ISDS 3115 Ch1-5
Using an exponential smoothing model with smoothing constant α = .20, how much weight would be assigned to the 2nd most recent period? a. .16 b. .20 c. .04 d. .09 e. .10
A .16
Which of the following values of alpha would cause exponential smoothing to respond the most slowly to forecast errors? a. 0.10 b. 0.20 c. 0.40 d. 0.80 e. cannot be determined
A 0.10
A restaurant kitchen contains a wall poster that shows, for each sandwich on the menu, a sketch of the ingredients and how they are arranged to make the sandwich. This is an example of a(n) a. assembly drawing b. route sheet c. bill of materials d. work order e. virtual technology
A assembly drawing
Which of the following techniques uses variables such as price and promotional expenditures, which are related to product demand, to predict demand? a. associative models b. exponential smoothing c. weighted moving average d. simple moving average e. time series
A associative models
An engineering drawing shows the a. dimensions, tolerances, materials, and finishes of a component b. dimensions, tolerances, cost, and sales or use volume of a component c. materials, finishes, machining operations, and dimensions of a component d. cost, materials, tolerances, and lead-time for a component e. cost, dimensions, and machining operations for a component
A dimensions, tolerances, materials, and finishes of a component
The fundamental difference between cycles and seasonality is the a. duration of the repeating patterns b. magnitude of the variation c. ability to attribute the pattern to a cause d. all of the above e. none of the above
A duration of the repeating patterns
Group technology requires that a. each component be identified by a coding scheme that specifies the type of processing and the parameters of the processing b. a specific series of engineering drawings be prepared c. all bills of material be prepared using the same format d. engineering change notices be linked to each of the bills of material and engineering notices e. the final products be standardized
A each component be identified by a coding scheme that specifies the type of processing and the parameters of the processing
Which of the following would likely cause a change in market opportunities based upon levels of income and wealth? a. economic change b. sociological and demographic change c. technological change d. political change e. legal change
A economic change
Which of the following is not a service design technique used to reduce cost? a. increasing customer interaction b. delaying customization c. automation d. modularizing the product e. reducing customer interaction
A increasing customer interaction
In which stage of the product life cycle should product strategy focus on process modifications? a. introduction b. growth c. maturity d. decline e. none of the above
A introduction
A six-month moving average forecast is better than a three-month moving average forecast if demand a. is rather stable b. has been changing due to recent promotional efforts c. follows a downward trend d. follows a seasonal pattern that repeats itself twice a year e. follows an upward trend
A is rather stable
Which time series model below assumes that demand in the next period will be equal to the most recent period's demand? a. naive approach b. moving average approach c. weighted moving average approach d. exponential smoothing approach e. none of the above
A naive approach
The two general approaches to forecasting are a. qualitative and quantitative b. mathematical and statistical c. judgmental and qualitative d. historical and associative e. judgmental and associative
A qualitative and quantitative
Modern ATM machines are an automated example of a service design that a. reduces customer interaction b. modularizes the service c. delays service customization d. has no moment of truth e. has insufficient quality function deployment
A reduces customer interaction
The three major subdivisions of the product decision are a. selection, definition, and design b. goods, services, and hybrids c. strategy, tactics, and operations d. cost, differentiation, and speed of response e. legislative, judicial, and executive
A selection, definition, and design
Forecasts are usually classified by time horizon into three categories a. short-range, medium-range, and long-range b. finance/accounting, marketing, and operations c. strategic, tactical, and operational d. exponential smoothing, regression, and time series e. departmental, organizational, and industrial
A short-range, medium-range, and long-range
An assembly chart a. shows graphically how the product is assembled b. shows an exploded view of the product c. lists the operations, including assembly and inspection, necessary to produce the component with the material specified in the bill of material d. provides detailed instructions on how to perform a given task e. describes the dimensions and finish of each component
A shows graphically how the product is assembled
The document for production that gives the instruction to make a given quantity of a particular item, usually to a given schedule, is a. the work order b. the route sheet c. the bill of information d. the assembly chart e. the value analysis
A the work order
An operations manager's most ethical activity is a. to enhance productivity while delivering desired goods and services b. to use less energy c. to use more recycled ingredients d. to use less harmful ingredients e. to follow appropriate OSHA and EPA regulations
A to enhance productivity while delivering desired goods and services
What two numbers are contained in the daily report to the CEO of Walt Disney Parks & Resorts regarding the six Orlando parks? a. yesterday's forecasted attendance and yesterday's actual attendance b. yesterday's actual attendance and today's forecasted attendance c. yesterday's forecasted attendance and today's forecasted attendance d. yesterday's actual attendance and last year's actual attendance e. yesterday's forecasted attendance and the year-to-date average daily forecast error
A yesterday's forecasted attendance and yesterday's actual attendance
A seasonal index for a monthly series is about to be calculated on the basis of three years' accumulation of data. The three previous July values were 110, 150, and 130. The average over all months is 190. The approximate seasonal index for July is a. 0.487 b. 0.684 c. 1.462 d. 2.053 e. cannot be calculated with the information given
B 0.684
John's House of Pancakes uses a weighted moving average method to forecast pancake sales. It assigns a weight of 5 to the previous month's demand, 3 to demand two months ago, and 1 to demand three months ago. If sales amounted to 1000 pancakes in May, 2200 pancakes in June, and 3000 pancakes in July, what should be the forecast for August? a. 2400 b. 2511 c. 2067 d. 3767 e. 1622
B 2511
Which of the following is not a step in the forecasting process? a. Determine the use of the forecast. b. Eliminate any assumptions. c. Determine the time horizon. d. Select forecasting model. e. Validate and implement the results.
B Eliminate any assumptions.
Computer monitoring of tracking signals and self-adjustment if a signal passes a preset limit is characteristic of a. exponential smoothing including trend b. adaptive smoothing c. trend projection d. focus forecasting e. multiple regression analysis
B adaptive smoothing
Forecasts a. become more accurate with longer time horizons b. are rarely perfect c. are more accurate for individual items than for groups of items d. all of the above e. none of the above
B are rarely perfect
When should product strategy focus on forecasting capacity requirements? a. at the introduction stage of the product life cycle b. at the growth stage of the product life cycle c. at the maturity stage of the product life cycle d. at the decline stage of the product life cycle e. none of the above
B at the growth stage of the product life cycle
The three major types of forecasts used by business organizations are a. strategic, tactical, and operational b. economic, technological, and demand c. exponential smoothing, Delphi, and regression d. causal, time-series, and seasonal e. departmental, organizational, and territorial
B economic, technological, and demand
The dimensions, tolerances, materials, and finishes of a component are typically shown on a(n) a. assembly chart b. engineering drawing c. bill of material d. assembly drawing e. route sheet
B engineering drawing
A forecast with a time horizon of about 3 months to 3 years is typically called a a. long-range forecast b. medium-range forecast c. short-range forecast d. weather forecast e. strategic forecast
B medium-range forecast
Which of the following is not present in a time series? a. seasonality b. operational variations c. trend d. cycles e. random variations
B operational variations
An assembly drawing a. shows, in schematic form, how the product is assembled b. shows an exploded view of the product c. lists the operations, including assembly and inspection, necessary to produce the component with the material specified in the bill of material d. provides detailed instructions on how to perform a given task e. describes the dimensions and finish of each component
B shows an exploded view of the product
Which of the following does not result from the effective use of group technology? a. reduced tooling setup time b. simplified training c. reduced raw materials and purchases d. simplified production planning and control e. improved layout, routing, and machine loading
B simplified training
A graphic technique for defining the relationship between customer desires and product/service is a. Product Lifecycle Management b. the House of Quality c. the moment of truth d. the assembly drawing e. the product development team
B the House of Quality
Products are more "environmentally friendly" when they are made a. using cheaper materials b. using less energy c. according to OSHA standards d. where environmental regulations are lax e. more difficult to disassemble
B using less energy
Given an actual demand of 103, a previous forecast value of 99, and an alpha of .4, the exponential smoothing forecast for the next period would be a. 94.6 b. 97.4 c. 100.6 d. 101.6 e. 103.0
C 100.6
The last four months of sales were 8, 10, 15, and 9 units. The last four forecasts were 5, 6, 11, and 12 units. The Mean Absolute Deviation (MAD) is a. 2 b. -10 c. 3.5 d. 9 e. 10.5
C 3.5
Given forecast errors of -1, 4, 8, and -3, what is the mean absolute deviation? a. 2 b. 3 c. 4 d. 8 e. 16
C 4
Given an actual demand of 61, a previous forecast of 58, and an α of .3, what would the forecast for the next period be using simple exponential smoothing? a. 45.5 b. 57.1 c. 58.9 d. 61.0 e. 65.5
C 58.9
Which of the following statements regarding product life cycle and profitability is true? a. Profit is highest in the growth life cycle phase because the product is new and unique. b. Profit is lowest in the growth stage of the life cycle because costs are so high. c. Profit is at its greatest in the decline stage of the product life cycle. d. Breakeven is attained in the growth stage of the product life cycle. e. Cash flow turns positive in the maturity phase.
C Profit is at its greatest in the decline stage of the product life cycle.
Which of the following statements about time series forecasting is true? a. It is based on the assumption that future demand will be the same as past demand. b. It makes extensive use of the data collected in the qualitative approach. c. The analysis of past demand helps predict future demand. d. Because it accounts for trends, cycles, and seasonal patterns, it is more powerful than causal forecasting. e. All of the above are true.
C The analysis of past demand helps predict future demand.
Which of the following is true regarding value engineering? a. Value engineering occurs only after the product is selected and designed. b. Value engineering is the same as value analysis. c. Value engineering is oriented toward improvement of design. d. Value engineering occurs during production when it is clear the product is a success. e. Value engineering can save substantial amounts of product cost, but quality suffers.
C Value engineering is oriented toward improvement of design.
For a full-time college student, which of the following moments of truth exemplifies the customer's standard expectations? a. Your advisor made you wait, even though you had an appointment. b. You had to visit more than once to reach your academic advisor. c. Your advisor was competent, helpful, and understanding. d. Your advisor failed to keep her appointment with you. e. Your advisor offered to work with you after regular work hours.
C Your advisor was competent, helpful, and understanding.
Which of the following typically shows the components, their description, and the quantity of each required to make one unit of a product? a. an engineering drawing b. an assembly drawing c. a bill of material d. an assembly chart e. a route sheet
C a bill of material
The components, their description, and the quantity of each required to make one unit of a product are documented on a. a group technology listing b. a route sheet c. a bill of materials d. an engineering drawing e. none of the above
C a bill of materials
Which of the following scenarios illustrates a moment that meets the customer's expectations? a. a sales clerk that called you by your name on your second visit to the store b. an express mail service that guarantees same day delivery c. a flight attendant that responds shortly after being called d. a professor that contacts people in several companies to find you a job e. a sales clerk at the clothing store that asked you to wait for a minute as soon as a wealthy- looking customer entered the store
C a flight attendant that responds shortly after being called
Which of the following documents lists the operations (including assembly and inspection) necessary to produce the component with the material specified in the bill of material? a. an engineering drawing b. an assembly drawing c. a route sheet d. an assembly chart e. an operations chart
C a route sheet
Which of the following is an example of an external product development strategy? a. new internally developed products b. enhancements to existing products c. alliances d. migrations of existing products e. All of the above are examples of internal product development strategy.
C alliances
Which of the following shows in schematic form how a product is assembled? a. an engineering drawing b. an assembly routing c. an assembly chart d. a route sheet e. a process sheet
C an assembly chart
The percent of variation in the dependent variable that is explained by the regression equation is measured by the a. mean absolute deviation b. slope c. coefficient of determination d. correlation coefficient e. intercept
C coefficient of determination
An operations manager's ethical responsibilities a. are limited to the production phase of product life cycle b. are limited to following published laws and regulations c. extend from design, to production, to final destruction/disposition of a product d. do not include being efficient with the firm's resources e. need not consider a product design's impact on the entire economy
C extend from design, to production, to final destruction/disposition of a product
A fundamental distinction between trend projection and linear regression is that a. trend projection uses least squares while linear regression does not b. only linear regression can have a negative slope c. in trend projection the independent variable is time; in linear regression the independent variable need not be time, but can be any variable with explanatory power d. linear regression tends to work better on data that lack trends e. trend projection uses two smoothing constants, not just one
C in trend projection the independent variable is time; in linear regression the independent variable need not be time, but can be any variable with explanatory power
For a given product demand, the time series trend equation is 53 - 4 X. The negative sign on the slope of the equation a. is a mathematical impossibility b. is an indication that the forecast is biased, with forecast values lower than actual values c. is an indication that product demand is declining d. implies that the coefficient of determination will also be negative e. implies that the RSFE will be negative
C is an indication that product demand is declining
Yamaha manufacturers which set of products with complementary demands to address seasonal fluctuations? a. golf clubs and skis b. swimming suits and winter jackets c. jet skis and snowmobiles d. pianos and guitars e. ice skates and water skis
C jet skis and snowmobiles
The forecasting model that pools the opinions of a group of experts or managers is known as the a. sales force composition model b. multiple regression c. jury of executive opinion model d. consumer market survey model e. management coefficients model
C jury of executive opinion model
Forecasts used for new product planning, capital expenditures, facility location or expansion, and R&D typically utilize a a. short-range time horizon b. medium-range time horizon c. long-range time horizon d. naive method, because there is no data history e. all of the above
C long-range time horizon
Reducing the complexity of a product and improving a product's maintainability for use are activities of a. Product Lifecycle Management (PLM) b. product-by-value-analysis c. manufacturability and value engineering d. organizing for product development e. design for destruction (DFD)
C manufacturability and value engineering
In which stage of the product life cycle should product strategy focus on improved cost control? a. introduction b. growth c. maturity d. decline e. none of the above
C maturity
The primary purpose of the mean absolute deviation (MAD) in forecasting is to a. estimate the trend line b. eliminate forecast errors c. measure forecast accuracy d. seasonally adjust the forecast e. all of the above
C measure forecast accuracy
Black & Decker's hand-powered tools and Hewlett-Packard's printer business are examples of using enhancements and migrations of existing products to build on a what? a. product template b. product pulpit c. product platform d. product dais e. product foundation
C product platform
Which of the following examples involves customer participation in the design of the service? a. investing in a mutual fund b. buying a life insurance policy c. providing the stockbroker with the desired distribution of the portfolio d. seeing a movie at the theater e. eating at a fast-food restaurant
C providing the stockbroker with the desired distribution of the portfolio
Which service design technique(s) would ordinarily not be appropriate for full-service restaurant meals? a. modularizing the product b. customization as late in the process as possible c. reducing customer interaction d. the moment of truth e. All of the above are appropriate.
C reducing customer interaction
A process sheet is a type of a. assembly drawing b. assembly chart c. route sheet d. work order e. bill of materials
C route sheet
Which of the following uses three types of participants: decision makers, staff personnel, and respondents? a. executive opinions b. sales force composites c. the Delphi method d. consumer surveys e. time series analysis
C the Delphi method
The role of decision trees in product design is a. to rank products in descending order of their dollar contribution to the firm b. to better understand the customers' wants c. to calculate the expected value of each course of action d. to calculate the value of quality function deployment e. to calculate the value of the moment of truth
C to calculate the expected value of each course of action
Regal Marine a. no longer builds boats with any wooden parts b. designs and builds boat hulls by hand c. treats the product design decision as critical to its success d. gets its competitive advantage by being the low-cost producer of boats designed by others e. designs several new boats each year, but contracts other firms for their manufacture
C treats the product design decision as critical to its success
Gradual, long-term movement in time series data is called a. seasonal variation b. cycles c. trends d. exponential variation e. random variation
C trends
Which is not a characteristic of exponential smoothing? a. smoothes random variations in the data b. easily altered weighting scheme c. weights each historical value equally d. has minimal data storage requirements e. none of the above; they are all characteristics of exponential smoothing
C weights each historical value equally
Which of the following smoothing constants would make an exponential smoothing forecast equivalent to a naive forecast? a. 0 b. 1 divided by the number of periods c. 0.5 d. 1.0 e. cannot be determined
D 1.0
Demand for a certain product is forecast to be 800 units per month, averaged over all 12 months of the year. The product follows a seasonal pattern, for which the January monthly index is 1.25. What is the seasonally-adjusted sales forecast for January? a. 640 units b. 798.75 units c. 800 units d. 1000 units e. cannot be calculated with the information given
D 1000 units
A a. 23.2 time series trend equation is 25.3 + 2.1 X. What is your forecast for period 7? b. 25.3 c. 27.4 d. 40.0 e. cannot be determined
D 40.0
What country has become a popular destination for the disposal of electronic waste? a. Japan b. Hungary c. Vietnam d. China e. New Zealand
D China
Which of the following statements comparing the weighted moving average technique and exponential smoothing is true? a. Exponential smoothing is more easily used in combination with the Delphi method. b. More emphasis can be placed on recent values using the weighted moving average. c. Exponential smoothing is considerably more difficult to implement on a computer. d. Exponential smoothing typically requires less record keeping of past data. e. Exponential smoothing allows one to develop forecasts for multiple periods, whereas weighted moving averages does not.
D Exponential smoothing typically requires less record keeping of past data.
Which of the following is true regarding computer-aided design? a. It is too expensive to use in most manufacturing and design settings. b. It is an old technology, no longer in significant use. c. It results in longer development cycles for virtually all products. d. It is the use of computers to interactively design products and prepare engineering documentation. e. All of the above are true.
D It is the use of computers to interactively design products and prepare engineering documentation.
______________ is used to rank a company's products to determine which products represent the best use of the firm's resources, or, perhaps, to determine which products are to be eliminated. a. Value analysis b. V alue engineering c. Financial analysis d. Product-by-value analysis e. Product cost justification
D Product-by-value analysis
Which of the following scenarios illustrates a moment that exceeds the customer's expectations? a. an express mail service that guarantees overnight delivery b. a flight attendant that responds shortly after being called c. a hairdresser that cuts your hair at the right length d. a professor that contacts people in several companies to find you a job e. a bank that sends you monthly account statements
D a professor that contacts people in several companies to find you a job
If two variables were perfectly correlated, the correlation coefficient r would equal a. 0 b. -1 c. 1 d. b or c e. none of the above
D b or c
The last four weekly values of sales were 80, 100, 105, and 90 units. The last four forecasts were 60, 80, 95, and 75 units. These forecasts illustrate a. qualitative methods b. adaptive smoothing c. slope d. bias e. trend projection
D bias
The degree or strength of a linear relationship is shown by the a. alpha b. mean c. mean absolute deviation d. correlation coefficient e. RSFE
D correlation coefficient
Payoffs, alternatives, and expected monetary values are terms associated with a. virtual reality b. Product Lifecycle Management c. Quality Function Deployment d. decision trees e. make-or-buy analysis
D decision trees
Value analysis takes place a. when the product is selected and designed b. during the initial stages of production when something needs to be done to assure product success c. when the product is first conceived d. during the production process when it is clear the new product is a success e. when the product cost is very low
D during the production process when it is clear the new product is a success
Which time series model uses past forecasts and past demand data to generate a new forecast? a. naive b. moving average c. weighted moving average d. exponential smoothing e. regression analysis
D exponential smoothing
A product's life cycle is divided into four stages, which are a. introduction, growth, saturation, and maturity b. introduction, growth, stability, and decline c. introduction, maturity, saturation, and decline d. introduction, growth, maturity, and decline e. none of the above
D introduction, growth, maturity, and decline
Which of the following product development strategies has the highest risk? a. acquiring the developer b. alliances c. joint ventures d. new internally developed products e. purchasing technology
D new internally developed products
The analysis tool that helps determine what products to develop, and by what strategy, by listing products in descending order of their individual dollar contribution to the firm is a. decision tree analysis b. Pareto analysis c. breakeven analysis d. product-by-value analysis e. product life cycle analysis
D product-by-value analysis
In time series, which of the following cannot be predicted? a. large increases in demand b. technological trends c. seasonal fluctuations d. random fluctuations e. large decreases in demand
D random fluctuations
The tracking signal is the a. standard error of the estimate b. running sum of forecast errors (RSFE) c. mean absolute deviation (MAD) d. ratio RSFE/MAD e. mean absolute percentage error (MAPE)
D ratio RSFE/MAD
Increasing the number of periods in a moving average will accomplish greater smoothing, but at the expense of a. manager understanding b. accuracy c. stability d. responsiveness to changes e. All of the above are diminished when the number of periods increases.
D responsiveness to changes
A route sheet provides a(n) a. exploded view of the product b. instruction to make a given quantity of a particular item c. schematic showing how the product is assembled d. sequence of operations necessary to produce the component e. set of detailed instructions about how to perform a task
D sequence of operations necessary to produce the component
Which of the following is not a type of qualitative forecasting? a. executive opinions b. sales force composites c. consumer surveys d. the Delphi method e. moving average
E
Which of the following represent an opportunity for generating a new product? a. understanding the customer b. demographic change, such as decreasing family size c. changes in professional standards d. economic change, such as rising household incomes e. All of the above are such opportunities.
E All of the above are such opportunities.
Which of the following is true concerning CAD? a. Accurate information flows to other departments. b. Most product costs are determined at the design stage. c. Design options are easier to review before final commitments are made. d. Virtually all products have their development cycle shortened. e. All of the above are true.
E All of the above are true.
Which of these statements regarding Regal Marine is true? a. Product design is a critical decision for the firm. b. Regal uses a three-dimensional CAD system to shorten product development time. c. Regal still uses some wooden parts and hand-produces some components. d. Regal's use of CAD has resulted in a superior product. e. All of the above are true.
E All of the above are true.
Which of the following statements is not true? a. Virtually all of Honda's sales (autos, motorcycles, generators, lawn mowers) are based on its outstanding engine technology. b. Intel focuses on microprocessors and chips. c. Microsoft focuses on PC software. d. Firms such as 3M establish goals for profitability from new products. e. Dell Computers provides fast delivery to customers, but, in return, customers may only select from a limited choice of hardware configurations.
E Dell Computers provides fast delivery to customers, but, in return, customers may only select from a limited choice of hardware configurations.
Which of the following is true regarding the two smoothing constants of the Forecast Including Trend (FIT) model? a. One constant is positive, while the other is negative. b. They are called MAD and RSFE. c. Alpha is always smaller than beta. d. One constant smoothes the regression intercept, whereas the other smoothes the regression slope. e. Their values are determined independently.
E Their values are determined independently.
Time series data may exhibit which of the following behaviors? a. trend b. random variations c. seasonality d. cycles e. They may exhibit all of the above.
E They may exhibit all of the above.
Operations managers must be able to anticipate changes in which of the following? a. product mix b. product opportunities c. the products themselves d. product volume e. all of the above
E all of the above
Quality function deployment (QFD) a. determines what will satisfy the customer b. translates customer desires into the target design c. is used early in the design process d. is used to determine where to deploy quality efforts e. all of the above
E all of the above
Which of the following makes products that are friendlier to the environment? a. using less materials b. more recycled materials c. using less energy d. using less harmful ingredients e. all of the above
E all of the above
A a. qualitative forecast forecast based on the previous forecast plus a percentage of the forecast error is a(n) b. naive forecast c. moving average forecast d. weighted moving average forecast e. exponentially smoothed forecast
E exponentially smoothed forecast
One use of short-range forecasts is to determine a. production planning b. inventory budgets c. research and development plans d. facility location e. job assignments
E job assignments