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Which of the following is true about a sustainable strategy for a business?

It is a strategy that can be pursued over time without harmful effects on people or the environment

What are the key questions for understanding the balanced scorecard?

What core competencies do we need? How do shareholders view us? How do customers view us? How do we create value?

according to the efficient-market hypothesis, information about which of the following is embedded in a stock price?

a firms past, expectations of the firms future performance, a firms current state

When competitive advantage is assessed from an analysis of publicity available data, a firm measures its _______

accounting profitability

Achieving competitive advantage means maximizing the difference between which of the following?

cost to produce the good or service consumers' willingness to pay

A firm's actual _______ of assets minus depreciation is called the book value

costs

complete the following statement, which encapsulates the relationship of accounting data to tangible and intangible assets: Not everything that can be counted counts. Not everything that ________ can be ________

counts, counted

When a firm creates more _______ value than competing firms, it has a competitive advantage

economic

To measure firm-level competitive advantage, a company must _________

estimate the economic value created for all products and services offered by the firm

The balanced scorecard approach helps managers balance _______ goals

financial and strategic

Which of the following would be labeled variable costs by a computer manufacturer?

hard drives display screens

Which of the following are standard performance dimensions for a company?

how much economic value a firm generates how much shareholder value a firm creates a firm's accounting profitability

The money a shareholder spends for an equity share in a company is known as ________ capital

risk

the legal owners of publicly traded companies are called ___

shareholders


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