual

_________ organizations are only online.

Cyber-squatting

_________ refers to the practice of registering or using domain names for the purpose of profiting from the goodwill or the trademark that belongs to someone else.


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