EOPA exam 2 answers

It is important to report noncompliance with business health and safety regulations

A - To correct dangerous situations

Ben recently developed a logo his new business . What can Ben do to legally protect the logo from unauthorized use

A - Trademark the logo

What type of promotion is depicted by a business's one-time announcement of its half price sale in the local newspaper?

A - Product promotion

Arnie needs to buy printer toner and copy paper from the company's office-supply vendor. What is the first step that Arnie should take?

B - Prepare a purchase order

channel members should share an equal commitment to the product's.

B - Quality

Who is responsible for maintaining a safe work environment

D - All employees

The FGH Company has recieved several warnings from a government agency to fix unsafe electrical wiring throughout the compant facility .According to common law , the company has breached its duty of ?

A - Reasonable care

Government can prevent unqualified persons from operating a business by ?

A - Refusing to grant them a license

Which of the following is a true statment about technology in relation to channel management

A - Some businesses have the capacity to distribute most or all of their products through the internet

What is one way that bussiness use marketing information

A - To develop new products

How does promotion benefit customers?

C - Helps them to select appropriate products

Which of the following examples demonstrates the use of satellte tracking within a distribution channel

D - A dispachter has current knowledge of a delivery truck location and destination

To help create a safe environment in the workplace, each employee should:

D - Be aware of things or situations that create hazardous conditions

What are three types of buying ?

D - Buying for resale, buying for transformation, and buying for business use.

Preventing security problems is important to businesses because the financial losses from these problems may force the businesses to:

D - Close

What is likely to happen if a bussiness fails to monitor its inventory of office suppiles

D - Employee productivity decreases

Which of the following is one way that businesses can motivate employees to increase productivity ?

D - Use participative decison making

A business can protect itself from shoplifitng by

D - Using closed-circuit televisiom

To maintain workplace security and minimize breaches you must be

D - observant

The ulimate intent of effective promotion is to

A - Achieve a desired outcome

Chandra is in charge of data security in a large corporation. To make sure the data security is effective, Chandra should hire a third party to conduct a yearly:

A - Audit

Jackie is starting a t-shirt business . When should jackie read the instructions for the heat press vinyl cutter , and printer that he'll be using to create this product.

A - Before using the equiment for the first time

Jake wanted to run his own business but was unsure that he had adequate business skills to be successful. Which type of business would give Jake the help he needs?

A - Business-Format franchise

How do channel members add value to a product

A - By performing certain channel activities expertly

Which of the following is a cost to a business whose employees have accidents

A - Decreased population

A business should obtain a patent when it

A - Develops an innovative product

If a Business doesn't comply with health and safety regulations it will most likely

A - Get a citation

What do marketers want to achieve by determining distribution intensity?

A - Ideal Market exposure

As the size and power of U.S. businesses have grown over time, the federal government's involvement in the U.S. economy has:

A - Increased

To best handle serious illnesses or injuries in the workplace, employees should thoroughly understand the company's __________ procedures.

A - Medical emergency

Maintaining an inventory of supplies helps a business to:

A - Operate efficently

When Josh arrived at work this morning, he saw that the company safe was open, the office was in disarray, and his laptop computer was missing. Josh should immediately report the situation to the local

A - Police department

An intermediary function that makes goods available to consumers where they are wanted and needed is

A - Transporting and storing

A manufacturer advises its distributors that they must achieve extremely high level of sales next year to continue as channel members . This action is most likely to create ?

A - Vertical Conflict

Under what circumstances should a bussiness obtain copyright protection for its intellectual property

A - When it produces an orginal artistic work

Jane works in a factory. She has noticed that sections of the factory floor are consistently slippery because oil drips on them. She has reported this to her manager twice, but the problem hasn't been corrected. Jane is so worried that an employee could slip and fall that she contacts the government agency that handles workplace safety. This is an example of what?

A - Whistleblowing

What is one way that employers can avoid conflict over use of company property ?

A - put clear , Specfic guidlines and consequences in writing

A marketing-communcations firm has confidential client stored data stored on its computer . Which of the following is the best way for the firm to limit the number of employees who can view the information

C - Restrict computer access by assiging passwords

Promotion benefits a business by helping it to

C - Sell its product

Employees should report all injuries that occur on the job to the

C - Supervisor

The two main sources of revenue used to pay the costs of government regulation are

C - Taxes and borrowing

Why is it important for business employees to follow established security procedures

C - To reduce the possiblity of loss

Mandy sees tha a fire has started in the businesses warehouse . What should Mandy do to alert her coworkers that they should evacuate the building immediately.

C - Trigger the fire alarm

What is an advantage for producers in using the producer to wholesaler to retailer to consumer distribution channel

C - Wholesaler usually buy in large quantitiess usually buy in large quantities

What agency sets mandtory standards that businesses must follow concering safety in the workplace?

C - occupational safety and health administration ( OSHA)

Suzette purchases sporting goods from several different manufacturers and sells the items in her shop, Suzy's Sports. What kind of buyer is Suzette?

C - retail

One way a business can reduce the risk of accidents in the workplace is by providing its employees with:

C - safety training

The Norton company conducts a survery to obtain feedback about the quality of its goods and services from the people who use them . The reason for conducting the survery is to

D - Determine customer - satisfication levels

Providing unemployment compensation and aid to dependent children are ways that government intervenes in the economy to?

D - Improve public welfare

A postivite effect that productivity has on businesses is helping it to

D - Increases sales and profit

One of the major reasons that companies strive to have the most optimized supply chain is to

D - Lower costs

Which of the following is considered to be a disadvantage of promotion

D - Promotion can encourage consumers to buy unwanted goods

What should business do to help employees follow instructions for the use of equipment and machinery

D - Provide training

One of the purpose of promotion is to ____ consumers about the existence of a company or a product

D - Remind

Which of the following is a primary factor that helps a business determine when it should place another order for a regulary stocked item,

D - Reorder paint

which of the following is a production activity ?

D - Scheduling

What is a primary advantage to businesses that use an electronic data interchange ( EDI) system ?

D - Shortens order cycle time

An example of primary product promotion is

D - Soft drinks versus fruit drinks

Jason would like to start a small business which he could operate from his home. His business would not cost a great deal to start, and he has experience and interest in that type of business. What form of ownership should he consider?

D - Sole proprietorship

Sharon is attempting to use a new machine at a factory. She reads the instructions that are included with the machine, but she still isn't sure what to do. What should she do?

D - Talk to her supervisor and ask her/him for clarification

Which of the following is an example of a business that is most likely violating a safety regulation.

D - The Hoffman supply company blocks several of its doors with furniture and boxes.

Businesses often ask a new employee's coworkers to help _____The new employee?

D - Train

What should all compaines have on premises to handle accidents

B - First aid suppiles

Indirect channels of distribution are the only channels that involve

B - Intermediaries

One of the ways in which instituational promotion can be used is to

B - Make the public aware of company name

At his company , Paul is reponsible for making sure the orginzation is complying with its privacy policy . Which privacy principle is paul filling.

C - Accountablity

Which of the following might a business use to effectively maintain an inventory of suppiles

C - Automatic reorder system

what is an example of an external factor that affects promotion

C - Government regulation of ads

Accidents that happen on the job are often caused by

D - Human error

What type of form do many businesses require employees to complete when they are injured on the job .

B - Accidents report

A commercial printing company that prints several different jobs each day is using what type of production system

B - Batch

Most businesses have policies aganist employees using drugs and alchol while on job because the substances may

B - Cause carelessness or violence

A well-prepared new employee orientation program should

B - Communicate the employer's philosophy and expectations.

What can managers do to ensure that their employees are following the business safety procedures in workplace .

B - Conduct safety inspections

Quantex is organized as a partnership with eight equal partners. The partners would like to expand their business but limit the amount of money they could personally lose if the business were to fail. What form of ownership should Quantex consider?

B - Corporation

Technological advances that allow music to be sent and recieved over the internet have moved the music industry from physical distribution to ______ distribution

B - Digital

Which of the following is an example of point-of-sale fruad

B - Employees undercharging their friends

One way that an adversting agency can keep information secure from unauthorized personnel is by using

B - Encryption technology

Businesses often obtain marketing information to

B - Monitor trends

A business should use an exclusive distribution pattern when it

B - Needs to maintain tight control over a product

What indirect channel of distribution is used to reach large retailers when the producer does not want responsibility for the selling activities?

B - Producer to agent to retailer to consumer

Dividing the dollar value of total sales by the cost of making those sales is one way that businesses often measure their

B - Productivity

One of the postive effects that government regulation has on business is that many of the laws are intended to ____ business

B - Protect

Having appropriate data helps marketers to set goals that are

B - Realistic

Which of the following is a benefit to businesses of orienting new employees

B - Reduces turnover

Although your coworker Edward has always been a pessimistic person, his attitude has been very negative lately. He obviously has an extreme dislike for the new manager, and recently, his favorite topics of conversation have been guns and knives. Knowing all this, what should you do?

B - Share this information with your supervisor or the HR Department

What type of parts is used in the mass production of large quantities of the same product ?

B - Standardized

What is an Objective of institutional adversting

B - To demonstrate the orginzation role in community affairs.

Jeremiah pruchases sterling sliver necklances and bracelets from native american artisans and sells the items to jewerly stores and gift stores .What kind of buyer is Jermiah ?

B - Wholesale

Which of the following is a way to protect confidental information

C - Confidental documents should be kept in locked cabients or rooms

Research and development programs can increase productivity by

C - Discovering better methods of production

Which of the following is a good way for a business to prevent burglaries.?

C - Follow proper procedures for closing a businessat the end of the day

One of the purposes of providing orientation for new employees is to

C - Get the employees off to a good start

What does continuously monitoring internal marketing information enable businesses to do?

C - Identify problems

Which of the following might increase if a business have many worker accidents

C - Insurance costs

Which of the following is a characteristic of mass production

C - It often uses assembly lines

If the delivery date is an important factor when placing an order, a buyer must consider the vendor's

C - Lead time

Lois and Lora plan to open a florist shop. Lois is unable to devote full time to the daily operations of the shop but wishes to provide financial support. Which form of a business partnership is most likely to appeal to Lois?

C - Limited

One reason that buyers might decide to use only a few suppliers is to

C - Obtain quantity discounts

Which of the following is an example of a direct channel of distribution for consumer goods?

C - Producer to consumer