Chapter 9
A search engine offered by brokers
Bots
A special offer designed to help sell goods and services
Buying incentive
The sale of products no longer produced is a
Closeout sale
Non-retail associations owned and operated by members for their own benefit.
Consumer cooperative
Which E-commerce site is available to post merchandise for free?
Craigslist
The process of buying and selling goods and services on line.
E-Commerce
What is puffery?
Exaggerating claims about a product
A limited warranty is a guarantee for service, repairs, and replacements for lifetime of the product. (T/F)
False
Community-based listings (such as Craig's List) are policed tightly. (T/F)
False
Merchandise on infomercials is reliable and monitored by the government. (T/F)
False
A sweepstakes or contest
Games of chance
An item priced at or below cost to attract buyers.
Loss leader
A means of showing a brand name product in movies and television
Product Placement
A cash back offer
Rebate
The process of buying and selling merchandise on television
T-Commerce
An example of a nontraditional seller can be
T-commerce, E-commerce, and telemarketing
The sale of merchandise through the phone
Telemarketer
An Energy-Guide label is a label that shows the estimated annual cost of operating an appliance and other information. (T/F)
True
Clearance sale means the owners are closing the business. (T/F)
True
Members contribute services and pay dues to join a cooperative. (T/F)
True
You should control the urge to buy what you do not need or want just because it is on sale. (T/F)
True
Costco and Sam's club are:
Warehouse clubs
What is equilibrium?
When supply and demand intersect
Direct mail advertising can be done through
e-mail, telephone, and catalogs
Sound shopping skills should include
money handling, keeping receipts, and keeping track of your purchases