MAN4720 exam 2

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how do our customers view us? what core competencies do we need? is whusing which tool

balances scorecard

which alliance type is teh reanult nissan alliance, where nissan owns 15 percent of renault

equity alliance

a company is cnsidered to bea single bsiness firm when at lest __ percent of reveneus are generated by the dominate business

95

under the triple bottom line famework, being proactive with __ dimensions makes good business sense

non-economic

which of the followign firms could have benefited from the values contained in the tripe botom line

BP

the most common type of alliance is ++++ which is baed on contracts between firms

non=equity alliance

each stage of the vertical value chain typically represtents

a distinct industry

faiulrue to achieve competitive avantage is an indication of

a failure in straegy

measuring profitability on a realtive rather than absolute basis is important because all of the following except

a firm that has the greatest overal profit will sustain competitve advantage

information asymmetries occur when

a firm transacts in the market with a seller who has better information about ht product or service

disney's purchase of Pixar is an example of ___ in which both teams believed that joining the two companies was a good idea

a friendly acuqisition

a on equtiy alliance ha a major drabck which is that it has

a lack fo trust and commitemtn

competitive advantate is best assed by using

a relative benchmark

___ occurs when a enetwork exhbities local clusters with high centrality

a small wrok phonemonen

all of the following statemetns are TRUe about strategy EXCEPT

a straegy that has provided competitive advantes in teh past will most likely do so in the ufture

with the intent of developing processes, rpdocuts erices to lead to a competitive advtantage

a strategic alliances

which of the following acquisitions would be considered the LEast related

a toy manufacturer acquiring a fcofee company

which of the following is NOt strategic advantage of forward integetarion

ability to secure critical supplies

exxon outperformed liberty in __ terms, and liverty outperformed exxon in __ terms

absoulte, relative

krafts hostile takeover of cadbury was mainly motivated by kraft's desire for

access to new markets and distribution channels

a __ is the purchase or takevoer of one company by another

acquisition

when learge, incumbent firms buy up startup companies, the ransaction is generally described as a

acquisition

alliances can be governmend by all of the followign mechansisits excepts

acquisitions

addias acquried rekekbok becaue

adidas and reebok wanted to overcome its competitive diadvantage

___such as payiing salaries and setting up a shop floor are internal transaction costs

adminitrative costs

understanding the shareholders veiw of value creation under the balanced scorecard leasds a firmto

adopt a more future oriented perspective

perofmrance metrics used toa sses the effectives of aifrms straegy should be

aggregated and viewd from an overal company perspective

when a firm is fully vertically integraetd

all activities are conducted within the boudnaries of the firm

ecological conerns such as sustainability can

all of these

hyundai's reputation for quality is an asset that

all of these

the tripple blotom line is imporatn to competitive advantage because

all of these

these routines and procuesre bring competitive value to the firm because

all of these

what is one of the challeneges of measuring competitive advantage using the econmic value creation approach

all of these

serves as an alliance process resource and business intregetoar between teh two alliance partnrs

an alliance anager

___ it a senior, corporate level excecituve reposnsible for high level support and oversitht

an alliance champion

has the tehcnical expertise and knowdle needed fot he specific technical are

an alliance leader

which of the following is not incuded in the team

an alliance planning supervisor

a liquidity event is all of the following except

an opportunity for the firm to offer low powered incentives to employees

which of the following is NOT an example of a firm benefiting from ecnomies of scope

anheusure-besuch spreading its fixed costs over million sof gallons of beer produced a year

staekholders under the stakeholder theory are

anyone who makes contributions to a firm and expects inducement in return

transactions costs

are all of these

today many companies use poeopel soft and EDS to mange their human resource,s by doing thsi these firms

are doing all of these

which grew to 25 telecom companies what was teh main cause of the dmies of the network

atand tcame to dominate the network adn smaller firms existed

these diversiciation events could be based on the __ which occurs wen firms copy the moves o their industry vial

bandwagon effect

if a firm wants to have more ownership of the activiteis closer to product inputs or design then it shoud

backward vertically integrate

30 percent revenues come from new product innovations. it also measures how much external learning and colllaboration the firm is engaging in. 3 M is clearly implementing a __ approach to asseing competitive advantage

balanced scorecard

organizational learning, innoation, an financial perofmrance are all ____ performance metri s

balanced scorecard

three traditional approachs are are considered fairl one-dimensional when measuring cmopetiive advantage include all of the following except

balanced scorecard

these stock indices are useful __ the allow the public to asses whther microsoft has a competitive advantage

benchmarks

firms use related diversification strategies in order to

benefit from economies of scale and scope

which of the followong is NOT a stragetic advnatage of backard intengration

bettera ccess to end users

a firm's ___ captures the histroical costs of a firm's assets

book value

competitive advantage can be viewedd as being

both relative adn transitory

when a firm has a greater positive difference between cost and value than its rivals, it can achieve competitive advantage by

charging the same or even lower prices and selling more goods and services

analzying accounting profitability is important to amangers because

comparing "hard numbers" against rivals provides compettiive insight

firm competiive perofrmance can be best judged by

comparisons to rivals and the industry

one of the main lessons from the chapter 5 case was comparing google and microsoft and measuring overall firm performance is that

competitive performance differences should be measured by using a variety of evaluation tools

the basic way that the balanced scorecard provides competitive insight to managers is through the use of

concise reports that track and measure chosen metrics

when it would cost the firm more to pursue and anctivity in house tha nobtaining that activity in the xternal market the firm should

consider options such as short term contracts or strateic alliances

economic value can be viewed as the amount of the total value created that is captures and distrbuted between

consumer and producer

in the economic value creation frameowrk of measuring competitive adantage v-p=

consumer surplus

when the value that a customer attaches to a good or service exceeds the prdice paid for the good or service this is an

consumper surplus

__ are addtional costs tha tare attached to teh trelated diversication stragey becaue othe managing the number, siz,e and types of busineses that are linked to one another

cooredination costs

the boston consultign gruop marix is a tool that helps with

coproate proftiolio planning and restructuring

a tool that helps managers evaluete how the firms core competitnenceis can support certain diversiciation strateies i the

corecompetence market matrix

___ describes euqty investments established by firms in etnrpenruaiate ventures

corporate venture capital

large firms frequently have dedicated ___ unitys, such as johnson and johnson development corporation

corporate venture capital

in order for adiversicaion stragny to enhacen firm perofamcne is must do any of the following except

create diversification discounts

from an economiv value creation perspective, competitive advantage is achieved by the firm that does which of the following

creates and captures more economic value than it's rivals

in tha ttempy they formulate and executive corporate level strategy by using all of the following dimensions excdpt

cultural integration

measuring how a customer views a firm under teh blaance scorecard famework is imporant because

customer perspective is directly linked to firm revenues and profits

the mergers between delta and norwest airlines, united airlines and contintenal, and southwest and aitrain ___ in teh industry overall

decreased compettiive intensity

to accomplish effect alliance mangetent, it is suggest tha firms carete a ___ endowed wit its own resrouces and support staff

dedicated alliance function

if a firm is highly visible and priminent in the cluster aand has acces to many chanels of inomation it has ahigh

degree of centrality

from an accounting profitability perspective, compettivea dvantage is achieved by the firm that does which of the following

delivers the most postiive profitability metrics

when a firm that follows teh urnelated diversificaiton straey allocates capital from intenral source,s it can create value by doigng all of the following except

disregarding its debt rating and inesting large amoutns oc apital in projected grwth areas

when the stock prive of highly diversified firms is valued less tha nth esum of its individual business units a ___ occurs

diversication discount

management of af irm must decide what range of prodcuts and serices the frim should offer. this determines the firm's horizontal integration or

diversification

rather than seperate through using the same resources and techonology then

economies of scope occur

___is created when a customer is willing to pay more fora good or service than it costs a firm to produce it

economv value

the ___ is the idea that the market price of a firm's stock indcludes all publicly availble information about a firm's performance

efficient market hypothesis

when crafting strategy under an economiv value context, the goal is to achieve all of the following except

ensuring that the value captured is equally distrubed between producer and consumer

firms would use strategic alliances to ____ in such countries as saudi arabia or china

enter new markest

cvc investments are ___ investments by established firm in entreprnuatal venture

equity

toyota is using a ___ with tesla motors, a designer and devloper of electric cars, to learn new knowledgea nd gain a dwindo into new technlogy

equity alliance

one partner takes partial onwership in the otehr partern, are less common than contactual, on equity aalliances because they often requrie larger investmetns

equity alliances

___ alliances ten dto produce stronger ties and greater trust bwetween parteners than __ alliances do

equity and non equity

in a non equity alliances, firms tend to share ___- that can be codidfied

explicit knowledge

total return to shareholders includes stock price apprecation and is an __ measurement that reflects how the market views a firm's competitve position

external

all of teh following are true about Exxon's stragic move except

exxon is pursuing an unrelated diversification strategy

non economic factors such as _ and __ are often rewards of adopting the triple bottom line framework

firm repuation; goodwill

if a firm wants to have more owernship of activities closer to the end product or custoemr it sohould

forward vertically integrate

ifit can enter into a __agreement which grants the right ao andindivual or group to use the firm's trademwork and business processesto sell goods and services that carry the firms brand name

franchising

this is an example of

imrpoves a firm's social and ecological responsibility

if a firm wishes to expand beyond a single market and throw through being active in several different countries, it is pursing the ___ diversiication straegy

geographic

evalutating this information would tell you that

google has a sustained competitive advantage from a shareholder value creationg framework

macroeconomic factors such as unemployment rate and economic conraction

have a direct bearing on a firm's stock price

__ is NOT one of hte drawbacks to horizontal integration

higher costs

the truple ottom line and the balanced screcard are __ faemworks thathelp firms evalute which strategy is working

holstic

__ is the process of acquiring and merging with competitiors. leading to industry consolodation

horizontal integration

firms use ___ to lower costs through economies of scale, and thus enhance their economic value creation and in, turn their poerformance

horizontal integration

looking through the lens of the structure conduct performance model. __ hanges in the underlying industry structure favro teh sruviving firms

horizontal integration

a __ describes an acquisition in which the target company does not with to be acquired

hostile takeover

which of the folowing is Nt indluded in teh pashe of post formation alliance management

identify partner compatitivabilty

the balances corecard is a tool for strategy__ not__

implementation not formulation

which of the following is NOT ocnsidered as the benefit of horizontal integration

imrpovement of supply chain coordination

how do we create value? is relevant to all of the following xcept

increasing teh value added to aprodut allong the supply chain

a__ is where the transfomration of raw materials into finsished goods and servies occurs along distinct vertical stages

industry value chsain

political maneuvering by managers to influence rsource and capital alocation can result in firm inefficiences in a related diversified fir. these costs are called

influence costs

assets such as innovationg and quality are __ assets that contribute to growth potential but are typically not included in a firm's book value

intangible

__ have become more imporatant than tangible assets when it comes to a firm's stock market value and compettive advantage

intangible assets

balanced scorecard appraoch, a strategic objective for a firm is to

integrate internal and external performance data to assess and strengthen the firm's current position

in a join fenture all of the following is true except

is it mostly weak ties

under the accounting profitability framework to competitive avantage, comparign return on revenue ROR between companies is important becasue

it adjusts for size differences and providesa relative comparison

which o the following is NTO realted to stratigc networks

it ahs the ability to effectively manage teh three alliance related task

which of the following is NOt realted to horizaonal integration

it concerns the number of activities a firm particpates in up and odnw the industry value chain

which of the following is true concerning the blanaced scoreard

it does not provide any insight on ho wo corret a problem once a firm eviates from its goals

firms use a balanced scorecard for all of the following reasons except

it encouracges the firm to improve its ecological postion

what did toyota to to instill this trust

it made a credible comitment by taking an equity stake in orocobre

whicih of the followig is NT one of the pros in equity alliance

its easy to intiiate and terminate

which of the following is NOT one of hte pros in a joint venture

its flexible

hulu, owend b nbc fox and abs is an example of a joint venture

join venture

__ which is a psecial form og stragic alliances whereby two or more partners create and jointly own a new organization

joint venture

NIMMi, fored between FM and toytao, was the first ___ in teh US automobile industry

jointe venture

find novel solutions to thorny problems because hse foten has ccaccess to diver knwoeldge, and can link that info to impleent soltions in the form of new produts pr opcrsssses

knowledge broker

which of teh following is NTone of the cons in equity alliance

lack of trust and commitement

shareholdrs include individuals and organizations that are the ___ of a public company

legal owners

when comparing exon mobil and liverty media using the return on revenue metric, __ had a relative competitive advantage in 2010

liberty media

__is a form of long term contracting that is gernally used in teh manfucatring seco which engable s a firm to commrcialize intelecctual proerlty like patents

licensing

___ are contractual alliances in which teh particpants regularly exchange codified knoweldge

licensingn agreemetnts

a small workld pehonomeis a sitatuion in which a netowrk exhibits ___ clusters, weach with a high degree of centrality

local

one way to overcome the principal agent problem is to

make managers owners through stock options

__ is a form of self delusion in which mangers convince themforselves fo their superior skills in teh face of clear evidence to the contraty

mangerial hbris

the microsfot ibm licensing agreement for ms dos is an example of

non equity alliance

a firm's stock market valuation is based on histrocial accounting data and __-

market expectations for the future

markets often provide high powered incentives than firms when i comes to employee motivation for economic transaction because

markets provide incentives like IPOs for individual work efforts

when viewed from an ecnomivc value creation perspective, the major strategic objective for a firm to

maximize the economiv value created

a ___ describes the joing of two independent companies to form a bombined entity

merger

the combining of two firms of comparable size is often described as

merger

all of the folllowing are true about FMCs successful implementation of abalnces corecard except

mnagers were able to formulate new strategies

under the core competence market matrix, the most difficult diversifciation strategy is combing ___ with ___, because core compttience s must be build. thoweve thi screates thep otentail for mega opoprutnies and isgnifacnt future gorwn opourtnies fora firm athat chieve this

new core competencies; new markets

which otype of alliance is motst commonly used

non eqututy alliance

to __ a sotck returns means tto compare the percentage change of a stock privce over the course of a certain time period from a common base year

normalize

one of the drawbacks to the accounting profitabilty approach to measuring ocmpetiive advantage is that it does not consider

off balance sheet items such as pension obligations

when one firm makes a crredible commitemtn to another firm it is doing all of the following except

offering a promise that it will perform in teh futur

a __ is the value lost due to choosing to use resources for one alternative over another

opportunity cost

the main vlue of oracle's acquitiosn of peoplesoft is

optimtizing their netire vertial can horizontal value chains

which of the folowing is NOT a risk of vertical ingegration

organizational planning often imporves when a firm integrates

the __ relationstip is the closest to a firm being fully intengrated. in this relationship transaction costs typically arise from politiclal turf battles between teh forporate ofice and teh stanalone business

paretn subsidiary

in teh first phase of alliance management, ___ captures aspects of cultural fit wett ndifferent firms

partner compabilitiy

a dinstinctive characeristics of equity alliances is

partners taking an ownership position

the most freuent forms non equity alliance includence the following except

partnership agreements

a type of asset that has physical and engineering proerpties that were specifically created to satifsy a paritcula customers are which ofrm of asset spciicitaly

physical asset

when an employee of a firm follows his or her own interests such as pursing managerial persk wtih performacing activities on behalf of the owner of the firm, a ___ problem occurs

principal-agent

when a firm is acie in several different product markets it is pursinga n __ diversiciation stragegy

product

pepsico sells a wide variety of beeverages and food products in 190 countries. it is clearly engaging in ____ to achieve continuous growth

product market diversification

suppose that a firm watned to find profitabilty information about its privals. the most likely source on this info woul dbe

pubicly availble information including 10-k reports

___ to creat long term partnerships with serverl smaller technology firms co located in silcion vallue

relation spefici investmetns

researh indivates that when it comes to the diversifciation perofrmance relatioship

realted constrained and related linked strageies are assoaited ith higher firm peofmrance

economies of schope often occur when a firm is using teh ___ diversification stragey because the firm is able to pool resources and leverage competienices

related

when a firm uses many links among its businesses, it is engaging in ____ diversification strategy

related constrained

which of the following dversiciation stragegies most cloesly descibres disney

related linked

an alternative perspective to the transaction costs economics fameowrk concerging wthe make or buy decision is the _- view of the firm, which focuses the firm less on transaction costs and more on its capabilties and knowledge and wat it does wel

resourcebasess

return on invest capital, return on equity, return on revenue, ___ are the proftabiltiy metrics that are commonly used by a firm in the quest for compettitive advantage

return on assets

shareholders are most concerned with ___ when it comes to measuring a firm's competitive advantage

return on risk capital

these type of costs are referred to as

search costs

when crafting strategy under a shareholder value creation context, the goal is to achieve all of teh following except

sell more stock than the competitive

if a firm wishes to bridge the gap between being fully integrated and trasactving in the market place, it can enter in a __ which is a contractual arrangement to obtain inputs for a time period of generally a year or less

short term contract

all of the following are forms of strategic alliances except

short term outsourcing

svvrpy ___ sacrifices and to ensure ___ reqrds

short term, long term

__ assets are assets like special equipemnt that are reuires to be co located and used by a firm. such as mineral extraction equipment and bauxite mines

site specificity

when a firm vertically integarates along the industry supply chain and invest in specific asstes in orer to suppots its activities it has invested in

specialized assest

under the shareholder value creation framework, ___ makes it difficult to evaluate firm perofrmance, particularly in the short term

stock market volatility

under the balanced scorecard farmeowrk, management concentrates on all of the following areas when it comes to improving how custeomrs view the firm except

stock price

which of the following is not one of the three critical factors used to evaluate ecnomic value creation and competitive avantage

stock price

which fo tehf ollowings is nto pat of the BCG matriz

strangers

___ allow a firm to enter into a voluntary arrangemnt with another firm with the intent of sharing knowledge and rsources to develope processes, products, or serices togethe

strategic alliances

a __ is a social strcuture compse of multile organizations and the links among the nodes

strategic network

start alliance is an exampl oe

strategic network

can affect serveral of porter's five forces for the survivign firms. which of the following would this include

stregthening bargaining power vis a vis supplier and buyers

two roganizations are connexted to teh same organization but are not connected the none another

structural hole

managers wishing to diversify the firm must remember that

successful diversification mus be aligned with and strengthen a firm's business strategy

all of the following are fundamental elemtns of an industry value chain except

support activities

if microsoft continues to outsell all other rivals in teh smart phone industry fro the next five years, it will have aciehved

sustained competiitive advantage

joint ventures alliances are where ___ knowledge is exchanged

tacit and expilcit

equity alliances allow for the sharing of ___ tht cannot be codfied

tacit knoweldge

the types of assets that are the primary focus of accounting data but are no longermost imporatnt to cocmpetive advantage

tangible

apple and nike are utilizing __ to partially rely on outside market firms wile suppporting their forward vetical integeration stragegy

taper integration

the two alternatives to vertigal integration that provide similar benefits while reducing the risks to the firms are __ _and ___

taper integration and strategic outsourcing

equity alliances are forms of strateic alliances that do all of the following except

temporarily allow one partner to use the other's trademark and business processes

under ths hareholder value creation approach to measuring competitive advantage, profitability and stock price increases indicate

that a firm is utilizing effective strategies

but underperformed in the NASDAQ over th previous5 years indicates all of thef ollowing except

the NASDAQ is not a good indicator of competitive advantage

multidimensional approach to evaluting a firm's competiieve advantage position by utilizing specific questiosn and eprformance metrics is

the balanced scorecard

the following characteristics are all related to acquisitions except

the combining of firms only of comparable size

under the economic value creation framework, value can be viewed as

the consumer's maximum willingness to pay

vertical intengration involves all of the following except

the expansion by the firm into different product lines and markets

the two industries CEO immelt had developed provide strateic imporatnt to teh firm are

the green economy an dhealth care

which of the following is the most salient prblem iwth GE losings its AAA bond raiting

the higher cost of money

using either accounting profitability or shareholder value creation approach to determine whther microsoft or google have a competitive advantage is complicated by the fact that

the key to their perorance is based on intangible assets

the more constrained the relatedness of diversification

the more links there are among teh bussiness owned by the organization

the third phase ina firms alliance management capabitiy concerns

the ongoing management of the alliance

advantages to organizing an economic activitiy within the firm make include all of tehf ollowing except

the principle agent problem

value creation is important to competitive advantage becasue

the product or service that is valued the highest by the customer can charge the highest price

a drawback to evaluating compettive advantage under the shareholder valution perspective is

the psychological mood of innvestors does not necessarily reflect how effective a firm's strategy actually is

according to ___ critical resources and capabilties frequently are mebeedded ins trategic alliances that psan firm boudnaries

the realtionsal view of competitive advantage

corporate strategy is oncerted with determining the bounadries of the firm among geographic andprodcut/serivce dimensions this is rerffered to as

the scope of the firm

a frawback for a firm engaging in a short term contract is

the supplying firm has no incentive to make additonal trasanction specific iveestments to icnrase perforance or quality

which of teh following is not realted to strong ties

the transfer of explicit knoweldge only

which of the following is a key characteristic of weak ties

the transfer of explicit knoweldge only

what is our social impact is a question most relevant to

the triple bottom line

the effectiveness of the balanced scorecard is contingent uon all of the followinge xcept

the type of technology used

from an ecnomic value created perspective, the volume of a firm's good or services sold is generally driven by the realtionship between __ and __

the value created for customers; the price of the good or service

a drawbck to evaluting competitive advantage under the balanced scorecard perspective is

there is little uidance for management as to which metrics to use

long term contacts such as licensing and rahnchsingoffern and avatage of ver shrot term ocntract becasue

there is more incentive for transaction specifict investments

all of the following are true about conglomerates except

they are likely acquisison targets for large single business firms

under the economic value creation framwork, producer surplus is imporatnt in the quest for competitive advantage becasue

this is the porfit that a firm captures when prdocuing and selling a good or service

al of the folowign are reasons why a firms seeks to diversify except

to dtermine ho to compete in current markets

the reasons firms neter into alliances inlcude all of the following except

to increase competitive intesntiy

despite M&A destryoing rather than creating shareholder value, reasons for mergers in the following exvept

to lower exit barreirs

this as due to which of the following

to stregthen competitive advantage

the return on risk capital that includes stock price appreciation plus dividents received over a specific perios is

total return to shareholders

applying te __- framework helps managers make economic decisions namely; what activities ot pursue within the firm and which to obtain from the external market

transaction cost economies

the costs associated with searching for economic agents with whom th firm ocntracts, negotiates and enforces contracts with are

transaction costs

the costs associated with the make or buy question when determining the scope of a firm are

transaction costs

the __ is realted to the stakeholder thoery in that it attempts to fulfill obligations to constitencies, including employees, customers , suppliers and communities

triple bottom line

this is an example of which of teh folllowing

triple bottom line

when a firm attempts to improve it seconomic, social and ecological perforamnce, it is taking an __ approach to asseising compettive advantage

triple bottom line

which of the following is NOT one of the profs oa non equity alliance

trust and commitemnt

which of the followig is oen of th beneits of an equity alliance

trust and commitment

this premium indciates that

understand that firsm with related diversication straeies are more likley to improve tier perofrmance than other diversifed firms

when a firm like GE has few if any linkages among its businesses, it is pursing an ___ diversification stragey

unrelated

__ firms are often uanble to achieve additional value creation

unrelated difversificed

__is measured by a product's perfomrance characteristics and its attributes for which customers are willing to pay

valuei

iindustry value chaisn consist of all the process that transform raw materials into finsiehd goods and srvices these value chains are also called

vertical value chainns

when it would cose the firm less to pursue and anctivity in house than obtaining that activity from a supplier in the external market, then the firm should

vertically integrate

when anheuser bsuch inbev sld busch entertainment it was doing all of the following except

weakening its position

which of th following questions is the most relevant for corporate-level straegy

where to compete

all of the following are decsisiont aht managers must makew hen formulation ecoporate straegy ExCEPT

whether the company should compete thorugh diffferentiate or cost eladership

__ and __- are frequtnly stepping stone towartd full integnration fo the partner firms either thorugh a merger or acquisition

wquity alliances; joint ventures


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