Graphic Design 2 Final

If you want to apply effects to Photographs or other Bitmap images, this program will be the best option to use:

Adobe Photoshop

The major difference between graphic designers and graphic artists is:

Graphic designers are advertisers.

balance states that

a page should have an even amount of positive and negative space throughout the design, regardless if it is Symmetrical or Asymmetrical.

Focal Point

the center focus of a composition

Optical Illusion

the visual system that appears to differ from reality.

What do Balance, Rhythm, Pattern, Movement, Proportion, Emphasis and Variety have in common?

they are all principles of design

organic form

three-dimensional form made up of unpredictable, irregular planes

If I mix red and white together I get pink. Pink is an example of a _________.

tint

Branding has more to do with the identity and feel of the product than the actual design of the corporate logo

true

Printing bleed makes the image to all the way to the edge of the paper.

true

Recommendations are for things that could be done better and commendations are for the things that were well done.

true

The building blocks of graphic design are the elements of art and the principles of design.

true

The graphic artist is paid by everyone while the graphic designer is paid by a single client.

true

Sans-serif

type without the dashes at the end of the letters

What do you call the art of selecting the proper typeface or Font for the job at hand?

typography

If you write the word ''HOPE'' in large, block letters and write the words ''for the best'' in tiny cursive letters, what two elements did you just contrast?

typography and line

vertical

up and down

What element of art is the lightness or darkness of a hue or neutral color?

value

The split complement of blue-violet is ___________

yellow

geometric shapes

Circles, squares, and triangles

The format that should never be given to the client

.psd

What is the recommended resolution for images used on the internet?

72 dpi

A legal size piece of paper

8.5 x 14

If you want to include pictures on your website, a good resolution would be _____.

96 ppi

This program would be the best option if you want to create a multi-page or folding document such as a menu or newspaper.

Adobe InDesign

sans-serif font

A style of text that does not have "feet" on the ends of the letters.

Who is the maker of Illustrator and PhotoShop?

Adobe

If you want to design a logo or create original drawings with a computer, this program will be the best option to create your vector images.

Adobe Illustrator

Right alignment

An arrangement of text in which the text aligns at the right margin

What is the shortcut to Copy an image?

Command C

organic shape

Free forms, or shapes and forms with irregular edges.

What is the benefit of including interactive elements on a website?

The user becomes invested in the experience.

Which of the following is not true about package designs?

Package designers always consider the 10 second rule

What are the 3 Primary colors?

Red, Yellow & Blue

Reappropriation is the graphic design term for which of these practices?

Repurposing an image to the point it is no longer similar or true to the original intent or context

Some of the Photoshop and Illustrator transformations include:

Rotate, Reflect and Scale

How is a color scheme different from color selection?

Schemes are pairings of colors that work well together and selections are based on your personal favorite colors

layers

The single most powerful tool of digital design

rhythm

The visual tempo or energy of the composition

EPS files have all the embedded fonts and color selections in the file.

True

Why shouldn't you type in ALL CAPITOL LETTERS all the time?

Words set in upper and lower case form recognizable shapes, easier to read, and some readers might consider it yelling

Geometric Pattern

a repeating pattern of shapes: triangle, square, etc.

balance

a special type of formal balance in which two halves of a balanced composition/design.

serif font

a style of text that contains "feet" on the ends of the letters.

logo

a symbol or design that serves to identify an organization or institution

_______ are the primary colors of light red, green, and blue which create white light when mixed together,

additive color model

What color scheme has 3-5 colors that are next to each other on the color wheel?

analogous

What is the feeling that results when a composition's design elements are arranged to create the impression of equality in weight or importance?

balance

A triadic partner for yellow is _________.

blue

The guidelines in Illustrator produces are

blue

Examples of cool colors are:

blue, green and violet

A color of a triadic color scheme with red-violet in it is?

blue-green

An example of an Intermediate or Tertiary color is:

blue-green

contrast

by varying such things as size, color, thickness and shape you create:

What do you call a composition of symbols and images (as of printed matter) pasted onto a surface. May also be created by cutting and pasting digital images.

collage

The MAC keyboard command for turning on the ruler in PhotoShop is?

command r

What is the shortcut to Paste an image?

command v

You always want to make sure the program you are using to build your website is _____ with the user.

compatible

Colors that are opposite each other on the color wheel such as Orange and Blue or Red and Green are _______________.

complementary

principles of design

contrast, movement, emphasis, balance, unity, rhythm, pattern

If you use something that isn't yours and you profit from it, you are violating this type of law:

copyright

Repeitition

creates numerous items of the same shape, color, size helps create unity within your design.

In typography, letters that hang below the baseline of the text, like 'g' or 'y', are referred to as what?

descender

the correct way to change the eraser size in Illustrator

double click on eraser and change slider

this Design Principle was the first one learned this year. It helps draw attention to the part of your work that the audience should see first.

emphasis

_____ a technique in which a design is incised in a plate of metal, wood, or plastic. a print is then made from the plate.

engraving

This Design Principle states that the viewer's eye in western culture follows a distinct pattern from the upper left hand corner to the bottom right hand corner of a page in a backward "S" shape.

flow

What is a character set (alphabet, numbers and punctuation) of a specified design and size? Example: Times, Arial, Sand, etc.

font

If I find a photo on the internet, under what circumstances can I use it for a brochure or flyer that I want to print at an online or offset printing service?

if the photo is copyright free, you can use it

_____a false belief about something you see.

illusion

When you are composing a graphic design for a corporation that will use the graphic for all types of signage, what is the application of choice for you as a designer?

illustrator

A texture that you might see in a video game is an example of which of the following?

implied or visual texture

space

indicates areas between,around, above,below, or within something

Why should we care about how we align the elements in a graphic design project?

it looks organized and professional

How do we measure the height of a font character?

it refers to the height of a lower case character within that font

What element of art is a point moving in space? It can vary in width, length, curvature, color, or direction.

line

elements of art

line, space, shape, form, color, value, pattern, texture

What color scheme has only one color and its values (lights and darks)?

monochromatic

A color that is an example of a shade?

navy blue

Black, white, gray and sometimes brown are considered "____________ ".

neutral

This adjustment in Photoshop and Illustrator changes the transparency of an object. It can make an object appear "see through"

opacity

The complement of blue is __________.

orange

When a design calls for a spiraling text, this application would facilitate the job.

photoshop

Pictures that stand for words or ideas are _____?

pictographs

alignment

placing elements in an ordered way and in a rational relationship to each other. Creates a pleasing, well organized design.

the smallest unit of measurement

point

geometric shape

precise and regular shape; circles, triangles, squares

______are the rules that are used to help organize the elements of art.

principles of design

This is the first color that the human eye reacts to when it comes into vision.

red

Examples of warm colors are:

red, orange and yellow

the Bauhaus school was instrumental in developing fonts with what style?

sans serif

Vector based graphic work is _____.

scalable

By mixing two primary colors, a ____________ color is created.

secondary

What is a two-dimensional area or plane that may be open or closed? They have length and width but no height.

shape

horizontal

side to side

Italic

text 'leaning'

Center Alignment

text aligned in the center and is balanced

This Element of Art refers to how things feel:

texture

composition

the act of organizing the elements of an artwork into a harmoniously unified whole.