Media and Politics Test

· The "Daisy Girl" ad

"Daisy Girl" or "Peace, Little Girl", was a controversial political advertisement aired on television during the 1964 United States presidential election by incumbent president Lyndon B. Johnson's campaign.

What is the difference between "free" and "paid" media during the course of a political campaign?

"Free Media" is news coverage that gives a candidate publicity. The politican doesnt pay for this as part of his campaign. For example, Donald Trump keeps his campaign costs slim by keeping himself releant in the new on a consistent basis to get publicity. However, he did spend roughlt $250,000 on political advertisments. Paid Media is advertistments paid for as part of the campaign.

How did the Johnson campaign portray Barry Goldwater in its ads?

'about hiring an outside advertising agency, Doyle Dane Bernbach, to depict Goldwater as a trigger, happy, Social Security-slashing extremist." so basically an extreme Republican

What did General Dwight Eisenhower do in 1952 that forever changed the way candidates campaigned for president?

. Democrats chose Adlai E. Stevenson (governor of Illinois), and the Republicans chose WWII hero Dwight D. Eisenhower along with Richard M. Nixon as his running mate. Grandfatherly Eisenhower was a war hero and liked by everyone, so he left the rough part of campaigning to Nixon, who attacked Stevenson as soft against communists, corrupt, and weak in the Korean situation. Eisenhower easily won (442 to 98), and true to his campaign promise, he flew to Korea to help move along peace negotiations, yet failed.

media feeding frenzy

A media feeding frenzy is intense media coverage of a story of great interest to the public. The 1998 Lewinsky scandal in the U.S. was a well-noted example of this.

· stump

A political stump speech is a standard speech used by a politician running for office. Typically a candidate who schedules many appearances prepares a short standardized stump speech that is repeated verbatim to each audience, before opening to questions.

whistle-stopping

A whistle stop or whistle-stop tour is a style of political campaigning where the politician makes a series of brief appearances or speeches at a number of small towns over a short period of time.

Alex Jones

Alex Jones is a radio talk show show host and conspiracy theorist. Due to controversy viewpoints (such as thinking that the Sandy Hook shooting was a hoax) he lost stations in many markets. has following online. Strong supporter of Donald Trump.

Why was Harry Truman's 1948 election victory considered an "upset" at the time?

Because Dewey though he was leading the polls only to wake up and find out the next day that Truman was ahead of him by 2 million votes. At midnight, Truman awoke and turned on the radio to learn that he was running well. He also heard NBC's H.V. Kaltenborn predict that once the "country vote" came in, Dewey would triumph. At about 4 a.m., Truman awoke again and heard that he was leading by nearly 2 million votes.

Why was Thomas E. Dewey convinced that he did not have to campaign aggressively in 1948?

Because he thought was ahead in the polls, until the country vote came in.

What exchange during the 1988 presidential debates epitomized this supposed decline of American politics?

Bush v. Dukakis

rear-platform campaign

Campaigning method used to speak to crowds.Through a door Truman could access the rear platform from which he spoke to the crowds.

"fake news"

Donald Trump has appropriated the term fake news, often to refer to stories he disagrees with. Fake news is written and published with the intent to mislead in order to damage an agency, entity, or person, and/or gain financially or politically, often using sensationalist, dishonest, or outright fabricated headlines to increase readership, online sharing, and Internet click revenue. (clickbait)

Breitbart News

Founded by Andrew Breitbart. (1969-2012) Right wing blog Goal to challenge the mainstream media & establishment conservatives Broke the Sherrod Shirley story & Anthony Weiner scandal

Briefly summarize the rise and fall of Howard Dean. Why did the "scream" appear different on television than it did to people in the conventional hall? Explain how this was an example of a media feeding frenzy and why it was so damaging, in particular, to Dean.

Howard Dean is a democratic politician that did extremely well in the 2004 presidential candidacy. held significant leads in Iowa and New Hampshire. However, although he had a pretty strong campaign campaign, it came down to how others percived him, and it was percived that his fans were rabid and crazy causing him to lose his momentum. So it comes down to this speech, and one of his friend says to get his crowd fired up. So he does, and he rides the energy of the crowd and lets out the Dean scream which supposedly ened his career. But because theres this narrative of howard dean is crazy cnn amplified his scream. and it becomes this feeding frenzy. in truth the scream could barely be heard over the crowd.

What is a media feeding frenzy and how can it be damaging to one's electability?

In a political campaign, a feeding frenzy normally is saturated coverage on the shortcomings or behavior of one candidate Often these stories focus on the character of a candidate - not his/her policies

In terms of trying to manage the press coverage of the campaign, why would announcing the selection of a vice presidential candidate at the national convention be considered ill-advised?

Its not exactly titillating to the viewer, and you have to schedule events to strategically maximize the news worthiness of the campaign. Also, it is smarted to feed the press titillating the critical information concerning your opponent.

The "Straight-Talk" Express

John McCain, presidential campaign McCain traveled on a campaign bus called the Straight Talk Express, whose name capitalized on his reputation as a political maverick who would speak his mind.

How was John F. Kennedy a different candidate than the previous Democratic Party nominee?

Kennedy was also Roman Catholic, and no Catholic had ever been elected President before. Al Smith, a Catholic, suffered a crushing defeat to Herbert Hoover in 1928. He was also pretty young, the youngest to ever run for president.

If the candidates are merely discussing issues during a campaign season, why does the standard of objectivity then make it difficult for candidates to edge out (defeat) their opponents in news coverage?

Most news coverage of the opponent will be shown as a moral grey area, so you cant really win or lose over you opponent in terms of ideology. Journalists will even out the playing field by painstakingly and by being objective including counterpoints. There is a need of balanced coverage in news coverage, for example the 2004 season between Kery and Pres. Bush. However, there is always a candidate the gets one sided coverage when seen by the media to have a clear cut advantage.

How did Newt Gingrich try to thwart a potential media feeding frenzy in the 2012 Republican presidential primary race?

Newt Gingrich publicly attacked John King for asking such a question. The question was about his ex-wife asking him to have an open marriage, alleged. his response was a pseudo offended answer in which he demanded an answer as to why he would begin a debate like that. He also said that the question was an attack on republicans, because you wouldsk ask a democrat that question. However, in reality, he was just covering himself to the fact that he didnt really know how to answer the question at hand. In 1984, Jackie Gingrich told The Washington Post that the divorce was a "complete surprise" to her. According to Jackie, in September 1980, Gingrich and their children visited her while she was in the hospital, recovering from surgery for cancer, and Gingrich wanted to discuss the terms of their divorce

When Richard Nixon first ran for president in 1960, what lessons did he learn from Thomas E. Dewey's failed 1948 campaign?

Nixon listed the three lessons . First, the campaign was simply too long. The huge television and radio audiences made it unnecessary for candi-dates to endure "the physical, mental, and emotional wear-and-tear that both Kennedy and I experienced." Second, the candidate must "save himself" for the major events. A candidate's time and energy had to be rationed, not dissipated. Finally, but "regretfully," Nixon concluded that he paid "too much attention to what I was going to say and too little to how I would look .... One bad camera angle on television can have far more effect on the election outcome than a major mistake in writing a speech,"

Why was Adlai E. Stevenson initially reluctant to engage in "retail" campaigning during the 1956 Democratic primary?

No one worthy of being President should act like a panhandler," he snapped. One day, after wriggling into a cowboy outfit to lead a parade, Stevenson sighed: "God, what a man won't do to get public office." He just thought that a president shouldn't do so much to get into office.

What is the conventional wisdom of how John F. Kennedy and Richard Nixon performed in the televised debates?

Not to long before the first debate in September, Vice President Nixon injured his knee and was in the hospital for two weeks. He had lost weight and was still pale by the time of the debate. In addition, Nixon refused to wear make-up to improve his color and his clothes did not seem to fit correctly. On the other hand, Kennedy was fresh off the campaign trail with a tan and was in great shape.

Info Wars

Online media outlet with stories warning readers about "globalists" and a "new world order"

Explain the difference between "retail politics" and "media campaigning."

Retail Politics- traditional style of campaigning whee politicians attend local events and do cute activities like kiss babies. its to make to candidate seem down to earth. This is campaigning that is not really affected by the media. media campaign-a planned series of newspaper articles, television interviews, etc. that are intended to achieve a particular aim:

Why are some campaigns selective with the press accessibility to their candidates? For instance, why did the John McCain campaign feel the need to heavily regulate press access to his vice presidential pick in 2008?

Some campaigns are selective as possible in order the manage the campaign as well as possible. There is an inverse relationship between press access and electoral standing. Candidates throw themselves at the press when they anticipate that every additional new sreport may help them gain on their opponents, but they maintain a closed-door posture and ration information more sparingly once they attain a more competitive position in the polls. The ultimate purpose of thesis is to control the acess of the press in order to protect them from any frenzies or bad coverage. McCain vice presidential pick is Sarah Palin. The McCain campaign chose the to close to the press access off until they got a more competitive potion in the press. This was a bad move because it made it seems like she was unprepared for office.

How did television help and hurt Adlai Stevenson?

Television would help connect Stevenson to the people easier. But because he was very long-winded, he bought 30 minutes blocks of television to get his points across, and nobody watched them because they were too long. Also, Stevenson never warmed up to the medium during the campaign. He refused to appear in his own spots, and his speeches, which were aired live, frequently ran too long; the broadcast would fade out while he was still talking. In his election-eve special, when his son tells him, "I like watching television better than being on it," Stevenson replies, "I guess that goes for all of us, doesn't it?"

If frontrunners in a political race tend to get the most coverage and therefore attract financial contributions, what is the benefit for a candidate who is not leading the polls?

The candidate who does does lead the polls has the advantage of playing the expectations games in their favor. For example candidates who beat the odds and surpass journalists political expectations from electoral momentum. Plus,Campaign spokespersons typically downplay poll results that show their candidate comfortably ahead in Iowa or New Hampshire, in the hope that the outcome will be more surprising and hence covered more extensively and favorably. For example Senator Kerry in the 2004 presidential race was consider underachieving in poll numbers and financial backing but eventually won Iowa and New Hampshire.

· "The Man from Libertyville"

The main innovation in the commercials of the 1956 campaign was the five-minute spot. Stevenson appeared in a series of such spots, titled "The Man From Libertyville," which were filmed at his home in Libertyville, Illinois. The informal and folksy ads were designed to combat Stevenson's image as an aloof "egghead."

By 1988, television was blamed for turning the sacred process of selecting a president into a trivial contest of personalities. What does Gil Troy argue is truly at the root of this problem?

What is truly the root of he problem is not a personality contest, but rather, an ideological problem. The founding father did not decide how much democracy Americans should enjoy, or how popular an office the presidency should be. Democracy is not defined as a poltical ideology but rather a bad word that connotes mob rule. Because colonial Americans are scared that ruler would overthrow what their new republic, americans were republicans that favored a person that a person that would hover over the people as a leader. This is vague, because this person or has no real role. So, when picking this person for a role in the presidency its kind of confused. This person had to be an every man, but above the people. And the leader had to be a king, but a presidental prime minster. The roles cancel and contraction each other as well.

What does it mean to flip-flop on an issue and why is that considered a weakness for a candidate?

You cant flip flop between issues because it makes you seem that you have no actual stance of an issue, Rather it just makes you seem you'll say anything to get people to support you.

alt-right

a political ideology where the members reject mainstream conservative views and believe extremist beliefs like white nationalism.

Since the inauguration of President Donald Trump, critics have observed how Fox News commentator Sean Hannity has entered the realm of the "alt-right." Be sure to offer tangible examples of Hannity's comments and theories that have evoked such criticism.

deep state-government officials are scheming to take down trump uranium one- Clinton sold uranium to Russians and in return Russian donated to her campaign has spent three hours investigating this theory that has been debunked by fox news

From the perspective of a candidate, what is the strategy behind a presidential candidate appearing on a late-night talk show?

ex. Bill Clinton on Aresnio Hall (1992) -its a way of scheduling candidates television appearances. -its kind of a form of retail politics in which the candidate appeals relateable and comfortable to the viewer, which will help younger audiences decide if they want to vote for them or note. -television makeup people control the appearance of the candidate also. -it also gives the people more access to the candidate themselves even if their were low in the polls.

According to the New Yorker article by Steve Coll, how does President Donald Trump define "Fake News"? What does the author suggest are the consequences of Trump using this phrase so casually - both domestically and overseas?

fake news- credible reporting that he doesn't like.

Howard Dean

first major candidate to raise a massive amount of money through the internet.

Gary Hart

got caught in a political sex scandal. As a popular Democratic senator from Colorado, Gary Hart was a front-runner to be the party's presidential nominee in 1988. His campaign was dogged with rumors about his infidelity almost as soon as it began, prompting Hart to tell the New York Times, "If anybody wants to put a tail on me, go ahead." Several newspapers did just that, finding, among other things, this photo of Hart with model Donna Rice on a yacht named Monkey Business. Needless to say, Hart did not last much longer in the election

red-baiting

harass or persecute (someone) on account of known or suspected communist sympathies.

· Farley's Law

if youre leading in the polls you dont have to do anything more

· retail politics

the ability to use the office of the presidency to promote a particular program and/or to influence Congress to accept legislative proposals

· the bully pulpit

the ability to use the office of the presidency to promote a particular program and/or to influence Congress to accept legislative proposals

· What is the difference between Democratic and democratic?

the lower-case form ("republican" or "democrat") refers to the ideology, while where capitalized, the party is meant.

right wing

those who support political, social, or economic conservatism

Contrast the campaign styles of Harry Truman and Thomas E. Dewey.

truman -aggressive campaigning -always had to be present, and could not sit still -off the cuff speeches-usually saying the wrong things (verbal slips) -gave many rosuing speeches -not very "presidential" dewey -prove that he wasn't an ice box -basic retail politics Shaking hands from Sweet Home to Brownsville, he indulged in local rituals, even eating raw beef at Grant Pass...